Top Sportswear Companies

In the competitive global sportswear market, Nike, Adidas, Puma, and others are competing for market share by focusing on innovation, sustainability, celebrity partnerships, and advances in artificial intelligence. Nike, Adidas and Puma and big platforms are investing heavily into green materials, working with influencers and using AI to innovate product design, while Gymshark and Lululemon are focusing on a direct-to-consumer approach. As many brands build their portfolio, establishing partnerships with sporting teams and sponsoring sporting events continues to be a valuable way to expand brand relevance and create global brand awareness.

• Since its launch in the US in 2016, Ten Thousand has earned a strong reputation for crafting high-quality men's training gear. Known for its durable and straightforward designs, the brand has been put to the test by athletes. With a direct-to-consumer model, Ten Thousand offers thoughtfully designed apparel that enhances high-performance training. What sets them apart is their focus on the specific needs of serious male athletes through innovation, minimalism, and purpose-driven design.

• Founded in the UK in 2018, PANGAIA is the leader in the sustainable sportswear sector. The brand uses a combination of new materials, including seaweed fiber, eucalyptus pulp, and recycling plastics to create sportswear that is sustainable. The fusion of science and fashion that PANGAIA employs attracts customers looking for sustainability, innovation, and to help the planet. PANGAIA is bringing the sportswear industry to conscious consumers and ethical brands without performance loss.

Top Player’s Company Profile

• Nike, Inc.

• Adidas AG

• Puma SE

• Under Armour, Inc.

• Lululemon Athletica Inc.

• ASICS Corporation

• New Balance Athletics, Inc.

• Columbia Sportswear Company

• VF Corporation (The North Face, Vans)

• Anta Sports Products Limited

• FILA Holdings Corp.

• Reebok (Authentic Brands Group)

• Decathlon S.A.

• Gymshark Ltd