Potato Processing Market Regional Analysis

Potato Processing Market size was valued at USD 38.74 Billion in 2023 and is poised to grow from USD 40.84 Billion in 2024 to USD 49.54 Billion by 2032, growing at a CAGR of 5.42% during the forecast period (2025-2032).

Product launches, mergers and acquisitions, joint ventures, and geographical expansions are key strategies adopted by the global players. Major firms are shifting their focus to introducing new products into the market. The increasing adoption of vegetarian and vegan food items in developed regions as a result of rising health consciousness and concern for animal welfare is expected to drive demand for processed potato products during the forecast period. Furthermore, ready-to-cook potato products like fries, soups, and snacks are being marketed with labels like vegan or 'organic' to increase sales. This has triggered the market and is expected to give a positive impact over the forecast period. 'Lamb Weston Holdings, Inc. (United States)', 'The Kraft Heinz Company (United States) ', 'McCain Foods Limited (Canada) ', 'J.R. Simplot Company (United States) ', 'Cavendish Farms (Canada) ', 'Aviko (Netherlands) ', 'Farm Frites International B.V. (Netherlands) ', 'Agristo NV (Belgium) ', 'Idahoan Foods, LLC (United States) ', 'Mydibel (Belgium) ', 'Emsland Group (Germany) ', 'Clarebout Potatoes NV (Belgium) ', 'HZPC Holland BV (Netherlands) ', 'Intersnack Group GmbH & Co. KG (Germany) ', 'PepsiCo, Inc. (United States) ', 'Orkla ASA (Norway) ', 'Kettle Foods, Inc. (United States) ', 'Tyrrells Potato Crisps Ltd (United Kingdom) ', 'Calbee, Inc. (Japan) ', 'Utz Brands, Inc. (United States)'

Europe is expected to hold the largest Global Potato Processing Market share in terms of value and volume in 2021, owing to a thriving food processing industry and the presence of major companies in countries such as Germany, the United Kingdom, France, the Netherlands, and Belgium. During the forecast period, the Asia-Pacific region is expected to grow the fastest. Key players in Europe and the United States are focusing on the Asian potato processing market, which is expected to grow rapidly in the coming years.