USD 390.0 million
Report ID:
SQMIG30I2449 |
Region:
Global |
Published Date: March, 2025
Pages:
195
|Tables:
89
|Figures:
71
Cooking Wine Market size was valued at USD 390.0 million in 2023 and is poised to grow from USD 402.48 million in 2024 to USD 517.82 million by 2032, growing at a CAGR of 3.2% during the forecast period (2025-2032).
Growing globalization of various cuisines and consciousness about the flavor and nutritional value of wines in food preparation have generated consistent demand for cooking wines globally. Moreover, growth in disposable incomes of consumers and shifting lifestyle patterns have generated premiumization trend in food buying behavior, resulting in the introduction of high-quality and premium products. This is particularly clear in mature markets like North America and Europe, where consumers will pay more for premium or craft cooking wines.
Increased interest in alcohol-free and low-alcohol cooking wines has followed the growing health-conscious population globally. These wine products deliver the same level of flavor without the impact of traditional alcohol and thus suit consumers avoiding alcohol due to health, religious, or personal considerations. In contrast to normal wine, cooking wine has added salt and preservatives such as sodium and sulfites in order to preserve the wine and ensure it does not spoil once opened. Additionally, it might have added sugar or flavorings, with the purpose of enhancing the flavor of the dishes, such as tendering meat or giving sauces a rich umami or acidity. The growing popularity of food influencers, YouTube channels, and Instagram culinary tutorials has enabled cooking methods, recipes, and ingredients, including cooking wines, to reach more consumers. As a result, social media platforms continue to influence food trends, heightening consumers' awareness levels for cooking wines.
The continuously growing global foodservice sector, due to the occurrence of international chains and native restaurants that are also adding diverse styles of cooking, is another option for the global cooking wine market growth. These restaurants typically employ wine in cooking as part of menu items to attract customers interested in authentic or fusion foods, making both local and imported cooking wines more available.
Key Market Attributes
AAK AB is a world-leading manufacturer of specialty vegetable oils and fats that has its head office in Malmö, Sweden. The company is highly engaged in creating products for different segments such as bakery, chocolate and confectionery, foodservice and retail, dairy and ice cream, animal nutrition, special nutrition, and personal care. Under the foodservice & retail segment, AAK AB produces frying oils and shortenings, mayonnaise and dressings, margarines, spreads, sauces and condiments, specialty oils, and wine vinegars. Vinegar products include balsamic vinegar, white balsamic vinegar, organic apple cider vinegar, champagne wine vinegar, and sherry wine vinegar.
Stratas Foods is a specialty food ingredient supplier in the U.S., and its main lines of business involve fats, oils, dressings, sauces, and mayonnaise products. Stratas Foods has a significant presence in the food service, food ingredients, and retail categories. Stratas Foods offers Admiration Vinegars, Viva Vinegars, and Petria Vinegar. The product lines under the Admiration Vinegar segment are Apple Cider Flavored Vinegar, Cider Flavored Vinegar, Distilled White Vinegar, Red Italian Style Vinegar, Sherry Cooking Wine, and White Cooking Wine.
Mizkan America Inc. added premium cooking wines tailored for Asian and European cuisine to its brand portfolio in February 2023. This was done carefully to cover the rising demand from consumers for genuine flavors for commercial as well as home kitchens. Rice wines and fortified wines of premium quality with different cuisines' flavor and aroma are part of the new brand portfolio. By diversifying its portfolio, Mizkan America competes well in the cooking wine business, broadens its market base, and adapts to changing customer tastes for culinary ingredients with global flavor.
Market snapshot - 2025-2032
Global Market Size
USD 390.0 million
Largest Segment
B2B
Fastest Growth
B2C
Growth Rate
3.2% CAGR
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Global Cooking Wine Market is segmented by Product, Application and region. Based on Product, the market is segmented into Dessert Wine, White Wine, Red Wine and Others. Based on Application, the market is segmented into B2B and B2C. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Analysis By Product
As per the 2024 global cooking wine market analysis, the dessert wine segment has the highest revenue market share of 35.5% of the market. Increased consumer demand for gourmet cooking and home cooking of restaurant-quality meals has fueled a sustained demand for dessert wines such as Sauternes, Port, Moscato, and Sherry. The products are typically used in recipes to add richness, sweetness, and depth to flavors. Dessert wines are very valuable in dessert fillings, sauces, and caramel reductions. Dessert wines are sweet and full-bodied, and therefore the ideal ingredient to enhance food. They are applied in caramel, ice creams, custards, and sauces as a wine reduction. The sweetness-acidity ratio in such products improves the taste profile of various food preparations, underpinning their demand.
