Report ID: SQMIG35D2322
Skyquest Technology's expert advisors have carried out comprehensive research and identified these companies as industry leaders in the Personalized Nutrition Market. This Analysis is based on comprehensive primary and secondary research on the corporate strategies, financial and operational performance, product portfolio, market share and brand analysis of all the leading Personalized Nutrition industry players.
The global personalized nutrition market is being driven by increasing consumer awareness of health and wellness, with more emphasis on preventive care and disease intervention through customized dietary solutions. Consumers, as well as nutrition companies, are now able to create more precise nutrition plans thanks to new developments in genetic testing, wearable devices, and AI-enabled wearable analytics. Digital health platforms and direct-to-consumer business models have changed the landscape of personalized nutrition, making such services accessible, convenient, and easy-to-use.
According to SkyQuest Technology “Personalized Nutrition Market By Component (Solution and Services), By Banking Type, By Deployment Type, By Technology, By End User, By Region - Industry Forecast 2025-2032,” Global Personalized Nutrition Market is projected to grow at a CAGR of over 9.2% by 2032, on account of urgent need for automating quantified data. The market is also planned by increased incidence of lifestyle-related disorders and the increasing desire to see customized food, supplements, and wellness products are encouraging organizations to innovate and collaborate with biotechnology, healthcare, and food companies to create tailored-fitted nutrition solutions within the interconnectivity of these industries.
|
Company |
Est. Year |
Headquarters |
Revenue (2024) |
Key Services |
|
Nestlé Health Science |
2011 |
Vevey, Switzerland |
USD 7.3 billion (2024) |
Clinical & consumer-health nutrition + personalised supplement solutions |
|
Noom, Inc. |
2008 |
New York City, USA |
USD 1 billion (2023) |
Digital app for weight‑management & behaviour‑change nutrition programmes |
|
Herbalife Nutrition Ltd. |
1980 |
Los Angeles, USA |
USD 4.99 billion (2024) |
Global nutrition‑supplement company offering personalised wellness & weight‑management products |
|
Amway Corporation |
1959 |
Ada, Michigan, USA |
USD 7.4 billion (2024) |
Nutritional and wellness products via personalised consulting and multi‑level distribution |
|
Bayer AG |
1863 |
Leverkusen, Germany |
USD 51.24 billion (2021) |
Broad healthcare/agribusiness group offering science‑based nutrition & personalised supplements |
|
DNAfit (London) Ltd. |
2013 |
London, UK |
USD 12.4 million (2021) |
DNA‑based nutrition & fitness testing to give personalised diet/exercise recommendations |
|
Nutrigenomix Inc. |
1984
|
Toronto, Canada |
USD 25–100 million (2021) |
Genetic testing kits for personalised diet planning and nutrition interventions |
|
Viome Life Sciences, Inc. |
2016 |
Bellevue, Washington, USA |
USD 29 million (2022) |
Microbiome & saliva testing + personalised nutrition & lifestyle recommendations |
|
PlateJoy LLC |
2014 |
San Francisco, USA |
USD 8.5 million (2021) |
Personalized meal‑planning and food‑kit subscription service tailored to individual nutrition goals |
|
YouBar |
2006 |
Los Angeles, USA |
USD 15.8 million (2021) |
Customised nutrition bars: consumers select ingredients to meet dietary/allergy needs |
Nestlé Health Science is a worldwide leader in nutritional science, which was established in 2011 to help reshape health management through nutrition. The company has a broad portfolio of medical nutrition, active lifestyle nutrition, and pharmaceutical therapies. Nestlé Health Science operates in over 100 countries and markets with a goal of enabling healthier lives through nutrition.
Founded in 2008 and headquartered in New York City, Noom is a digital health company that applies behavioral science to help people lose weight and live healthier lifestyles. Its mobile app provides personalized coaching and support, and was created in 2016. In 2020, Noom's revenue was $400 million and the company employed approximately 3,000 people, including around 2,700 coaches.
