USD 12.5 billion
Global Swimwear Market Size, Share, Growth Analysis, By Fabric Type(Polyester, Nylon), By End User(Men, Women), By Distribution Channel(Online, Offline) - Industry Forecast 2024-2031
Report ID:
SQMIG30L2233 |
Region:
Global |
Published Date: April, 2024
Pages:
165
|
Tables:
90 |
Figures:
76
Global Swimwear Market Insights
Swimwear Market size was valued at USD 12.5 billion in 2019 and is poised to grow from USD 12.96 billion in 2023 to USD 16.89 billion by 2031, growing at a CAGR of 3.5% in the forecast period (2024-2031).
It shields the wearer from salty sea water and chlorinated swimming pool water that can irritate the skin. The swimwear market is being driven by the rising rate of global population and product innovation to meet the need for specialized clothes for water activities and vacations by the pool or beach. It is expected that consumers will acquire various types of swimsuit goods based on their comfort, activities, and fashion appeal as a result of rapid changes in fashion trends and a rise in disposable money. Women from many cultures are becoming more and more interested in designer swimwear that enhances the slimming effect and gives value-added features such as practical cuts and fashionable designs. The growth of the spa and beauty sectors as well as rising female demand for specialty swimwear are in part driving the swimwear and beachwear market.
Swimming is thought to be the most well-liked sport and leisure activity. Growing fitness concerns among people of all ages are boosting interest in swimming as the finest physical activity. In turn, this is laying the groundwork for the mass purchasing of swimwear products. Exposing one's body is a widespread practice in various western nations, which has helped the market's sales of beachwear products grow. The market is also being driven by growing technical and process innovation in developed economies. The market has grown as a result of the development of numerous types of sophisticated fabrics that maintain their colour for a longer amount of time and are resistant to chlorine.
In numerous nations, including Australia, China, India, and Russia, swimming is the most popular sport. Growing industry is also aided by a rise in the popularity of water sports. To generate the appropriate texture, style, look, and other fashion aspects of swimwear, however, certain kinds of systematic processing and designing of raw materials and textiles like polyester, nylon, polypropylene, spandex, and neoprene are needed. The price volatility of certain raw materials has a higher impact on market size. Large investments are needed in R&D to meet the fluctuating demand for various designs, which raises the cost of designing and restrains market expansion.
US Swimwear Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2024-2031
Global Market Size
Largest Segment
Leisure
Fastest Growth
Performance
Growth Rate
3.5% CAGR
Global Swimwear Market 2021-2028 ($ Bn)
Country Share for North America Region- 2021 (%)
Global Swimwear Market Size by Activity, 2021-2028 ($ Bn)
Global Swimwear Market Size by Activity, 2021-2028 (%)
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Global Swimwear Market Segmental Analysis
Global Swimwear Market is segmented based on Fabric Type, End User, Distribution Channel and Region. Based on Fabric Type the market is further sub segmented into Polyester, Nylon, Spandex and Others. Based on End User the market is further sub-segmented into Men, Women and Children. Based on Distribution Channel, market is further sub segmented into Online and Offline. Based on Region, the market is further sub-segments into North America, Europe, Asia Pacific, Latin America, and MEA
Swimwear Market Analysis by Fabric Type
The market is segmented into polyester, nylon, and spandex based on fabric type. In 2021, polyester held the greatest share with 33.4%. Polyester is used in the production of several types of swimwear to achieve stretching and shrinking resistance. Additionally, the ease of washing and quick drying makes this material popular with manufacturers. Additionally, it increases the longevity of swimwear due to benefits including resistance to wrinkles, abrasion, and most pollutants. Thus, it is expected that the use of cutting-edge materials in the production of swimwear would accelerate market expansion on a global scale. In the industry, nylon is a significant fabric type as well because of its excellent elastic properties, light weight, and smooth fitting. It serves as a polyester substitute for fabric. Given that nylon fabric is less durable and chloride resistant than polyester, it is growing more slowly in the market.
Swimwear Market Analysis by End Use
The swimwear market share represented by women in 2021 was the highest; over the projection period, this segment is expected to grow at a CAGR of 6.2%. Women are buying more swimsuits because they want to look chic at the beach or pool. The desire for swimwear among women is also being fueled by new trends including vivid colours, geometric prints, asymmetrical designs, and traditional yet contemporary shapes. As a result, designers continuously update their swimwear and beachwear collections. The women's end-user segment is growing due to rising demand for more specialised swimwear, such as thermal swimwear and swimwear with UV protection. Additionally, the growing integration of fashion elements into swimwear is drawing in more customers, particularly the younger age. These are some of the main themes fueling the market for swimwear and beachwear's wholesome expansion.
Global Swimwear Market Share By Activity, 2021 (%), 2023 (%)
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Global Swimwear Market Regional Insights
Asia Pacific became the largest geographic market for swimwear in 2021. Population growth, increased health consciousness, and product innovation are projected to fuel market expansion in the region's developed economies. Additionally, an increase in domestic water sport and fitness involvement among developing nations like China and India is expected to have a beneficial impact on the expansion of the regional market.
