Product ID: SQMIG45I2066
Global Digital Signage Market Size, Share, Growth Analysis, By Type(Video Walls, Video Screen), By Component(Hardware, Software), By Technology(LCD, LED), By Location(In-store and Out-store), By Content Category(Broadcast (News, Weather), By Application(Retail, Hospitality) - Industry Forecast 2024-2031
Report ID:
SQMIG45I2066 |
Region:
Global |
Published Date: February, 2024
Pages:
242
|
Tables:
181 |
Figures:
79
Global Digital Signage Market Insights
Global Digital Signage Market size was valued at USD 15.98 billion in 2019 and is poised to grow from USD 17.77 billion in 2023 to USD 41.55 billion by 2031, growing at a CAGR of 11.2% in the forecast period (2024-2031).
Digital signage is a type of electronic signage, which is widely utilized in a range of public spaces, such museums, stores, restaurants, and transportation and business infrastructure, among others. These displays can show videos, weather data, text, or restaurant menus using technologies including LED, LCD, and projection. In order to display information, entertainment, advertising, and goods to the target audiences, they are managed centrally and are individually addressable. As an outcome, organizations can use content creation and distribution using digital signage to effectively reach a wider audience.
The compatibility and interoperability problems that frequently exist between media players and screens are eliminated by digital signage. Brands are increasingly aware of their global presence, and promoting the features and benefits of their products and services is a primary concern, so the presence of such displays is essential. Particularly in developing nations, there has been constant increase in public infrastructure, transport networks, and the construction of commercial buildings, which has significantly aided industry growth. It is used, for instance, in the public transportation industry to inform customers of their present location and to advertise a wide range of products and services.
Display technologies such microLED displays, OLED displays, and electronic paper displays are getting more and more common in a wide range of industries, that will inspire companies to develop trying to cut digital display products. Companies are rushing quickly to put these displays into place as a result of the growing demand for brands to provide viewers with necessary and valuable information in large public spaces in order to increase their target audience. Pictures, motion, and strong, colorful lettering can help in maintaining users' interest for a longer duration of time.
US Digital Signage Market is poised to grow at a sustainable CAGR for the next forecast year.
Global Digital Signage Market Report Snapshots
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