Global Operational Intelligence (OI) Market

Global Operational Intelligence (OI) Market Size, Share, Growth Analysis, By Deployment Type(Cloud, On-Premise), By End-User(Retail, Manufacturing) - Industry Forecast 2024-2031


Report ID: SQMIG45F2122 | Region: Global | Published Date: February, 2024
Pages: 227 | Tables: 72 | Figures: 75

Global Operational Intelligence (OI) Market Insights

Operational Intelligence (OI) Market size was valued at USD 2.3 billion in 2019 and is poised to grow from USD 2.55 billion in 2023 to USD 6.13 billion by 2031, growing at a CAGR of 11.08% in the forecast period (2024-2031).

Operational intelligence (OI) is a data collecting analytics technology that uses automated data collection techniques such as machine learning (ML), artificial intelligence (AI), and data warehousing to monitor business processes and activities in real-time. Scalability, on-demand report generation, complicated event processing, and dashboards and visualizations are among its primary characteristics. It provides greater insights into the operation of IT systems and detects patterns of network activity to prevent data breaches.

OI is being utilized in conjunction with big data to provide key performance indicators (KPIs) and operational metrics. OI apps are largely aimed at front-line employees who, with timely business intelligence (BI) and analytics data, are able to make better-informed business decisions and respond to issues more promptly. Call center agents, sales reps, online marketing teams, logistics planners, manufacturing managers, and medical experts are just a few examples. Operational intelligence can also be used to automatically trigger responses in response to specific events or conditions.

OI is used to monitor huge volumes of data and assure vital financial system uptime. This, combined with a high amount of real-time data creation, is one of the primary reasons driving the Operational Intelligence (OI) Market growth. Furthermore, it is used in the logistics industry to acquire real-time insights into supply chain processes.

Increased patient-centric care is encouraging the use of OI in the healthcare industry to optimize resources and expedite workflows. Aside from that, small and medium-sized enterprises (SMEs) are combining OI with social media platforms to detect new trends and attract a larger audience. It is also used to simplify data acquired from an organization's IT infrastructure, allowing operators to make quick and reliable decisions. Other factors expected to contribute to market expansion include the expanding e-commerce industry and the increasing number of security breaches.

US Operational Intelligence (OI) Market is poised to grow at a sustainable CAGR for the next forecast year.

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FAQs

Operational Intelligence (OI) Market size was valued at USD 2.3 billion in 2019 and is poised to grow from USD 2.55 billion in 2023 to USD 6.13 billion by 2031, growing at a CAGR of 11.08% in the forecast period (2024-2031).

The Operational Intelligence (OI) Market is fragmented in nature. The prominent players operating in the market are constantly adopting various growth strategies in order to stay afloat in the market. Product launches, innovations, mergers, and acquisitions, collaborations and partnerships, and intensive R&D are some of the growth strategies that are adopted by these key players to thrive in the competitive market. The key Operational Intelligence (OI) Market players are also constantly focused on R&D in order to supply industries with the most efficient and cost-effective solutions. 'Splunk Inc.', 'IBM Corporation', 'Oracle Corporation', 'SAP SE', 'Micro Focus International plc', 'TIBCO Software Inc.', 'Broadcom Inc.', 'Intel Corporation', 'Software AG', 'Axway Inc.', 'Flexera', 'CA Technologies', 'GoodData Corporation', 'SAS Institute Inc.', 'Hitachi Vantara LLC', 'Vitria Technology Inc.', 'OpsVeda, Inc.', 'Glassbeam, Inc.', 'SpaceTime Insight', 'Dell Technologies Inc.'

The market is being driven by the adoption of Big Data Analytics and the Internet of Things (IoT). Operational intelligence (OI) and analytics solutions have earned a significant market share in the last decade, owing to the rise of Big Data and the growing need to make key business decisions in a short amount of time. According to IBM, 62% of merchants believe that using data (Big Data and analytics) gives their businesses a competitive advantage. This number compares to 63% of responses from all industries.

The IT and telecommunications industries are expected to have a significant market share in the worldwide Operational Intelligence (OI) Market. BI is the combination of a business support system (BSS) with an operation support system (OSS) in the telecom industry to uncover new business opportunities and anticipate future results. As the ramifications of the pandemic COVID-19 resonate throughout the business, the healthcare industry is confronted with new concerns. However, in the long run, the healthcare business is expected to display significant tool usage.

Global Operational Intelligence (OI) Market is segmented into North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. In 2021, the Asia-Pacific region held the most substantial share of the global market. Asia-Pacific is one of the world’s most rapidly increasing markets for operational intelligence solutions. The region is home to one of the world’s greatest e-commerce markets. The Chinese e-commerce market is expected to grow by 41% in 2022. Online retail, social communication, and payments are all perfectly linked in China, and customers are ready for the next generation of frictionless, invisible payments, with the country having the most internet buyers. In 2021, China had 983.7 million internet users and 824.5 million digital buyers.

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Global Operational Intelligence (OI) Market

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