Global Self-tanning Products Market

Global Self-tanning Products Market Size, Share, Growth Analysis, By Product(Lotions, Gels), By Distribution Channel(Supermarkets, Convenience Stores) - Industry Forecast 2023-2030


Report ID: SQSG30L2032 | Region: Global | Published Date: February, 2024
Pages: 165 | Tables: 66 | Figures: 75

Global Self-tanning Products Market Insights

Global Self-tanning Products Market size was valued at USD 877 million in 2021 and is poised to grow from USD 909.2 million in 2022 to USD 1.31 million by 2030, growing at a CAGR of 4.5% in the forecast period (2023-2030).

Global demand for self-tanning skincare products is growing as consumer income grows and education and awareness of the health hazards associated with direct sunlight rises. Additionally, the demand and use of self-tanning products have increased owing to the increase in skin cancer incidence, predicting a significant spike in business throughout the projection period. Furthermore, products are produced in a variety of forms for the convenience of the client, including lotion, serum, drops, and crème. Demand for that product has improved as a result of these many possibilities.

Over the past several years, the demand for self-tanning products has steadily expanded. The need for naturally derived self-tanning products increased public knowledge of sun protection, and the expanding appeal of spray tans are all factors contributing to the market's expansion. Likewise, customers' preferences for glowing skin, particularly among women, have boosted expenditure on self-tanning products.

US Self-tanning Products Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2023-2030

Global Market Size

USD 877 million

Largest Segment

Convenience Stores

Fastest Growth

Convenience Stores

Growth Rate

4.5% CAGR

Global Self-tanning Products Market 2021-2028 ($ Mn)
Country Share for North America Region- 2021 (%)
Global Self-tanning Products Market Size by Distribution Channel 2021-2028 ($ Mn)
Global Self-tanning Products Market Size by Distribution Channel 2021-2028 (%)

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Global Self-tanning Products Market Segmental Analysis

The global self-tanning products market segmentation is based on product, distribution channel, and region. Based on product the market is segmented into lotions, gels, spray, oil, cream, and others. Based on distribution channels the market is segmented into supermarkets, convenience stores, online, and others. Based on region the global self-tanning products market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa.

Self-tanning Products Market Analysis by Product

In 2021, over 54.5 % of the market was accounted for by the lotions category, and this dominance is estimated to persist over the projected timeframe. All through the projected period, the rising cases of skin cancer and other illnesses brought on by contact with UV rays are responsible for stimulating the market for lotions. Unlike creams, lotions have a lower oil content or perhaps none at all. Alcohols are typically included in these emulsions to avoid the oil and water elements from breaking, giving the finished product a smooth feel. Lotions are also less viscous, which makes them simpler to pour or pump. Nevertheless, it is expected that the gels category will grow at a rapid speed over the projection period.

Self-tanning Products Market Analysis by Distribution Channel

In 2021, the supermarkets segment had the major market share (54.8%), and it is estimated that it would continue to dominate during the forthcoming years. These are commercial superstores that offer a broad selection of goods from several sectors, including groceries, home furnishings, and regular commerce, as well as cosmetics and beauty items, everything under one sky. This draws customers to this method of distribution.

Yet, it is expected that throughout the forecast years, the sector for online distribution channels will increase at the quickest speed. The epidemic has sparked a technological surge in a variety of industries. Additionally, the demand for the online channel is growing since more workers find themselves too occupied at work to browse local shops.

Global Self-tanning Products Market By Distribution Channel, 2021 (%), 2021 (%)

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Global Self-tanning Products Market Regional Insights

In 2021, owing to rising customer expenditure on skincare, the market in North America is estimated to account for the largest share of the overall self-tanning products market. Customers are increasingly engaged in implementing advanced and safer cosmetic techniques since they are more concerned about how they seem.

Due to growing awareness regarding UV radiation, the self-tanning product market in the Asia Pacific is predicted to grow more quickly over the course of the projected period. Additionally, the market for self-tanning products is expected to grow as a result of the rising urbanization in emerging economies on cosmetic goods.

In the following period, Latin America is expected to experience tremendous growth. The market growth is expected to be significantly influenced by the slow but steady economic development in Latin American nations, which would result in increased spending on beauty goods.

Global Self-tanning Products Market By Geography, 2021 - 2028, 2023-2030
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Global Self-tanning Products Market Dynamics

Self-tanning Products Market Driver

  • Customers want DHA-free goods with organic ingredients like cocoa and berry extracts. Customers favor natural alternatives as a result of an increase in health conditions and a proper knowledge of the substances used in self-tanning solutions. During the expected period, this trend is projected to boost the growth of the global market.
  • Humans and other animals are being impacted by the rising global temperatures in many different ways. Uv rays from the bright sunlight is bad for the skin and can lead to dermatitis and sensitivities. The outermost epidermis is burned by ultraviolet radiation, revealing the innermost layer to direct sunlight. Self-tanning products coat the skin with an artificial film that shields it from UV light. Nowadays, consumers are extremely conscious regarding their skin, and they search for sunbathing solutions that will defend their skin without harming it. As a result, it is estimated that the market for self-tanning products will grow over the forecast period.

Self-tanning Products Market Restraint

  • Self-tanning items’ level of customer knowledge about the contents of the items will hinder market expansion. Since there is little data on self-tanning products, most consumers are reluctant to use them. There are practically any news stories or adverts for these products. Additionally, people are afraid to utilize the items out of concern that doing so may harm their skin, which can restrain market expansion during the projected timeline.

