Bottled Water Market Size, Share, Growth Analysis, By Type(Natural Mineral Water, and Spring Water), By Distribution Channel(Offline retail, and Online retail) - Industry Forecast 2024-2031

Bottled Water Market size was valued at USD 283 billion in 2021 and is poised to grow from USD 308.1 billion in 2022 to USD 509.2 billion by 2030, growing at a CAGR of 7% in the forecast period (2023-2030).

bottled water market is highly fragmented, with numerous small and large players operating in the market. The market is characterized by intense competition, with players competing based on product innovation, pricing strategies, and marketing efforts. The increasing demand for premium and functional bottled water is driving players to invest in R&D to develop new and innovative products. Moreover, players are focusing on sustainability and eco-friendly packaging to appeal to environmentally-conscious consumers. The growing competition in the market is expected to drive product innovation and pricing strategies in the coming years. 'Nestle Waters (Switzerland)', 'PepsiCo (US)', 'Coca-Cola (US)', 'Danone S.A. (France)', 'Suntory Beverage & Food Ltd. (Japan)', 'Nongfu Spring (China)', 'Tingyi (China)', 'Bisleri International Pvt. Ltd. (India)', 'Fiji Water (US)', 'Grupo Vichy Catalan (Spain)', 'Gerolsteiner Brunnen GmbH & Co. KG (Germany)', 'Otsuka Holdings Co., Ltd. (Japan)', 'Mountain Valley Spring Water (US)', 'ITO EN, Ltd. (Japan)', 'Icelandic Glacial (Iceland)', 'Voss Water (Norway)', 'Essentia Water, LLC (US)', 'CG Roxane, LLC (US)', 'Ferrarelle SpA (Italy)', 'Highland Spring Group (Scotland)'

One of the main drivers of the bottled water market is the increasing awareness of health and wellness among consumers. This trend is pushing individuals to opt for healthier beverage options, including purified and ultra-purified bottled water. Additionally, the rising demand for nutrient-fortified water is gaining popularity among travelers, working professionals, and for in-house consumption. These factors are contributing to the growth of the bottled water market and are expected to continue driving the industry in the coming years.

One of the key market trends is the increasing demand for functional and premium bottled water. Consumers increasingly prioritize health and wellness and are willing to pay a premium for products with added nutritional benefits. Moreover, the rising focus on sustainability is driving the adoption of eco-friendly packaging solutions, such as plant-based materials and recycled plastics. The emergence of online channels and e-commerce platforms also facilitates the easy availability of bottled water to consumers, further contributing to market growth.

In North America, the market is well-established, with high levels of consumption and a mature market. The region is dominated by major players such as PepsiCo, Coca-Cola, and Nestle, who are continually expanding their product portfolios to include innovative and healthier options. In addition, the rising health and wellness trend among consumers is driving the demand for fortified and ultra-purified bottled water.