Global Lawn Mowers Market

Lawn Mower Market Size, Share, Growth Analysis, By Product(Manual, Electric), By End-Use(Residential, and Commercial/Government) - Industry Forecast 2024-2031


Report ID: SQMIG25J2042 | Region: Global | Published Date: February, 2024
Pages: 157 | Tables: 64 | Figures: 75

Lawn Mower Market Insights

Lawn Mowers Market size was valued at USD 29.42 billion in 2021 and is poised to grow from USD 31.18 billion in 2022 to USD 48.59 billion by 2030, growing at a CAGR of 6% in the forecast period (2023-2030).

Increasing environmental awareness and concerns over emissions and noise pollution have led to a demand for eco-friendly lawn mowers. Electric and battery-powered mowers are gaining popularity as they produce fewer emissions, operate quietly, and offer a greener alternative to traditional gasoline-powered mowers. However, given rising consumer interest in activities connected to home gardening, market growth will remain moderate over the course of the forecast period. COVID-19 in 2020 caused a little decline in market growth due to supply chain concerns. Demand in 2020 was also impacted by a transitory fall in consumer spending brought on by unstable economic conditions and supply chain issues. Customers now have more time for leisure activities like gardening thanks to the option to work from home, which is encouraging the growth of the residential lawn mowers industry. Additionally, the demand for lawn care services has increased as a result of households with higher disposable income having more consumer purchasing power.

The global market for battery-powered lawn mowers recovered to pre-COVID levels in 2021 as a result of increasing demand, mainly from North America and Europe. However, a market slowdown is projected in 2022 because of ongoing worries about the lack of semiconductors, problems with the supply chain, rising raw material costs, and an increase in oil prices as a result of the conflict in the Russian-Ukrainian region. It is anticipated that OEMs and dealers will raise the average price of sale (ASP) of lawnmowers in 2022 as a result of these unfavorable macroeconomic conditions. By the second part of 2023, these alterations should have ended and are most likely only temporary.

In the Chinese government pushes of eco-city development initiatives, which subsequently opens up opportunities for future growth, the market for lawn mowers in China is anticipated to surpass pre-COVID levels in 2022. Additionally, China is seeing a steady increase in leisure gardening, which is expected to support growth over the coming years. The aesthetic appeal & eco-awareness for the gardening space within the home is a major driver for the market, despite shifting consumer tastes or patterns in spending power.

Vendors are going to focus on releasing robotic mowers over the next few years as consumer demand for technologically advanced mowers grows as they seek convenience. Lawn mowing suppliers will be able to maintain market growth in the future because of the advancements made by GPS, Wi-Fi, and other technologies. Customers in developed areas are increasingly choosing remote-controlled lawn mowers. The affluent middle class who enjoys gardening as a hobby, in addition to the desire for technologically improved products, also fuels the expansion of the lawn mowers market. The construction of government-sponsored or commercial space infrastructure projects is going to be a major factor in boosting the demand for mowers for lawns in the commercial sector.

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Lawn Mowers Market size was valued at USD 29.42 billion in 2021 and is poised to grow from USD 31.18 billion in 2022 to USD 48.59 billion by 2030, growing at a CAGR of 6% in the forecast period (2023-2030).

Some of the immediate barriers for OEMs are persistent shortages of semiconductors, the rise in the cost of raw materials like steel and aluminum, supply and logistical delays, and rising transportation costs while keeping up with the intensifying competition. Going forward, practically all OEMs in the industry will be looking for ways to incorporate automation into their line of products. Demand for automation products is expected to increase as consumer preference for convenience and usability rises. As part of their growth plan, vendors will concentrate on developing products and new launch initiatives. 'Husqvarna Group', 'Deere & Company', 'MTD Products Inc.', 'Toro Company', 'Briggs & Stratton Corporation', 'Honda Motor Co., Ltd.', 'STIHL Holding AG & Co. KG', 'The Scotts Company LLC (John Deere)', 'Ariens Company', 'Kubota Corporation', 'Makita Corporation', 'The Flymo (Electrolux Group)', 'Black+Decker (Stanley Black & Decker)', 'The Al-Ko Kober Group', 'Greenworks Tools', 'EGO Power+', 'Craftsman (Stanley Black & Decker)', 'Snapper Inc. (Briggs & Stratton)', 'Yard Machines (MTD Products Inc.)', 'WORX (Positec Tool Corporation)'

The increasing trend of landscaping and lawn maintenance in residential, commercial, and industrial sectors is driving the demand for lawn mowers. The desire for well-maintained lawns and outdoor spaces is propelling the market growth.

Growing Demand for Electric and Battery-Powered Mowers: There has been a shift towards electric and battery-powered lawn mowers due to their lower emissions, reduced noise levels, and ease of use. This trend is driven by increasing environmental awareness and the availability of advanced battery technology.

North America dominated the lawn mower market, accounting for the biggest share of revenue (35.03%) in 2022. In developed regions like those in North America and Europe, demand is great. With a combined market share of 60% in 2021, these regional markets continued to hold the top positions. Smaller homes and smaller gardens are a result of the recent rapid urbanization of Western Europe. This tendency may pose a severe danger to the regional acceptance of lawn mowers. The development and maintenance of lawns in commercial facilities, however, would provide some respite from the generally slow business growth for lawn mowers.

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Global Lawn Mowers Market

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