
Report ID: SQMIG35D2322
Skyquest Technology's expert advisors have carried out comprehensive global market analysis on the personalized nutrition market, covering regional industry trends and market insights. Our team of analysts have conducted in-depth primary and secondary research to provide regional industry analysis and forecast of personalized nutrition market across North America, South America, Europe, Asia, the Middle East, and Africa.
A strong culture of health optimization, combined with fitness tech adoption, makes North America a global leader in personalized nutrition. The presence of an advanced healthcare infrastructure, widespread use of digital health platforms, and high consumer awareness are also further boosting revenue generation potential of this region. Regulatory clarity and proactive consumer engagement are helping bolster the adoption of personalized nutrition programs among consumers in this region. The surge in incidence of obesity, diabetes, and lifestyle disorders is also expected to generate new business scope for personalized nutrition providers operating in North America through 2032.
United States Personalized Nutrition Market
The quick adoption of advanced genomics, health tech, and consumer demand for data-driven wellness is making this country a leader in personalized nutrition adoption on a global level. High prevalence of chronic diseases and a strong fitness culture are also supplementing the dominance of the United States. The presence of companies such as Nutrigenomix and Viome offering direct-to-consumer kits is also helping boost business scope in the country. The integration of telehealth and digital therapeutics further enhances market expansion across diverse age and income groups.
Canada Personalized Nutrition Market
Increased awareness regarding preventive healthcare and rising interest in plant-based and clean-label diets are helping promote popularity of personalized nutrition in Canada. High acceptance of health tech innovations, and companies offer DNA testing, microbiome analysis, and digital coaching solutions among Canadians is also generating new opportunities. Despite a smaller population, high digital literacy and regulatory clarity are helping this country emerge as a key market for personalized nutrition companies operating in North America.
Surge in awareness regarding lifestyle-related diseases coupled with growing disposable income are helping make Asia Pacific the fastest expanding growth for personalized nutrition market companies. Growing emphasis on preventive healthcare and increasing accessibility to digital nutrition platforms are also creating new opportunities for market players. Traditional medicine systems, like Ayurveda and TCM, are also being integrated with personalized nutrition approaches. With a young, health-conscious demographic and growing investment in health tech, Asia-Pacific is set for an exponential increase in demand for personalized nutrition solutions.
Japan Personalized Nutrition Market
Growing geriatric population, high healthcare standards, and cultural emphasis on preventive wellness are expected to drive the personalized nutrition market demand in Japan. Demand for personalized diet plans tailored to genetic markers, gut health, and age-related needs is high in the country. Functional foods and supplements are widely consumed, and companies focus on integrating traditional Japanese dietary principles with modern nutrigenomics. Japan's tech-savvy, health-aware population and cutting-edge biotech ecosystem make it a highly vital market in the Asia Pacific personalized nutrition regional outlook.
South Korea Personalized Nutrition Market
Strong government support for biotech and a beauty and health-conscious culture are helping promote the popularity of personalized nutrition among South Koreans. K-pop influence and fitness trends fuel demand among younger demographics, especially weight management and skin-related nutrition. With a robust digital infrastructure and progressive consumer attitudes, South Korea blends tradition and modern science to help create a lucrative setting for personalized nutrition providers.
Progressive regulations, public health initiatives, and a strong tradition of dietary awareness make Europe a highly attractive region for personalized nutrition market companies. High demand for functional foods, the presence of a robust biotechnology industry, and the growing adoption of wearable technology are also estimated to create new opportunities for personalized nutrition providers over the coming years. Government support for healthy aging and disease prevention, coupled with a tech-savvy population, positions Europe as a key region in both research and commercialization of personalized nutrition services.
Germany Personalized Nutrition Market
Consumer demand for transparency and sustainability coupled with emphasis on scientific validity of solutions are promoting personalized nutrition adoption in Germany. Personalized meal plans, DNA-based diets, and gut microbiome testing are highly popular among people for weight management, digestion, and immune support. The presence of a robust nutraceutical and biotech sector also improves the businesses scope of personalized nutrition providers. German consumers also value organic, allergen-free products, aligning well with personalized offerings. As a hub for health innovation, Germany continues to influence personalized nutrition across the EU.
United Kingdom Personalized Nutrition Market
High digital health engagement, fitness culture, and plant-based dietary trends make United Kingdom a key market for personalized nutrition companies. Startups like Zoe and Thriva offer microbiome and blood-based insights, integrating science with user-friendly platforms. Public awareness campaigns and NHS support for preventive health are further supporting the adoption of personalized nutrition programs. High adoption of wearable devices, health apps, and DNA kits is also expected to create a new business scope in the country.
France Personalized Nutrition Market
Demand for personalized nutrition market in the country is slated to rise at a steady pace amid rising interest in wellness and preventive care. Preference for natural, non-invasive approaches is fueling demand for gut health solutions, personalized supplements, and clean-label functional foods among consumers in France. With increasing health consciousness, especially among urban and aging populations, France is becoming a stronghold for evidence-based, personalized nutrition solutions rooted in quality.
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Global Personalized Nutrition Market Size was valued at USD 15.83 billion in 2023 and is poised to grow from USD 18.14 billion in 2024 to USD 53.97 billion by 2032, growing at a CAGR of 14.6% during the forecast period (2025-2032).
Herbalife Nutrition (USA), Aeroflow Health (USA), Amway (USA), Nestle Health Science (Switzerland), DSM Nutritional Products (Netherlands), BASF SE (Germany), Nutrigenomix (Canada), Persona Nutrition (USA), Viome (USA), Oriflame, DayTwo (Israel), Care/of (USA), Nutrigenomix (Canada)
The rise in obesity, diabetes, and metabolic disorders is driving demand for personalized nutrition, as patients and professionals prioritize tailored dietary solutions.
Personalized nutrition companies are using gut microbiome analysis and at-home testing kits to deliver tailored diet plans, a key trend shaping the market's future.
North America leads the personalized nutrition market due to health-conscious consumers, fitness tech, advanced healthcare, and rising lifestyle disorders through 2032.
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