Founded in 1980, Herbalife Nutrition Ltd. is an American multinational corporation that develops and sells dietary supplements and personal care products. The company offers its product lines in over 90 countries through a network of independent distributors. In 2023, Herbalife reported a net income of $142 million and total assets of $2.80 billion.
Founded in 1959, Amway is a global direct selling company based in Ada, Michigan. The company has a product line that includes nutrition, beauty, personal care, and home care products.
Founded more than 160 years ago, Bayer AG operates around the globe, with its key strengths in the healthcare and agricultural sectors. The aim of the company is to develop products and services focused on address the world's greatest challenges in terms of providing essential human needs needed for health and nutrition.
DNAfit is a company that began its journey in 2013 by Avi Lasarow. It is based in London and focuses on genetic testing for customized nutrition and wellness. The company delivers insights based on a person's DNA in the areas of diet, fitness, and wellness. It does this to help people how their DNA impacts their health and fitness.
Nutrigenomix is a global biotechnology corporation that developed a genetic test panel for personalized nutrition. The panel has received awards and was founded by some of the world's leading experts in nutrigenomics. The company's goal is to improve health through genetics by offering evidence based dietary recommendations based upon a person's genetic composition.
Viome Life Sciences began in 2016 and is biotechnology company focused on using AI and RNA analysis to deliver personalized health information. The company provides at home health testing kits that are used to collect saliva, stool, and blood samples. The information provided helps deliver personalized nutrition recommendations and supplement recommendations.
PlateJoy is a meal planning service that provides unique meal plans utilizing technology-based recommendations based on preferences related to health concerns, dietary preferences, and lifestyle. PlateJoy offers a subscription-based service that provides users with recipes and grocery lists, with the goal of helping users eat healthier meals.
YouBar is a company that specializes in creating nutrition bars based on preferences and dietary needs. Individual customers can select ingredients based on taste, nutritional goals, and dietary issues, in order to provide a unique snacking experience. YouBar's messaging and visibility about sourcing strong ingredients and recipes that support customers is a strong part of their brand.
The global personalized nutrition market is set for rapid expansion as consumers opt for tailored health and dietary options reflecting their distinct biological characteristics and lifestyle aspirations. The intersection of technology, healthcare, and nutrition science is generating a vibrant ecosystem for supporting precision wellness and preventive care. Ongoing developments in digital tools, genetic insights, and AI-powered platforms will bring new scale and innovation to the market through better and more accessible nutrition solutions around the globe. The increasing move toward personalization indicates changing consumer preferences and is a significant development in global health and nutrition management for the future.
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Global Personalized Nutrition Market Size was valued at USD 18.14 Billion in 2024 and is poised to grow from USD 20.79 Billion in 2025 to USD 61.84 Billion by 2033, growing at a CAGR of 14.6% during the forecast period (2026–2033).
Herbalife Nutrition (USA), Aeroflow Health (USA), Amway (USA), Nestle Health Science (Switzerland), DSM Nutritional Products (Netherlands), BASF SE (Germany), Nutrigenomix (Canada), Persona Nutrition (USA), Viome (USA), Oriflame, DayTwo (Israel), Care/of (USA), Nutrigenomix (Canada)
The key driver of the personalized nutrition market is the growing consumer focus on health and wellness, which increases demand for tailored dietary solutions based on individual genetics, lifestyle, health conditions, and nutritional needs to optimize overall well-being.
A key market trend in the personalized nutrition market is the integration of digital technologies, such as AI, wearable devices, and mobile apps, enabling personalized diet plans, real-time health tracking, and customized supplement recommendations based on individual data.
North America accounted for the largest share in the personalized nutrition market, driven by high consumer awareness of health and wellness, advanced digital healthcare technologies, strong presence of nutrigenomics and supplement companies, and widespread adoption of personalized dietary solutions.
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