Whereas the red wine segment is anticipated to exhibit the highest CAGR during the forecast period in the global market. Red wine has been an integral part of most traditional European cuisine, particularly in French, Italian, and Spanish cuisine. Osso buco, coq au vin, and beef bourguignon rely heavily on red wine to become rich in flavor. Due to the rapidly increasing popularity of these foods across the world, the demand for red wine has consequently increased in the recent past. Red wine, especially its dry types like Cabernet Sauvignon and Merlot, is mostly linked to possible health benefits because of its antioxidant content, which is said to improve heart health. This has contributed to a more positive perception for red wine as a healthier ingredient in culinary use than other alcoholic foods. This wine possesses a unique tannic bitterness and acidity, which has the ability to balance and enhance the flavors of sweet and savory foods.
Analysis By Application
Based on the 2024 global cooking wine market forecast, the B2B segment generated the highest revenue contribution in the market due to increased product demand from restaurants, food services, catering organizations, and food manufacturers. Enterprises in these industries buy cooking wines to flavor their foods and for functional, economic reasons. Cooking wines find traction with restaurants and catering outlets as they cut the cost of ingredients. Additionally, such ingredients tend to last longer than ordinary wines because they contain preservatives and more salt. This renders them convenient for commercial kitchens, which do not use a lot of wine on a daily basis. The longer shelf life consequently minimizes wastage and allows food service providers to better manage their stock. Cooking wines are a core ingredient among French, Italian, Spanish, or other Mediterranean cuisine businesses.
The B2C segment, however, is predicted to expand at the highest CAGR during 2025-2032 in the global cooking wine market. Other considerations include consumer enthusiasm for home preparation, the new food preparation techniques that are cropping up, and the growing demand for gourmet and healthy food practices. All this has generated substantial demand for such products from the households. Cooking wines are so affordable that consumers who do not necessarily wish to purchase costly wines just for preparation may opt to buy them as cooking wines. Cooking wines are also in great demand during special events or holidays, when individuals make elaborate dishes like roasts and slow-cooked stews. These types of foods typically require wine to infuse depth into the flavor, which translates to the use of cooking wines.
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The European cooking wine market had the highest revenue share in the market of 34.3% in 2024, due to widespread application of all types of wine as ingredients in foods from Europe. Wine has been an integral part of most European cuisine preparations traditionally. Wine is integrated into cooking cultures in France, Italy, Spain, and Portugal. For instance, red Bordeaux or white, Burgundy wines are used in sauces, stews, and marinades in French cuisine, whereas Italian consumers apply wines like Chianti or Marsala to many dishes. A change in the trend toward healthier eating habits among regional consumers is another significant market driver that has assisted in shaping the cooking style with wine.
The U.K. accounted for a dominant revenue share in the local market in 2024, driven by the trend of home cooking that has prompted British consumers to try out various cuisines and methods of cooking. This cooking restaurant-quality foods at home normally entails the preparation of cooking wines as a flavoring ingredient in foods like stews, sauces, and marinades. The growing sophistication of British cuisine, particularly by young people and food connoisseurs, has also fueled the use of cooking wines to create more flavorful foods at home.
North America cooking wine market held a significant revenue position in the total market in 2024. The increasing demand for wines as ingredients in cooking in households in the U.S. and Canada, and the availability of numerous local manufacturers, fuel the growth of the market in the region. People are trying more international and varied cuisine owing to trends in globalization, resulting in the increased popularity of Mediterranean, Italian, and French foods, which usually call for wine in their preparation. A large section of North American consumers is more health- and wellness-conscious, and this has an impact on their alcohol use. Consequently, non-alcoholic or low-alcohol cooking wines have gained popularity, particularly with health-aware consumers or those who are abstaining from alcohol due to medical or lifestyle considerations.
Asia Pacific will have the highest CAGR in the cooking wine market throughout the forecast period. The growing availability of Western culture-influenced restaurants and hotels in rapidly emerging economies like India and China has contributed to the consistent demand for products like cooking wines. Additionally, Asian economies also possess a well-established culture of utilizing wines, like Shaoxing wine in China and sake and mirin in Japan, to cook food products. Such wines are usually applied in marinades, stir-fries, sauces, and soups to give complexity of flavor, soften meat, and harmonize the flavors of the dish. The increasing size of the middle-class and high-income populations provides good prospects for market participants to market their cooking wines here. In rapidly evolving economies like India, Indonesia, and the Philippines, cooking wines remain within price reach of the masses. As there is high food culture coupled with increasing demand for exotic as well as expensive cooking ingredients in such economies.