North America is the largest regional market for swimwear, followed by Europe. Due to the recent relative development in swimwear adoption in western European countries, western countries hold a sizable market share. The market in North America is being driven by an ongoing rise in leisure goods spending as well as a rising preference for swimming as a recreational activity. In terms of sales, the US dominated the market in 2021, with a share of more than 80% in North America. An American lady alone is thought to own four bikinis on average. Due to its luxurious beading, hardware, and comfort, the majority of designer swimsuits are sold in North America. These are the elements that are expected to fuel market expansion in the area.
Global Swimwear Market By Geography, 2021 - 2028, 2024-2031
- Largest
- Fastest
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Global Swimwear Market Dynamics
Swimwear Market Driver
- One of the main factors boosting the growth of the swimwear industry is the rising demand for long-sleeve swimsuits. The health effects of UV radiation on the human body, particularly during and after swimming in open spaces like swimming pools and beaches, have grown due to severe climatic changes.
- The damaging effects of UV radiation can cause sunburns, rashes, skin tanning, and, in severe cases, skin cancer. As a result, swimmers are increasingly concerned with the health of their skin and hunt for swimwear that can completely enclose their bodies. Long-sleeve swimwear is becoming more and more popular, thus suppliers have now developed goods to meet this need. For instance, Boardriders Inc.'s Billabong and ROXY swimwear lines provide a vast selection of long-sleeve swimsuits in various styles, sizes, and hues. During the projected period, these products will fuel the expansion of the swimsuit market.
Swimwear Market Restraint
- One of the issues limiting the growth of the swimwear market is cultural restrictions on the adoption of swimwear. Swimming in public spaces like public swimming pools and beaches is frowned upon and seen as culturally offensive in many MEA, European, and Asian nations where women are expected to cover up.
- Although the Middle Eastern nations are steadily removing their cultural restrictions, women are still not permitted to wear swimwear in public. They are unable to swim in both public and private settings because of this. Swimwear is directly related to something that violates the cultural traditions of developing nations. Therefore, it is expected that the expansion of the global swimwear market during the forecast period will be constrained by the social and cultural stigma associated with swimwear and other intimate items.
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Global Swimwear Market Competitive Landscape
To expand their product range and maintain a dominant position in the market, major manufacturers are concentrating on implementing critical business strategies like collaboration, acquisition, and new product releases. Multiple international and local players are present in the various segments of the global electric Swimwear market. Since increasing their market share is the main objective of most market participants, innovation is being included in both their products and acquisitions.
Swimwear Market Top Player’s Company Profiles
- Speedo International Ltd.
- Adidas AG
- Nike Inc.
- Perry Ellis International
- Quiksilver Inc.
- Arena Swimwear
- La Perla Group
- Pentland Group plc
- TYR Sport Inc.
- Seaspray Swimwear
- Boardriders Inc.
- Dolfin Swimwear
- Jantzen Swimwear
- Gottex Swimwear
- Swimwear Anywhere Inc.
- Hosa International Limited
- American Apparel, Inc
- PVH Corp.
- Wacoal Holdings Corp.
- Triumph International AG
Swimwear Market Recent Development
- In October 2021, the local talent from Swansea and the South Wales region topographies the Alien Workshop film, which will have its world premiere on October 16, 2021, at Exist Skate Park. Nathan is eager to hear the music the band has recorded.
- In July 2021, Nyjah Huston, a well-known street US Child Career, and aspiring Olympian is known for riding a board that he and the fictional board maker Paul Schmitt jointly designed. US Child Careers have been requesting Huston's favorite board shape for years, and with the introduction of Huston's own brand, Complaint US Child Cares, they may now have it.
Global Swimwear Key Market Trends
- One of the major market trends influencing the growth of the swimsuit industry is the expansion of online and omnichannel retail. The fastest-growing segment of the global retail industry is e-retailing. Because of the widespread usage of internet services, the stronger economy, and the advancement of purchase and delivery possibilities brought about by the emergence of e-commerce, online shopping through smart devices has become increasingly popular over time. The importance of omnichannel retailing has grown as a viable substitute for interacting with customers both online and offline. In turn, this will fuel the expansion of the swimwear market over the forecast period.
Global Swimwear Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by the robust Secondary Desk research.
According to our analysis, the polyester segment dominated the global Swimwear Market in 2021 and is expected to maintain its dominance throughout the forecast period. In 2021, Asia Pacific dominated the global Swimwear Market owing to the region's highly aware and economically stable population.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 12.5 billion |
| Market size value in 2031 | USD 16.89 billion |
| Growth Rate | 3.5% |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
| Historical Year | 2019 |
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Global Swimwear Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Global Swimwear Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Global Swimwear Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Swimwear Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Swimwear Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Global Swimwear Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
Global Swimwear Market Report Snapshots
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