Global Rainwear Market

Global Rainwear Market Size, Share, Growth Analysis, By Type(Raincoats and Rain Pants), By End-User(Men and Women) - Industry Forecast 2023-2030


Report ID: SQMIG30L2086 | Region: Global | Published Date: February, 2024 | Pages: 157 | Tables: 59 | Figures: 75

Global Rainwear Market Insights

Rainwear Market size was valued at USD 3864.7 million in 2021 and is poised to grow from USD 4077.26 million in 2022 to USD 6257.31 million by 2030, growing at a CAGR of 5.5% in the forecast period (2023-2030).

The expanding fashion trend of rainwear and the expanding use of rainwear among working populations worldwide primarily drives the market. Rainwear has become more prominent as a fashion statement, especially among millennials. Street fashion trends that feature colour blocking are growing and taking over. Translucent lace raincoats and water-repellent trench coats are becoming more popular because of their innovative designs. The possibility of an epidemic has also encouraged people to budget their money better and avoid wasting it on frivolous things. Also, it is anticipated that the increasing demand for raincoats among working women around the world would present numerous prospects for market expansion. According to the World Bank Data in 2023, female hold a 39.3% share of the labor force across the globe. In addition, the population's growing desire for trendy rainwear is expected to support the market's expansion throughout the anticipated time frame. Over the projected period, the popularity of outdoor leisure activities including hiking, camping, and running, will also increase the demand for rainwear. The market is primarily driven by the expanding fashion trend of rainwear and the expanding use of rainwear among working populations worldwide. Rainwear has become more prominent as a fashion statement, especially among millennials. Street fashion trends that feature colour blocking are growing and taking over. Translucent lace raincoats and water-repellent trench coats are becoming more popular because of their innovative designs.

US Rainwear Market  is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2023-2030

Global Market Size

USD 3864.7 million

Largest Segment

Raincoats

Fastest Growth

Raincoats

Growth Rate

5.5% CAGR

Global Rainwear Market 2022-2030 ($ Bn)
Country Share for North America Region- 2022 (%)
Global Rainwear Market Size By Type 2022-2030 ($ Bn)
Global Rainwear Market Size By Type 2022-2030 (%)

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Global Rainwear Market Segmental Analysis

Global Rainwear market is segmented by type, end-user, and region. Based on type, the Rainwear Market can be segmented into raincoats and rain pants. Based on end-user, the Rainwear Market is segmented into men, and women. Based on region, the Rainwear Market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Rainwear Market Analysis by Type

By type, the market can be segmented into raincoats, and rain pants. Raincoats are the dominant segment in the global rainwear market. Raincoats are popular among consumers due to their versatility and ease of use. They come in various styles and designs, making them suitable for casual and formal occasions.

Rain pants, on the other hand, are a relatively fastest growing segment in the rainwear market. They are typically used by outdoor enthusiasts such as hikers and campers and workers exposed to wet weather conditions.

Rainwear Market Analysis by End-User

By end-user, the market can be segmented into men and women. Global rainwear market is dominated by men's rainwear, which accounts for the largest market share. This is due to the fact that men tend to be more involved in outdoor activities such as hiking, camping, and fishing, which require rain protection. Additionally, men's rainwear is often designed to be more rugged and durable, making it suitable for heavy-duty use.

However, women's rainwear is a fast-growing segment in the market. This is due to the increasing number of women participating in outdoor activities and the growing demand for fashionable rainwear options. Women's rainwear is often designed to be more stylish and feminine, with various colors, patterns, and designs. As a result, more manufacturers are focusing on developing rainwear that appeals to women, which is expected to drive growth in this segment in the coming years.

Global Rainwear Market Size By Type, 2022 (%), 2021 (%)

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Global Rainwear Market Regional Insights

North America dominated the global market. This is primarily due to the high demand for rainwear in countries such as the United States and Canada, where there is considerable rainfall in many parts of the year. Moreover, the increasing popularity of outdoor activities, such as hiking and camping, has also contributed to the growth of the rainwear market in North America.

