Extended Warranty Market Size

SkyQuest Technology's Extended warranty market size, share and forecast Report is based on the analysis of market data and Industry trends impacting the global Extended Warranty Market and the revenue of top companies operating in it. Market Size Data and Statistics are based on the comprehensive research by our Team of Analysts and Industry experts.

Extended Warranty Market Insights

Global Extended Warranty Market size was valued at USD 134.2 billion in 2023 and is poised to grow from USD 149.36 billion in 2024 to USD 351.73 billion by 2032, growing at a CAGR of 11.3% during the forecast period (2025-2032). 

The growing adoption of the cloud technology in the automotive industry, owing to several benefits such as the scalability, reduced costs, and improved collaboration between globally located teams, designers, and manufacturing units to access and share data in real time, is driving innovation and faster product development cycles. Such advantages are further expected to drive the adoption of cloud-based warranty management solutions. The adoption of industry cloud in the automotive sector is on the rise, offering enterprises an opportunity to reconstruct their value chains.

Key trends in the extended warranty market include the rising emphasis on digital sales channels enhancing customer purchase convenience and accessibility. There is a notable shift towards personalized warranty offerings especially tailored to individual needs and their product usage patterns. The market is also witnessing a significant growth in sectors such as automobiles and household electronics, because of the rising consumer awareness.

The demand for protection of laptops, smartphones, tablets, and other brown goods has increased at a faster rate in the market. As a result, the availability of an extended warranty for these products has increased competition in the market. Extended warranty solutions for these goods are undergoing constant development and are anticipated to dominate the market over the forecast period. The continuous rise in the adoption and accumulation of laptops, smartphones, tablets, and other consumer electronics is driving the growth of service contracts in the market.

For instance, the entrance of PCs, cell phones, and tablets should be visible in the training area. Recently, there has been a critical expansion in the utilization of innovation in schools and colleges, with PCs, cell phones, and tablets becoming fundamental devices for understudies and educators.

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Global Extended Warranty Market size was valued at USD 133.6 Billion in 2023 and is poised to grow from USD 148.03 Billion in 2024 to USD 336.25 Billion by 2032, growing at a CAGR of 10.8% in the forecast period (2025-2032).

The global extended warranty industry is highly competitive, with established players, insurance providers, and digital-first startups driving innovation. Leading companies such as Assurant, SquareTrade (an Allstate company), American International Group (AIG), AmTrust Financial Services, and AXA dominate the market by offering comprehensive coverage for consumer electronics, home appliances, and automobiles. These firms leverage their expertise in risk management, claims processing, and customer support to maintain their stronghold. However, the industry is witnessing disruption from digital-first and insurtech startups like Upsie, Mulberry, and Extend, which focus on automation, transparency, and AI-driven predictive maintenance. 'Assurant', 'SquareTrade (Allstate)', 'American International Group (AIG)', 'AmTrust Financial Services', 'AXA', 'Upsie', 'Mulberry', 'Extend', 'Domestic & General', 'The Warranty Group', 'Allianz Partners', 'Asurion'

With increasing reliance on expensive consumer electronics, home appliances, and automobiles, consumers are seeking extended warranties to safeguard their investments. The fear of unexpected repair costs and the rising complexity of modern products have fueled demand for extended warranty services. Companies are responding by offering customized and flexible plans that cater to various customer needs, from smartphones to electric vehicles (EVs). The growing e-commerce sector has further boosted warranty adoption, as online retailers integrate extended protection plans at the point of sale. This trend is particularly strong in developed markets such as North America and Europe, where consumers prioritize long-term product reliability.

How is the Extended Warranty Market Evolving in North America?

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Global Extended Warranty Market
Extended Warranty Market

Report ID: SQMIG45B2212

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