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Global Self-tanning Products Market Competitive Landscape

A few well-established firms as well as several small- and medium-sized companies make up the global market. One of the most important strategic actions in the sector to obtain competitiveness is product releases. As demand for self-tanning products rises, industry participants are expanding their r&d. budgets and extending their product lines. For instance, in January 2022, the harmless self-tanner from Naru Organics was introduced. It provides consumers with the greatest self-tanner on the market, created from organic and naturally derived materials.

Top Players in the Global Self-Tanning Products Market

  • L'Oreal Group
  • Johnson & Johnson
  • Beiersdorf AG
  • The Procter & Gamble Company
  • Shiseido Co., Ltd.
  • Estee Lauder Companies Inc.
  • Kao Corporation
  • Unilever PLC
  • Clarins Group
  • Avon Products, Inc.
  • St. Tropez Tan
  • Vita Liberata
  • Fake Bake
  • Bondi Sands
  • Tan-Luxe
  • MineTan
  • St. Moriz
  • Isle of Paradise
  • Bali Body
  • Loving Tan

Self-tanning Products Market Recent Development

  • In January 2022, Cosmosum, a line of tanning creams and other sun skincare products, was created through a collaboration between Cosmopolitan and the Devoted Creation brand.
  • In January 2022, The startup was established on the "Go Ethical" platform, according to a statement from Kao Corporation. Through the online shopping portal LOHACO, the company is concentrating on reducing waste.

Global Self-tanning Products Key Market Trends

  • The demand for natural self-tanning products is rising as more people become drawn to organic products like Beauty by Earth Self Tanner, Botanic Tree Self Tanner, and others. The fact that organic products are made of natural and plant-based ingredients—which are seen as safer than using chemical-based ones, is the key factor driving customers' growing preference for them.

Global Self-tanning Products Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.

According to our analysis, in 2021, over 54.5 % of the market was accounted for by the lotions category, and this dominance is estimated to persist over the projected timeframe. In 2021, the supermarket’s section had the major market share (54.8%), and it is estimated that it would continue to dominate during the forthcoming years. In 2021, North America dominated the global self-tanning products market owing to rising customer expenditure on skin care and is estimated to continue to dominate during the forthcoming years.

Report Metric Details
Market size value in 2021 USD 877 million
Market size value in 2030 USD 1.31 million
Growth Rate 4.5%
Base year 2021
Forecast period 2023-2030
Forecast Unit (Value) USD Million
Segments covered
  • Product
    • Lotions, Gels, Spray, Cream, Others
  • Distribution Channel
    • Supermarkets, Convenience Stores, Online, Others
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • L'Oreal Group
  • Johnson & Johnson
  • Beiersdorf AG
  • The Procter & Gamble Company
  • Shiseido Co., Ltd.
  • Estee Lauder Companies Inc.
  • Kao Corporation
  • Unilever PLC
  • Clarins Group
  • Avon Products, Inc.
  • St. Tropez Tan
  • Vita Liberata
  • Fake Bake
  • Bondi Sands
  • Tan-Luxe
  • MineTan
  • St. Moriz
  • Isle of Paradise
  • Bali Body
  • Loving Tan
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Global Self-tanning Products Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Global Self-tanning Products Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Global Self-tanning Products Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Self-tanning Products Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Self-tanning Products Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Global Self-tanning Products Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Global Self-tanning Products Market size was valued at USD 877 million in 2021 and is poised to grow from USD 909.2 million in 2022 to USD 1.31 million by 2030, growing at a CAGR of 4.5% in the forecast period (2023-2030).

A few well-established firms as well as several small- and medium-sized companies make up the global market. One of the most important strategic actions in the sector to obtain competitiveness is product releases. As demand for self-tanning products rises, industry participants are expanding their r&d. budgets and extending their product lines. For instance, in January 2022, the harmless self-tanner from Naru Organics was introduced. It provides consumers with the greatest self-tanner on the market, created from organic and naturally derived materials. 'L'Oreal Group', 'Johnson & Johnson', 'Beiersdorf AG', 'The Procter & Gamble Company', 'Shiseido Co., Ltd.', 'Estee Lauder Companies Inc.', 'Kao Corporation', 'Unilever PLC', 'Clarins Group', 'Avon Products, Inc.', 'St. Tropez Tan', 'Vita Liberata', 'Fake Bake', 'Bondi Sands', 'Tan-Luxe', 'MineTan', 'St. Moriz', 'Isle of Paradise', 'Bali Body', 'Loving Tan'

Customers want DHA-free goods with organic ingredients like cocoa and berry extracts. Customers favor natural alternatives as a result of an increase in health conditions and a proper knowledge of the substances used in self-tanning solutions. During the expected period, this trend is projected to boost the growth of the global market.

The demand for natural self-tanning products is rising as more people become drawn to organic products like Beauty by Earth Self Tanner, Botanic Tree Self Tanner, and others. The fact that organic products are made of natural and plant-based ingredients—which are seen as safer than using chemical-based ones, is the key factor driving customers' growing preference for them.

In 2021, owing to rising customer expenditure on skincare, the market in North America is estimated to account for the largest share of the overall self-tanning products market. Customers are increasingly engaged in implementing advanced and safer cosmetic techniques since they are more concerned about how they seem.

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Want to customize this report? This report can be personalized according to your needs. Our analysts and industry experts will work directly with you to understand your requirements and provide you with customized data in a short amount of time. We offer $1000 worth of FREE customization at the time of purchase.

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Global Self-tanning Products Market

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