USD 29.42 billion
Report ID: SQMIG25J2042 | Region: Global | Published Date: July, 2023 | Pages: 157 | Tables: 64 | Figures: 75
Global Lawn Mowers Market size was valued at USD 29.42 billion in 2021 and is poised to grow from USD 31.18 billion in 2022 to USD 48.59 billion by 2030, growing at a CAGR of 6% in the forecast period (2023-2030).
Increasing environmental awareness and concerns over emissions and noise pollution have led to a demand for eco-friendly lawn mowers. Electric and battery-powered mowers are gaining popularity as they produce fewer emissions, operate quietly, and offer a greener alternative to traditional gasoline-powered mowers. However, given rising consumer interest in activities connected to home gardening, market growth will remain moderate over the course of the forecast period. COVID-19 in 2020 caused a little decline in market growth due to supply chain concerns. Demand in 2020 was also impacted by a transitory fall in consumer spending brought on by unstable economic conditions and supply chain issues. Customers now have more time for leisure activities like gardening thanks to the option to work from home, which is encouraging the growth of the residential lawn mowers industry. Additionally, the demand for lawn care services has increased as a result of households with higher disposable income having more consumer purchasing power.
The global market for battery-powered lawn mowers recovered to pre-COVID levels in 2021 as a result of increasing demand, mainly from North America and Europe. However, a market slowdown is projected in 2022 because of ongoing worries about the lack of semiconductors, problems with the supply chain, rising raw material costs, and an increase in oil prices as a result of the conflict in the Russian-Ukrainian region. It is anticipated that OEMs and dealers will raise the average price of sale (ASP) of lawnmowers in 2022 as a result of these unfavorable macroeconomic conditions. By the second part of 2023, these alterations should have ended and are most likely only temporary.
In the Chinese government pushes of eco-city development initiatives, which subsequently opens up opportunities for future growth, the market for lawn mowers in China is anticipated to surpass pre-COVID levels in 2022. Additionally, China is seeing a steady increase in leisure gardening, which is expected to support growth over the coming years. The aesthetic appeal & eco-awareness for the gardening space within the home is a major driver for the market, despite shifting consumer tastes or patterns in spending power.
Vendors are going to focus on releasing robotic mowers over the next few years as consumer demand for technologically advanced mowers grows as they seek convenience. Lawn mowing suppliers will be able to maintain market growth in the future because of the advancements made by GPS, Wi-Fi, and other technologies. Customers in developed areas are increasingly choosing remote-controlled lawn mowers. The affluent middle class who enjoys gardening as a hobby, in addition to the desire for technologically improved products, also fuels the expansion of the lawn mowers market. The construction of government-sponsored or commercial space infrastructure projects is going to be a major factor in boosting the demand for mowers for lawns in the commercial sector.
Global Market Size
USD 29.42 billion
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The global Lawn Mowers Market is categorized on the basis of product, end-use, and region. Based on product, the market is segmented into manual, electric, petrol, robotic, and others. Based on end-use, the market is segmented into Residential, Commercial/Government. Based on region the global Lawn Mowers Market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.
Analysis by Product
In 2022, the market was dominated by the electric-powered lawn mowers category, which had the highest revenue share of 29.18%. This growth is attributed to the lawn mowers' user-friendliness and high torque to weight ratio, which allow them to cut thick grass. The market segment, which had a sizable share in 2021, is expected to grow steadily from 2023 to 2030, with a CAGR of over 5.4%. Furthermore, thanks to advancements in battery-powered engines that have increased their reliability and efficiency, electric lawn mowers are now among the choices that people use the most frequently.
Robotic lawn mower sales are anticipated to increase to $15,937.1 million by 2030, or over 2.2 times their 2022 level. The demand for technologically improved products that offer convenience & eco-friendly solutions is blamed for the tremendous segment expansion. In addition, the cost of robotic devices has come down in recent years to a point where they are now more extensively employed in industrialized nations. Customers decide to integrate these lawn mowers into their existing smart home ecosystem so they may control the device remotely with a smartphone app.
Analysis by End-Use
In 2022, the residential sector dominated the market & accounted for more than 59.0% of total revenue. In a domestic situation, lawn mowers are typically utilized for gardening tasks, however in commercial settings, they are employed for extensive landscaping tasks and lawn upkeep. After 2021, the residential market's demand for lawn mowers increased, reaching a high of USD 18 billion in 2022. This high demand is attributed to the growth of remote working environments around the world, which gives customers time to enjoy hobbies like gardening or do-it-yourself gardening from the comfort of their homes. As people began to spend more time at home, the demand for gardening-related products grew; this trend is expected to continue over at least the next two years.
However, due to constraints related to the global shutdown, commercial landscaping and gardening initiatives came to a temporary halt. Due to logistical issues, a shaky economy, and tight finances, orders have been placed on hold for the allotted amount of time. However, the industry is predicted to see a little reduced demand over the next several years due to the development of trade channels, particularly e-commerce platforms, and the resuming of infrastructure projects. From 2022 to 2030, the segment is anticipated to grow at a CAGR of 5.2%.
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North America dominated the lawn mower market, accounting for the biggest share of revenue (35.03%) in 2022. In developed regions like those in North America and Europe, demand is great. With a combined market share of 60% in 2021, these regional markets continued to hold the top positions. Smaller homes and smaller gardens are a result of the recent rapid urbanization of Western Europe. This tendency may pose a severe danger to the regional acceptance of lawn mowers. The development and maintenance of lawns in commercial facilities, however, would provide some respite from the generally slow business growth for lawn mowers.
The Asia-Pacific region is expected to experience the fastest CAGR growth due to expanding urbanization, which has increased construction activity for residential as well as business spaces that promotes market expansion.
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Growing Demand for Landscaping Services
Maintenance and Repair Costs
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Some of the immediate barriers for OEMs are persistent shortages of semiconductors, the rise in the cost of raw materials like steel and aluminum, supply and logistical delays, and rising transportation costs while keeping up with the intensifying competition. Going forward, practically all OEMs in the industry will be looking for ways to incorporate automation into their line of products. Demand for automation products is expected to increase as consumer preference for convenience and usability rises. As part of their growth plan, vendors will concentrate on developing products and new launch initiatives.
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According to our global lawn mowers market analysis, we found that the increasing environmental awareness and concerns over emissions and noise pollution have led to a demand for eco-friendly lawn mowers. Electric and battery-powered mowers are gaining popularity as they produce fewer emissions, operate quietly, and offer a greener alternative to traditional gasoline-powered mowers. However, North America dominated the lawn mower market, accounting for the biggest share of revenue (35.03%) in 2022. In developed regions like those in North America and Europe, demand is great. With a combined market share of 60% in 2021, these regional markets continued to hold the top positions. Smaller homes and smaller gardens are a result of the recent rapid urbanization of Western Europe.
|Market size value in 2021||USD 29.42 billion|
|Market size value in 2030||USD 31.18 billion|
|Forecast Unit (Value)||USD Billion|
|Regions covered||North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)|
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For the Global Lawn Mower Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Lawn Mower Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
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