Global video live streaming solutions market

Video Live Streaming Solutions Market Size, Share, Growth Analysis, By Service(Consulting, Managed Services), By Deployment Type(Offline, Cloud) - Industry Forecast 2024-2031


Report ID: SQMIG45B2075 | Region: Global | Published Date: February, 2024
Pages: 165 | Tables: 62 | Figures: 70

Video Live Streaming Solutions Market Insights

Global Video Live Streaming Solutions Market size was valued at USD  4.18 billion in 2019 and is poised to grow from USD 5.08 billion in 2023 to USD 24.12 billion by 2031, at a CAGR of 21.50% during the forecast period (2024-2031).

By the middle of 2015, there were much more live videos or live streaming activities, which can be attributed to the growth of the live streaming sector. The most widely used live video format is television, while social media sites are the main sources of live video content. Brands and public figures started actively connecting with their target audiences using online platforms like YouTube and Instagram. Additionally, live video game streaming became more and more popular as eSports and video games gained appeal among people of all ages.

More than 67% of consumers worldwide streamed live video content in 2019, and more than 52% of that group opted for free, ad-supported live streaming over subscription-based and paid live streaming, according to one of the Interactive Advertising Bureau's (IAB) polls. Live streaming is no longer a novelty for marketers as live video is changing the way businesses interact with their customers. Because live video is instantaneous and real, it draws viewers in a way that other social media platforms do not. In response, 28 percent of marketers want to raise their live streaming spending. Live streaming is becoming more and more well-liked as a suitable substitute for social media updates, which will aid in growth.

Roughly 47% of consumers globally have increased their live streaming time. As a result, the global market for video live streaming solutions is still growing quickly. Additionally, emerging areas' rising urbanization rates and population growth have a favorable effect on the market expansion. Blockchain technology and artificial intelligence are two innovations in video quality that are expected to boost industry growth. Artificial intelligence is used to help with a range of aspects of video creation and upload, including editing, cinematography, voice-overs, scriptwriting, and more. Many providers of video streaming services employ AI to improve the quality of their video material.

US Video Live Streaming Solutions Market is poised to grow at a sustainable CAGR for the next forecast year.

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Video Live Streaming Solutions Market size was valued at USD  4.18 billion in 2019 and is poised to grow from USD 5.08 billion in 2023 to USD 24.12 billion by 2031, at a CAGR of 21.50% during the forecast period (2024-2031).

Major players that possess a considerable market share in the video live streaming solutions industry. Expansions, innovations, and the introduction of new services are the main strategies used by market participants to stay competitive. To differentiate their services from those already on the market, businesses have begun releasing new, creative solutions that incorporate different strategies. 'Flux Broadcast (UK)', 'Dacast (US)', 'Huya Inc. (China)', 'Periscope (UK)', 'TV (UK)', 'Microsoft Corporation (US)', 'Google Inc. (US)', 'Facebook Inc. (US)', 'Twitch Interactive Inc. (US)', 'AfreecaTV Co. Ltd. (South Korea)', 'Vimeo (US)', 'IBM Corporation (US)', 'Empire Video Productions LLC (US)', 'Instagram Inc.(US)', 'Hr (Croatia) com Inc. (US)'

The video live streaming solutions market is being driven by the rising demand for and consumption of multimedia content across various platforms and devices. The video live streaming solutions market is expanding as more people use smartphones and sign up for live streaming services on various platforms. The market for video live streaming solutions is expanding as high-speed internet and broadband services become more widely used. The video live streaming solutions market has grown as a result of technological advancements like smart TV, Fire TV, and others that are making their way onto the scene. However, the expensive cost of live streaming and broadcasting could stifle the market's expansion. Additionally, the implementation of a cloud-based platform for real-time data sharing and development in the 5G high-speed network creates an opportunity for the growth of the video live streaming solutions market.

Live streaming platforms are establishing a new standard in the content development industry thanks to the increase in viewers of live game streams throughout the world. Today's increases in technology, processing power, bandwidth, and widespread internet use go hand in hand with the game industry's economic model. As a result, more smart gadgets can now access high-quality games.

North America dominated the market with the highest revenue share of roughly 39% due to the deployment of live video streaming technologies is primarily concentrated in the North American region. This is because live material is becoming more widely available and used in the area. The big subscriber base connected across many channels gives it a high penetration rate for video live streaming solutions. In the continents of Latin America, the Middle East, and Africa, the market is still in its infancy (MEA). By working with regional content creators and live video service providers, video live streaming solution providers are growing their footprint in South America. Additionally, service providers are concentrating on creating effective mobile applications to offer digital content as live video services are becoming more accessible via smartphones and tablets. Due to the spread of high-speed network systems and the increasing use of smartphones, Asia Pacific is expected to experience significant growth.

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Global video live streaming solutions market

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