Global Champagne Market

Global Champagne Market Size, Share, Growth Analysis, By Price Point(Economy, Mid-Range), By Distribution Channel(Supermarket, Specialty Stores), By Product Outlook(Prestige Cuvée, Blanc De Noirs) - Industry Forecast 2023-2030


Report ID: SQMIG30F2015 | Region: Global | Published Date: February, 2024 | Pages: 212 | Tables: 92 | Figures: 76

Global Champagne Market Insights

Champagne Market size was valued at USD 6.78 billion in 2021 and is poised to grow from USD 7.2 billion in 2022 to USD 12.37 billion by 2030, growing at a CAGR of 6.2% in the forecast period (2023-2030).

Champagne is a sparkling wine produced in France's Champagne region. This alcoholic beverage is made with specific grape varieties such as Pinot Noir, Pinot Meunier, Chardonnay, Pinot Blanc, and others, as well as specialized agricultural methods.

Champagne has been served at sporting events, anniversaries, celebrations, weddings, joyous occasions, and corporate gatherings for decades. The growing economic growth of developing countries could pose a considerable factor that is driving the growth of the global champagne market in other regions during the forecast period. To meet rising consumer demand for champagne, manufacturers have developed a variety of flavours to appeal to a wide range of palates.

There is no single wine category that has been more severely impacted by the COVID-19 pandemic than Champagne. Between April and August 2020, the industry's turnover fell by one-third, equating to approximately $2 billion in revenue. Approximately 100 million bottles of Champagne went unsold. Premium brands took a particularly hard hit. Champagne sales, on the other hand, are now on the rise.

The decline was unsurprising. Champagne is closely associated with happy occasions. There was little to celebrate amid a global pandemic. Even if there were, the worldwide lockdowns made it nearly impossible for large groups of people to congregate.

US Champagne Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2023-2030

Global Market Size

USD 6.78 billion

Largest Segment

Supermarket

Fastest Growth

Supermarket

Growth Rate

6.2% CAGR

Global Champagne Market, 2021-2028 ($ Bn)
Country Share for Europe Region- 2021 (%)
Global Champagne Market Size By Distribution Channel, 2021-2028 ($ Bn)
Global Champagne Market Size By Distribution Channel, 2021-2028 (%)

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Global Champagne Market Segmental Analysis

The Global Champagne Market is segmented based on Price point, Distribution channel, Product Outlook, and Region. Based on Price point Champagne Market is categorized into: Economy, Mid-Range, Luxury. Based on Distribution channel Champagne Market is categorized into: Supermarket, Specialty Stores. Based on Product Outlook Champagne Market is categorized into: Prestige Cuvée, Blanc De Noirs, Blanc De Blancs, Rosé Champagne. Based on Region it is categorized into: North America, Europe, Asia-Pacific, South America, and MEA.

Champagne Market Analysis by Distribution Channel

In 2021, the supermarket/hypermarket category held a considerable part of the worldwide market, depending on distribution channel. However, the need for on-trade distribution channels is increasing due to changes in consumer preferences brought about by an increase in disposable income. Furthermore, the increase in the number of younger people and a shift in consumer preferences (to attend pubs and restaurants) pave the way for the rise of the on-trade distribution channel sector.

Global Champagne Market By Distribution Channel, 2021(%), 2021 (%)

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Global Champagne Market Regional Insights

The Champagne market has been dominated by Europe, particularly France and Italy. The region is dominating the market because the majority of the champagne is consumed and produced in this region. Furthermore, online delivery of alcohol has been legalized in various countries, including the U.K. and Germany, making the product more accessible and convenient to shop. The Asia Pacific is expected to be the fastest-growing market.

Global Champagne Market By Geography, 2021 - 2028, 2023-2030
  • Largest
  • Fastest

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Global Champagne Market Dynamics

Champagne Market Driver

  • Emerging markets have recently emerged as a crucial opportunity in the champagne business. Alcohol usage is becoming more acceptable, and there is a growing need for little quantities for special occasions, which will fuel development in emerging economies. Alcohol acceptability on non-religious grounds is developing in tandem with an increase in nightlife and a peer-approval-driven culture. Furthermore, the increased use of social media is bringing the lifestyle to even younger children and developing information sharing and peer ties among young individuals who have had little exposure to alcoholic beverages.

Champagne Market Restraint

  • The champagne market has hurdles such as stringent government restrictions regarding advertising and marketing, as well as selective distribution of champagne goods.

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Global Champagne Market Competitive Landscape

The market is characterized by the presence of a few well-established players. New product launches, partnerships and investing in research & development have been a key business strategy. To raise their market share, enhance profitability, and remain competitive, participants in the champagne industry have embraced product introduction and company expansion as major development tactics.