On the other hand, the APAC region is expected to be the fastest-growing market for rainwear in the coming years. This is due to the increasing awareness about the benefits of protective clothing, the rise in disposable income, and the growing popularity of outdoor activities in countries such as China, Japan, India, and South Korea. Moreover, the increasing adoption of e-commerce platforms and the rising penetration of smartphones have also contributed to the growth of the rainwear market in the region.

Global Rainwear Market By Geography, 2022-2030, 2023-2030
  • Largest
  • Fastest

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Global Rainwear Market Dynamics

Rainwear Market Drivers

Increasing demand for protective clothing

  • One key driver of the global rainwear market is the increasing demand for protective clothing due to changing weather patterns and the rise in extreme weather events. With climate change causing unpredictable and severe rainfall patterns, there has been a growing need for rainwear that effectively protects from wet conditions. Moreover, the increasing popularity of outdoor activities and sports, especially in regions with high rainfall, has also contributed to the growth of the rainwear market. These factors have led to a rise in the demand for rainwear products globally, driving the growth of the market.

Rainwear Market Restraints

Increasing popularity of alternative waterproof materials

  • One key restraint of the global rainwear market is the increasing popularity of alternative waterproof materials, such as Gore-Tex, which offer superior waterproofing and breathability compared to traditional rainwear materials. These alternative materials provide better protection and comfort to the wearer, which has led to a decline in the demand for traditional rainwear products. Moreover, the high cost of rainwear products and the availability of low-cost alternatives in the market have also acted as a restraint, limiting the growth of the rainwear market.

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Global Rainwear Market Competitive Landscape

The global rainwear market is highly competitive, with several players competing for market share. Some of the key players in the market are Columbia Sportswear Company, Patagonia, The North Face, Marmot Mountain, and Black Diamond Equipment. These players have a significant presence in the market, with a wide range of rainwear products catering to different segments and regions. Several other regional and local players offer rainwear products besides these key players. The competitive landscape is characterized by intense competition, with players competing on factors such as product quality, pricing, distribution channels, and marketing strategies.

Rainwear Market Top Player’s Company Profiles

  • Columbia Sportswear Company
  • The North Face Inc.
  • Patagonia, Inc.
  • W. L. Gore & Associates, Inc.
  • Arc'teryx Equipment Inc.
  • Adidas AG
  • Nike, Inc.
  • Under Armour, Inc.
  • Puma SE
  • New Balance Athletics, Inc.
  • Helly Hansen
  • Jack Wolfskin
  • Tretorn AB
  • Rains A/S
  • Grundéns USA
  • Marmot Mountain LLC
  • Mountain Hardwear
  • Outdoor Research
  • Black Diamond Equipment
  • Mammut Sports Group AG

Rainwear Market Recent Developments

  • In March 2023, Patagonia is planning to introduce a new line of rainwear that uses a plant-based waterproofing technology.
  • In January 2023, Columbia Sportswear is expected to launch a new line of rainwear made from biodegradable materials.
  • In September 2022, The North Face unveiled a new line of rainwear featuring a breathable and waterproof fabric called Futurelight™.
  • In July 2022, Adidas launched a new collection of rainwear made from recycled materials, featuring waterproof and windproof technology.
  • In May 2022, Marmot introduced a new line of rain jackets and pants that use a breathable, waterproof fabric called NanoPro™.

Global Rainwear Key Market Trends

  • One key market trend in the global rainwear market is the increasing demand for sustainable and eco-friendly rainwear products. With rising awareness about environmental issues and the impact of consumer goods on the environment, there has been a growing demand for rainwear products made from recycled and sustainable materials. Additionally, the use of advanced technologies in rainwear, such as biodegradable materials and renewable energy sources for production, is also on the rise. This trend is expected to continue as consumers increasingly seek eco-friendly alternatives to traditional rainwear products.

