USD 15.34 billion
Report ID: SQMIG30L2133 | Region: Global | Published Date: March, 2023 | Pages: 157 | Tables: 62 | Figures: 75
Body Scrub Market size was valued at USD 15.34 billion in 2021 and is poised to grow from USD 16.04 billion in 2022 to USD 22.99 billion by 2030, growing at a CAGR of 4.6% in the forecast period (2023-2030).
A body scrub is a cosmetic and body care product that is used to hydrate and exfoliate the skin. It provides additional nourishment to the skin, it is enriched with aromatic massaging oils and ingredients such as coconut oil, cocoa, apricot, walnut, and almond. To keep the nourishment intact and the skin hydrated, the body scrub is usually followed by the application of a moisturising lotion or cream. Body scrubs that are commonly used include moisturising, salt-, sugar-, and coffee-based scrubs, as well as herbal scrubs. It removes dirt, residue, and dead skin cells from the body to refresh the skin and aid in the treatment of acne, pigmentation, blemishes, and ageing signs.
Coffee contains antioxidants, which improve skin conditions by removing toxins and providing a refreshed appearance. Sugar scrubs are natural humectants because they moisturise and soften the skin. Magnesium sulphate and minerals are abundant in salt-based products, which benefit the skin. However, products with chemical formulations may cause allergic reactions in certain skin types, limiting market growth. To overcome this challenge, many manufacturers are focusing more on natural and herbal ingredients. Companies are also influencing customers through innovative marketing strategies and various social media platforms. While women are the market's primary target demographic, the introduction of skincare and grooming products for men is a trend that will likely benefit the market.
US Body Scrub Market is poised to grow at a sustainable CAGR for the next forecast year.
Global Market Size
USD 15.34 billion
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The body scrub market is segmented based on the type, distribution channel and region. Based on type, body scrub market is segmented into Plant-based, Milk-based, And Others. Based on distribution channel, the market is segmented into Hypermarket/Supermarket, Convenience Stores and Online. Based on Region it is categorized into North America, Europe, Asia Pacific, Central & South America, Middle East & Africa.
Analysis by Type
Based on type, Body scrubs made from plants and fruits, such as cocoa, apricot, walnut, and almond, are becoming increasingly popular among consumers. These products are softer on the skin and contain a low percentage of chemicals or synthetic ingredients. Growing consumer awareness of these benefits has propelled the segment. Plant-based body scrubs are fantastic for oily skin. These products gently remove dirt, toxins, and dead skin without causing any irritation to the skin and rejuvenate it. the segment will maintain its lead in the forecast period.
Analysis by Distribution Channel
Based on distribution channel, The majority of body scrubs are sold through offline channels such as hypermarkets/supermarkets, convenience stores, wholesale distributors, and direct selling. The growing popularity of offline channels can be attributed to benefits such as the ability to closely examine the product beforehand and in person, ease of purchase, and the presence of well-organized retail stores. but The online segment is expected to boost the market in the forecast year. E-commerce portals such as Amazon, Nykaa and other have emerged as important selling platforms because they offer value-added services such as free home delivery, cash-on-delivery (COD), return and exchange options, and discount coupons. These factors are expected to provide a significant growth to this segment over the forecast period.
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Asia Pacific dominated the global market in terms of revenue. This can be attributed to rising consumer awareness of personal care, frequent skin damage due to harsh climatic conditions, and rising consumer spending capacity. In several Asian countries, the number of working women has increased significantly in recent years, resulting in more disposable income and higher spending on consumer goods such as personal care products. This has benefited the regional market by creating numerous opportunities for industry participants. It encourages manufacturers to invest more in R&D to meet customers' growing and changing needs. Europe has a significant market share and is expected to grow in the forecast year. France, Germany, the United Kingdom, and Spain are all profitable markets in the region. The growing trend of exfoliating and rejuvenating the skin with body scrubs rather than regular soaps is expected to continue to drive product demand in this region. North America is the fastest growing regional market and it is expected to enhance the market growth in forecasting year. One of the major factors driving this market is consumers' high spending power, which is reflected in increased spending on various skincare products. A higher proportion of the working population is also a positive factor driving the market. Milk-based body scrubs are popular in colder parts of North America to keep skin moisturised and dead skin cells at bay.
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body scrub market is highly competitive and somewhat fragmented. To maintain a competitive edge, the major industry participants are continually implementing various growth strategies. Innovations, mergers, and acquisitions, collaborations and partnerships are adopted by these players to thrive in the competitive market. In order to provide industries with the most effective and economical solutions, the major market players are also continually concentrating on R&D.
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|Market size value in 2021||USD 15.34 billion|
|Market size value in 2030||USD 16.04 billion|
|Forecast Unit (Value)||USD Billion|
|Regions covered||North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)|
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For the Global Body Scrub Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Body Scrub Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
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