Champagne Market Top Players Company Profiles

  • Moët & Chandon
  • Veuve Clicquot Ponsardin
  • Piper-Heidsieck
  • G.H. Mumm
  • Laurent-Perrier
  • Taittinger
  • Ruinart
  • Nicolas Feuillatte
  • Pol Roger
  • Bollinger
  • Lanson
  • Charles Heidsieck
  • Perrier-Jouët
  • Jacquart
  • Ayala
  • Gosset
  • Duval-Leroy
  • Palmer & Co.
  • Deutz
  • Henriot

Champagne Market Recent Developments

  • In May 2022, Laurent-Perrier has announced the introduction of Grand Siècle Iteration No. 25, the most current iteration of this limited-edition premium cuvée made from a blend of three great vintages.
  • In May 2022, Champagne Devaux, the leading co-operative in southern Champagne's Côte des Bar, emphasises that the wine's environmental credentials extend beyond farming: the bottle lacks a neckband, the front and back labels are printed on sustainable paper, and the outer packaging is free of plastic.

Global Champagne Key Market Trends

  • The premiumization of the industry, particularly spirits and wine, is a major factor driving the alcoholic beverage and champagne market. Consumers prefer buying champagne from offline stores due to the diverse variety and brands available, as well as the instant customer service.
  • Buying through Offline retail stores is also observed as a trend as if gives a sense of dignity to buy champagne hence, offline retail stores recorded the largest market share in the champagne market. Furthermore, Consumers prefer buying champagnes from offline stores due to the diverse variety and brands available at these stores with instant customer services.
  • As global living standards rise, consumers' desire for luxury goods and services is expected to rise as well. Champagne has been gaining popularity as an ingredient in cuisines and a variety of cocktails in the foodservice industry, which is projected to drive the champagne market during the forecast period.

Global Champagne Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.

According to our analysis, Asia Pacific is predicted to emerge as a potential champagne market due to increased consumer buying capacity. The societal acceptance of alcohol consumption influences a country's drinking culture. Demand for champagnes is likely to climb as young people in countries such as India and China become more receptive to tasting new cuisines and drinks.

Report Metric Details
Market size value in 2021 USD 6.78 billion
Market size value in 2030 USD 12.37 billion
Growth Rate 6.2%
Base year 2021
Forecast period 2023-2030
Forecast Unit (Value) USD Billion
Segments covered
  • Price Point
    • Economy, Mid-Range, Luxury
  • Distribution Channel
    • Supermarket, Specialty Stores, Online
  • Product Outlook
    • Prestige Cuvée, Blanc De Noirs, Blanc De Blancs, Rosé Champagne, Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Moët & Chandon
  • Veuve Clicquot Ponsardin
  • Piper-Heidsieck
  • G.H. Mumm
  • Laurent-Perrier
  • Taittinger
  • Ruinart
  • Nicolas Feuillatte
  • Pol Roger
  • Bollinger
  • Lanson
  • Charles Heidsieck
  • Perrier-Jouët
  • Jacquart
  • Ayala
  • Gosset
  • Duval-Leroy
  • Palmer & Co.
  • Deutz
  • Henriot
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Global Champagne Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Global Champagne Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Global Champagne Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Champagne Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Champagne Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Global Champagne Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQ's

Champagne Market size was valued at USD 6.78 billion in 2021 and is poised to grow from USD 7.2 billion in 2022 to USD 12.37 billion by 2030, growing at a CAGR of 6.2% in the forecast period (2023-2030).

The market is characterized by the presence of a few well-established players. New product launches, partnerships and investing in research & development have been a key business strategy. To raise their market share, enhance profitability, and remain competitive, participants in the champagne industry have embraced product introduction and company expansion as major development tactics. 'Moët & Chandon', 'Veuve Clicquot Ponsardin', 'Piper-Heidsieck', 'G.H. Mumm', 'Laurent-Perrier', 'Taittinger', 'Ruinart', 'Nicolas Feuillatte', 'Pol Roger', 'Bollinger', 'Lanson', 'Charles Heidsieck', 'Perrier-Jouët', 'Jacquart', 'Ayala', 'Gosset', 'Duval-Leroy', 'Palmer & Co.', 'Deutz', 'Henriot'

Emerging markets have recently emerged as a crucial opportunity in the champagne business. Alcohol usage is becoming more acceptable, and there is a growing need for little quantities for special occasions, which will fuel development in emerging economies. Alcohol acceptability on non-religious grounds is developing in tandem with an increase in nightlife and a peer-approval-driven culture. Furthermore, the increased use of social media is bringing the lifestyle to even younger children and developing information sharing and peer ties among young individuals who have had little exposure to alcoholic beverages.

The premiumization of the industry, particularly spirits and wine, is a major factor driving the alcoholic beverage and champagne market. Consumers prefer buying champagne from offline stores due to the diverse variety and brands available, as well as the instant customer service.

The Champagne market has been dominated by Europe, particularly France and Italy. The region is dominating the market because the majority of the champagne is consumed and produced in this region. Furthermore, online delivery of alcohol has been legalized in various countries, including the U.K. and Germany, making the product more accessible and convenient to shop. The Asia Pacific is expected to be the fastest-growing market.

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Global Champagne Market

Product ID: SQMIG30F2015

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