Global Rainwear Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

According to our global rainwear market analysis, the market is witnessing significant growth due to the increasing demand for protective clothing and the rising preference for outdoor activities. North America dominated the global market, with the Asia-Pacific region expected to be the fastest-growing market in the coming years. Key players in the market include Columbia Sportswear Company, Patagonia, The North Face, Marmot Mountain, and Black Diamond Equipment, among others. The market is characterized by intense competition, with players competing on product quality, pricing, distribution channels, and marketing strategies. The market is also witnessing a growing demand for sustainable and eco-friendly rainwear products, driven by rising environmental concerns.

Report Metric Details
Market size value in 2021 USD 3864.7 million
Market size value in 2030 USD 4077.26 million
Growth Rate 5.5%
Base year 2021
Forecast period 2023-2030
Forecast Unit (Value) USD Million
Segments covered
  • Type
    • Raincoats and Rain Pants
  • End-User
    • Men and Women
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Columbia Sportswear Company
  • The North Face Inc.
  • Patagonia, Inc.
  • W. L. Gore & Associates, Inc.
  • Arc'teryx Equipment Inc.
  • Adidas AG
  • Nike, Inc.
  • Under Armour, Inc.
  • Puma SE
  • New Balance Athletics, Inc.
  • Helly Hansen
  • Jack Wolfskin
  • Tretorn AB
  • Rains A/S
  • Grundéns USA
  • Marmot Mountain LLC
  • Mountain Hardwear
  • Outdoor Research
  • Black Diamond Equipment
  • Mammut Sports Group AG
Customization scope

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  • Company profile
  • Market dynamics & outlook
  • Region

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Global Rainwear Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Global Rainwear Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Global Rainwear Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Rainwear Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Rainwear Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Global Rainwear Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQ's

Rainwear Market size was valued at USD 3864.7 million in 2021 and is poised to grow from USD 4077.26 million in 2022 to USD 6257.31 million by 2030, growing at a CAGR of 5.5% in the forecast period (2023-2030).

The global rainwear market is highly competitive, with several players competing for market share. Some of the key players in the market are Columbia Sportswear Company, Patagonia, The North Face, Marmot Mountain, and Black Diamond Equipment. These players have a significant presence in the market, with a wide range of rainwear products catering to different segments and regions. Several other regional and local players offer rainwear products besides these key players. The competitive landscape is characterized by intense competition, with players competing on factors such as product quality, pricing, distribution channels, and marketing strategies. 'Columbia Sportswear Company', 'The North Face Inc.', 'Patagonia, Inc.', 'W. L. Gore & Associates, Inc.', 'Arc'teryx Equipment Inc.', 'Adidas AG', 'Nike, Inc.', 'Under Armour, Inc.', 'Puma SE', 'New Balance Athletics, Inc.', 'Helly Hansen', 'Jack Wolfskin', 'Tretorn AB', 'Rains A/S', 'Grundéns USA', 'Marmot Mountain LLC', 'Mountain Hardwear', 'Outdoor Research', 'Black Diamond Equipment', 'Mammut Sports Group AG'

One key driver of the global rainwear market is the increasing demand for protective clothing due to changing weather patterns and the rise in extreme weather events. With climate change causing unpredictable and severe rainfall patterns, there has been a growing need for rainwear that effectively protects from wet conditions. Moreover, the increasing popularity of outdoor activities and sports, especially in regions with high rainfall, has also contributed to the growth of the rainwear market. These factors have led to a rise in the demand for rainwear products globally, driving the growth of the market.

One key market trend in the global rainwear market is the increasing demand for sustainable and eco-friendly rainwear products. With rising awareness about environmental issues and the impact of consumer goods on the environment, there has been a growing demand for rainwear products made from recycled and sustainable materials. Additionally, the use of advanced technologies in rainwear, such as biodegradable materials and renewable energy sources for production, is also on the rise. This trend is expected to continue as consumers increasingly seek eco-friendly alternatives to traditional rainwear products.

North America dominated the global market. This is primarily due to the high demand for rainwear in countries such as the United States and Canada, where there is considerable rainfall in many parts of the year. Moreover, the increasing popularity of outdoor activities, such as hiking and camping, has also contributed to the growth of the rainwear market in North America.

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Global Rainwear Market

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