Latin America will lead the cooking wine market. The market is growing due to the diverse food culture of the region, including wine-requiring recipes. Beers and wine consumption of cooking wine are also increasing due to the increased middle class, the influence of foreign cuisine, and the popularity of gourmet home cooking. To serve changing customers' demands and facilitate Latin America's market dominance, top industry players are concentrating on developing distribution channels and introducing region-specific products.
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Cooking Wine Market Drivers
Increased Interest in Home Preparation and Gourmet Food
Expansion of the Foodservice Industry
Cooking Wine Market Restraints
Regulations on Alcohol Content and Restrictions
Cost Factors and the Presence of Alternatives
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The competitive landscape of the global cooking wine market is characterized by a mix of global and domestic firms focusing on product development, organic foodstuffs, and distribution expansion. Key companies competing based on quality, price, and image are Mizkan Holdings, Holland House, Kikkoman Corporation, and AAK AB. Strategic partnerships, takeover, and growth in online retailing are influencing market dynamics. In addition, artisanal producers and private labels are making niche segments increasingly competitive.
Top Player’s Company Profile
Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, with the increasing demand for gourmet cuisine, diversification of food, and increasing popularity of home cooking, the global cooking wine market is predicted to grow steadily. Healthy Latin American consumption habits are expected to fuel the market. Legal limits and health issues over salt content, though, can check progress. Large players are targeting product innovation and strategic collaborations for establishing a competitive edge. increasing consumer awareness of global food and growing demand for gourmet cooking wines in the restaurant as well as home market is expected to influence future market growth.
Report Metric | Details |
---|---|
Market size value in 2023 | USD 390.0 million |
Market size value in 2032 | USD 517.82 million |
Growth Rate | 3.2% |
Base year | 2024 |
Forecast period | 2025-2032 |
Forecast Unit (Value) | USD Million |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Cooking Wine Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Cooking Wine Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Cooking Wine Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Cooking Wine Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
Global Cooking Wine market size was valued at USD 373.79 Million in 2023 and is poised to grow from USD 385.0 Million in 2024 to USD 487.71 Million by 2032, growing at a CAGR of 3.0% in the forecast period (2025-2032).
The competitive landscape of the global cooking wine market is characterized by a mix of global and domestic firms focusing on product development, organic foodstuffs, and distribution expansion. Key companies competing based on quality, price, and image are Mizkan Holdings, Holland House, Kikkoman Corporation, and AAK AB. Strategic partnerships, takeover, and growth in online retailing are influencing market dynamics. In addition, artisanal producers and private labels are making niche segments increasingly competitive. 'AAK AB', 'ECOVINAL SL', 'Gourmet Classic Limited', 'Mizkan America Inc.', 'Holland House (Mizkan)', 'Kikkoman Corporation', 'Shaoxing Huadiao Rice Wine Co., Ltd.', 'Eden Foods, Inc.', 'Iberica Export', 'LinChen Inc.', 'Sempio Foods Company', 'De Nigris Group', 'Roland Foods, LLC', 'Alfonza Vineyards', 'Golden State Vinegar'
Among the primary drivers of the global cooking wine market is the increasing trend of gourmet cooking and home eating. Specialty items like cooking wine are in greater demand because consumers are increasingly experimenting with other foods. Social media, food blogs, and cooking shows have also further enhanced the trend by urging consumers to add cooking wine to their diet for more authentic and tastier results.
Increased Demand for Low-Alcohol and Organic Cooking Wine: Low-alcohol and organic cooking wines are becoming trendy as health-conscious consumers look for natural and cleaner food ingredients. Food companies are bringing out lower-alcohol, organic, and additive-free varieties to cash in on the trend. The trend is most common in North America and Europe, where consumers prefer clarity of ingredient supply and choose eco-friendly and sustainable foodstuffs.
The European cooking wine market had the highest revenue share in the market of 34.3% in 2024, due to widespread application of all types of wine as ingredients in foods from Europe. Wine has been an integral part of most European cuisine preparations traditionally. Wine is integrated into cooking cultures in France, Italy, Spain, and Portugal. For instance, red Bordeaux or white, Burgundy wines are used in sauces, stews, and marinades in French cuisine, whereas Italian consumers apply wines like Chianti or Marsala to many dishes. A change in the trend toward healthier eating habits among regional consumers is another significant market driver that has assisted in shaping the cooking style with wine.
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