Global Bath and Shower Products Market

Bath And Shower Products Market Size, Share, Growth Analysis, By Product Type, By Form, By Price Point, By Region - Industry Forecast 2024-2031


Report ID: SQMIG30L2207 | Region: Global | Published Date: February, 2024
Pages: 165 | Tables: 120 | Figures: 77

Bath And Shower Products Market Dynamics

Bath and Shower Products Market Driver

Increasing Baby care and shower products demand globally.

  • Growing awareness among the parents regarding their baby’s skin and health are driving the demand for baby care products globally. These baby care shower and bathing products are very safely formulated to moisturize and take better skincare for babies without harming or having any side effects on the skin.
  • Increasing use of bath and shower products in various commercial and public places is a major factor in the growth of the market. Growing awareness about health and hygiene condition also encourage people to use bath and shower products while traveling and visiting a new place. These all will drive the bath and shower product market growth during the analysis period.

Bath and Shower Products Market Restraint

The presence of toxic and carcinogenic components and the high cost of natural products are the restraining factors.

  • Adverse effects on the skin due to the presence of toxic and carcinogenic components in bath and showering products are major restraining factors for the market. With high fragrance and other additives which are toxic to human skin added to make the soap more marketable are also increasing the cost of production and toxicity too. These all factors could restrain the market growth through the analysis period.
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Global Bath And Shower Products Market size was valued at USD 45.2 billion in 2022 and is poised to grow from USD 47.82 billion in 2023 to USD 75.08 billion by 2031, growing at a CAGR of 5.8% during the forecast period (2024-2031).

The bath and shower products market is relatively fragmented, with a high level of competition. Few large players, like L’Oréal, Unilever Plc., Johnson & Johnson consumer Inc., and Procter & Gamble, now control the market in terms of market share. These industry leaders are extending their customer base across several areas, and many corporations are creating strategic and collaborative initiatives with other start-up enterprises to enhance their market share and profitability. 'Unilever Plc. ', 'Procter & Gamble Co. ', 'Johnson & Johnson Services, Inc. ', 'L'Oreal S.A. ', 'The Estee Lauder Companies Inc. ', 'Beiersdorf AG ', 'Kao Corporation ', 'Colgate-Palmolive Company ', 'Revlon, Inc. ', 'Avon Products, Inc. ', 'Henkel AG & Co. KGaA ', 'Bath & Body Works, LLC ', 'Yves Rocher ', 'L Brands, Inc. ', 'Crabtree & Evelyn ', 'The Body Shop International Limited ', 'Natura Cosmeticos S.A.'

Growing awareness among the parents regarding their baby’s skin and health are driving the demand for baby care products globally. These baby care shower and bathing products are very safely formulated to moisturize and take better skincare for babies without harming or having any side effects on the skin.

Increasing awareness regarding the use of toxic material in bath and shower products and their side effects are encouraging users to demand toxin-free and organic bath and shower products globally. Organic bath and showering products are said to show tremendous growth in the coming time and this will fuel the growth of the bath n sower product market during the analysis period.

In 2021, the Asia Pacific region accounted for more than 30% of the global bath and shower product market and is expected to dominate through the analysis period. The growing populace in emerging economies like China and India along with increasing awareness regarding hygiene and warm climates are the major reason for this dominance. Rising interests in bathing additives and novel bathing products with herbal formulations including turmeric, aloe Vera, and other essential oil are the major driver of the bath and shower product market in the region.

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Global Bath and Shower Products Market

Report ID: SQMIG30L2207

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