Product ID: SQMIG30F2040
Report ID: SQMIG30F2040 | Region: Global | Published Date: February, 2024 | Pages: 157 | Tables: 61 | Figures: 65
Home Beer Brewing Machine Market size was valued at USD 20 million in 2021 and is poised to grow from USD 20.60 million in 2022 to USD 26.10 million by 2030, growing at a CAGR of 3% in the forecast period (2023-2030).
The American Homebrewers Association highlights a growing trend, revealing that approximately 1.2 million individuals in the U.S. now opt to craft their own beer at home. This surge is a driving force propelling the expansion of the home beer brewing machine industry. An industry-wide focus on integrating advanced technology has led to the development of IoT-enabled (Internet of Things) home beer brewing machines. Manufacturers are keenly introducing innovative, automated brewing devices, enriched with novel features, to maintain a competitive edge. These factors collectively contribute to the dynamic growth of the home beer brewing machine market, both in terms of sales value and market reach.
Diverse in size and capacity, these brewing machines are characterized by their user-friendly installation, a factor significantly contributing to their surging popularity. The trend toward multifunctional machines is gaining momentum, consequently boosting demand. In response, manufacturers are intensifying Research and Development (R&D) efforts to unveil technologically advanced offerings.
A noteworthy instance is the foray of electronics giant LG into the beer market, marking a milestone with the introduction of the world's inaugural capsule beer brewing apparatus for home use. These machines exemplify intelligence, efficiency, and durability, allowing users to control various processes—ranging from mashing and boiling to fermenting, conditioning, filtering, and packaging—via mobile applications. The inclusion of features like Wi-Fi connectivity, intuitive touchscreen displays, multi-tap systems, and digital thermostats enhances the appeal of these devices.
US Home Beer Brewing Machine Market is poised to grow at a sustainable CAGR for the next forecast year.
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The global home beer brewing machine market is segmented on the basis of product, mechanism, region. By product, the market is segmented into mini brewer, full-size brewer. By mechanism, the market is segmented into automatic, manual. By Region, the market is segmented into North America, Europe, Latin America, Asia- Pacific, Middle East and Africa.
Home Beer Brewing Machine Market Analysis By Product
The mini brewer category dominated the market share, primarily driven by its advanced features that offer users comprehensive guidance throughout the brewing process. These attributes enhance the convenience and user-friendliness of brewing systems, thereby contributing significantly to the overall market's expansion. Notably, the mini brewer segment held the prime market position with an approximate 67.1% share. The escalating trend of homebrewing, particularly within the United States, emerges as the pivotal demand catalyst for mini brewers from 2019 to 2025. The impetus provided by technological advancements, coupled with increased investments in Research and Development (R&D), is poised to propel further growth.
Conversely, the full-size brewer category is anticipated to experience the swiftest Compound Annual Growth Rate (CAGR) of 14.6%. This rapid expansion is primarily attributed to the surging number of breweries, driven by the growing consumer fondness for craft beer. The increasing presence of small-scale and independent brewers across regions such as the U.S., Europe, and New Zealand is expected to be a favorable factor, bolstering the segment's growth in the foreseeable future.
In a significant development, The Brewers Association reported that in 2018, collaborative efforts by small and independent brewers resulted in the production of 25.9 million barrels, effectively elevating the overall craft beer market share by 13.2% in terms of volume. Noteworthy contributions include the introduction of full-size brewer machines designed for Research and Development (R&D) and pilot batch production. This introduction of cutting-edge technological offerings is projected to serve as a driving force behind the expansion of the home beer brewing machine market.
Home Beer Brewing Machine Market Analysis By Mechanism
Categorized by mechanism, the market is partitioned into automatic and manual mechanisms. The automated segment claimed the largest share within the global home beer brewing machine market, and is poised to exhibit the swiftest growth during the forecast period. This momentum can be attributed to the mounting preference among consumers for enjoying freshly brewed beer in the comfort of their homes, coupled with the advanced features presented by automated systems. The integration of sophisticated software alongside enhanced design elements has catalyzed the adoption of automatic beer brewing machines.
An illustrative example is the PicoBrew Z Series introduced in 2019, which represents a professional-grade, all-grain automatic brewing machine. This innovation targets brewpubs, bars, restaurants, and craft breweries keen on producing pilot batches of craft beers, cold brew coffee, kombucha, and spirits.
A noteworthy aspect is that most machines are equipped with an array of functionalities, encompassing mashing, boiling, fermenting, conditioning, and packaging. Furthermore, these machines boast intelligent displays and seamless Wi-Fi connectivity with tablets, smartphones, and desktops. The incorporation of remote monitoring capabilities empowers real-time tracking of the brewing process, enabling consumers to closely oversee their production endeavors.
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Craft beer production and consumption are steadily expanding on a global scale. America dominates the market with an impressive 55.0% share. Notably, the surge in homemade beer's popularity among millennials acts as a pivotal catalyst driving regional growth. Furthermore, a growing inclination toward unique craft beer meticulously brewed by microbreweries has substantially heightened the demand for such offerings in this geographic area.
Forecasts indicate that the Asia Pacific region is poised for the most rapid Compound Annual Growth Rate (CAGR) of 16.0%, indicating a period of dynamic advancement. This momentum can be attributed to heightened beer consumption, particularly in countries like China and India, propelling noteworthy initial sales figures. Cultural shifts and an upward trend in craft beer consumption in nations such as India, China, and Australia are primed to play a substantial role in elevating the burgeoning regional market share.
Simultaneously, the region is experiencing a remarkable surge in the establishment of breweries, bars, and pubs. This phenomenon augments growth prospects within the area, offering a comprehensive ecosystem for craft beer enthusiasts and fostering a thriving market landscape.
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Home Beer Brewing Machine Market Drivers
Customization and Creativity
Growth of E-Commerce
Home Beer Brewing Machine Market Restraints
Limited Market Awareness
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The competitive landscape of the global home beer brewing machine market is characterized by a dynamic interplay between established players and emerging contenders, all seeking to capitalize on the growing demand for personalized brewing experiences. Established appliance manufacturers leverage their brand recognition, distribution networks, and technological expertise to maintain a substantial market share. These industry giants often offer a diverse portfolio of brewing machines, catering to various consumer preferences and skill levels.
Simultaneously, innovative startups like inject fresh ideas into the market, focusing on user-friendly interfaces, compact designs, and smart brewing capabilities. Their agility allows them to swiftly adapt to evolving consumer trends, offering unique features that resonate with the growing base of homebrewing enthusiasts.
The competitive dynamics are further intensified by the influence of digital platforms, enabling direct-to-consumer sales and fostering a sense of community among brewers. Customer reviews, social media engagement, and online forums play a pivotal role in shaping brand perception and driving purchasing decisions.
Home Beer Brewing Machine Market Top Player’s Company Profiles
Home Beer Brewing Machine Market Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Product types team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to our global home beer brewing machine market Analysis, the global home beer brewing machine market is witnessing robust growth, fueled by a convergence of factors. Consumers' growing preference for personalized and craft beverages, coupled with the increasing popularity of home-based hobbies, has led to a surge in demand for these machines. This market's trajectory is further bolstered by advancements in technology, resulting in user-friendly, efficient, and compact brewing solutions.
|Market size value in 2021
|USD 20 million
|Market size value in 2030
|USD 26.10 million
|Forecast Unit (Value)
|North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
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Parent Market Analysis
KEY MARKET INSIGHTS
MARKET DYNAMICS & OUTLOOK
Market Size by Region
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For the Global Home Beer Brewing Machine Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Home Beer Brewing Machine Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Home Beer Brewing Machine Market:
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