Global Green Packaging Market

Green Packaging Market Size, Share, Growth Analysis, By Packaging type(Recycled, Reusable), By Application(Food & Beverages, Healthcare) - Industry Forecast 2024-2031


Report ID: SQMIG15H2047 | Region: Global | Published Date: February, 2024
Pages: 165 | Tables: 62 | Figures: 76

Green Packaging Market Insights

Green Packaging Market size was valued at USD 229.46 billion in 2019 and is poised to grow from USD 246.67 billion in 2023 to USD 472.92 billion by 2031, growing at a CAGR of 7.5% in the forecast period (2024-2031).

The sector is expected to grow as a result of severe limitations on the use of single-use plastics and growing consumer awareness of sustainable packaging. The business is expected to expand steadily because of the expanding food and beverage sector, which is using packaging made of recyclable and biodegradable materials more and more. The food service business is switching to goods manufactured from paper or compostable substitutes for single-use plastic straws, lids, closures, caps, cups, and food trays. Because of shifting consumer tastes toward packaged foods and convenience, the foodservice industry will continue to see an increase in product demand.

Due to a growing consumer base that sets a high value on the packaging of consumer products, foods, and beverages, the green packaging market in the US$ is predicted to grow rapidly in the years to come. Manufacturers in the area are adjusting to shifting consumer tastes and shifting to more environmentally friendly options. To advance their environmental initiatives, many major firms in the consumer products industry, including Unilever and Procter & Gamble, have started incorporating post-consumer recycled plastics in their packaging solutions. Hindustan Unilever Limited, a Unilever company, has committed to convert from commodity polymers to performance-based polymers by the year 2028.

Despite the COVID-19 pandemic, the food and beverage sector has grown significantly and is expected to do so over the expected term, which will benefit the green packaging sector. The food and beverage industry continually meets the convenience of the consumer by providing items for on-the-go consumption, which is expected to lead to an increase in demand for packaging in food and beverage applications. The market for packaging used in healthcare has experienced significant obstacles related to sustainable packaging, which grew after COVID-19. This is a result of the numerous limitations that businesses have while producing product packaging.

One of the most important concerns in healthcare packaging is hygiene, and the industry hasn't yet started using recycled raw materials in things like sterile barrier containers. This hesitation is brought on by uncertainty over the packaging product's biocompatibility with the drug or medicine. By working with end-user companies, major players in the sector are reinventing packaging materials and reimagining designs. The coordinated initiatives aim to increase the usage of recyclable and biodegradable materials, as well as their reusability and energy efficiency.

US Green Packaging Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2024-2031

Global Market Size

USD 229.46 billion

Largest Segment

Reusable Packaging

Fastest Growth

Reusable Packaging

Growth Rate

7.5% CAGR

Global Green Packaging Market 2021-2028 ($ Bn)
Country Share for North America Region- 2021 (%)
Global Green Packaging Market Size by Type, 2021-2028 ($ Bn)
Global Green Packaging Market Size by Type, 2021-2028 (%)

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Green Packaging Market Segmental Analysis

The global Green Packaging market is segmented based on Packaging type, Application, and Region. Based on Packaging Type the green packaging market is further sub-segmented into Recycled, Reusable, Degradable, Based on Application the market is further sub-segmented into Food & Beverages, Healthcare. Based on Region the market is segregated into North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America.

Green Packaging Market Analysis By Application

With a green packaging market share of more than 58.5 % of the total revenue in 2021, the industry was headed by the food and beverage application sector. The adoption of molded pulp packaging and biodegradable packaging by many restaurants, fast food chains, packaged food businesses, and casual dining establishments is a result of the growing popularity of green packaging. This adoption is expected to fuel the food and beverage market.

By using less packing material overall, several producers of personal care goods are moving toward environmentally friendly options. Consumer awareness of a product's packaging's sustainability has contributed to the transformation. The excessive packaging of personal care products done for aesthetic rather than functional reasons has come under fire from many consumers. Thus, businesses have substituted paperboard packaging for thin plastic packaging when needed.

Despite stringent laws governing the safety of product packaging, the healthcare sector has demonstrated encouraging growth. Glass packaging is widely used in the pharmaceutical business since it is inert and suited for the packaging of many pharmaceuticals. Another common packaging material used by the pharmaceutical industry to package capsules and pills is aluminum foil.

Innovative molded pulp packaging goods are being introduced by companies in the market that cater to the healthcare application sector to replace reusable hospital utensils for more convenience. Disposable eco-friendly substitutes are expected to further fuel demand as the COVID-19 epidemic puts further strain on hospitals.

Green Packaging Market Analysis by Packaging Type

The green packaging market is divided into reusable, recyclable, and biodegradable packaging based on type. In 2021, the recycled content market had the highest share (61.2%). The sector contains recyclable materials like paper, plastic, glass, and metal. The extra pollution brought on by packaging waste is reduced as a result of these materials being used again by the producers as raw materials to create new packaging products.

In 2021, the plastic sector with recycled content retained the biggest green packaging market share due to its widespread use in a variety of applications and the provision of essential packaging qualities that materials like paper are unable to provide. Plastics are also highly affordable, which has made them a popular material choice, particularly in emerging economies where the price of the product is a crucial factor. Due to the growing use of flexible pouches across a range of end-use industries, the plastics segment is expected to experience encouraging expansion during the projected period.

Paper is the next significant category under packaging with recycled content because it is widely used by customers and is readily available. Both flexible and rigid packing options employ paper. Due to improved functionality like waterproofing via laminates and coatings, paper packaging is becoming more widely used. Foodservice applications and bakery goods both frequently employ paper. Drums and plastic containers constructed of sturdy materials and designed for repeated or extended usage make up the reusable section. Fluids are transported in drums, primarily a range of chemicals. They have a long shelf life and can be used again for different things, like trash cans. Producing and selling fruits and vegetables in plastic containers is becoming more popular since they are durable, easy to store, and transport.

Global Green Packaging Market Share By Type, 2021 (%), 2023 (%)

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Green Packaging Market Regional Insights

Due to strict laws set by the European Union and other European countries regarding the use of single-use plastics, Europe dominated the market in 2021 with a revenue share of 36.7%. The circular economy concept was introduced by the European Directive, which also set sustainability objectives and criteria. By embracing recyclable, recycled, and biodegradable materials, European businesses have begun to follow the circular economy roadmap.

Due to an increase in government legislation and programs that are encouraging manufacturers to choose green packaging, Asia Pacific came in second place in terms of value in 2021. The world's largest center of manufacturing, China, is modifying its packaging practices and materials to be more environmentally friendly. This decision will have a significant impact on market growth in the area due to the sheer number of goods exported from China. The Australian government has established a goal of implementing 100% recyclable packaging by 2028 or earlier, which will cause a sharp increase in market value during the projection period.

Due to the active efforts made by the governments in the area, North America is on par in terms of green packaging market share with the Asia Pacific region. To promote recycling throughout the nation, the Canadian government has built several recycling infrastructures. Canada enacted a significant restriction on the use of polystyrene cups and containers in Vancouver in 2021 to reduce solid waste discharge by 2028. The region's demand is being driven by government measures that support customer preferences for environmentally friendly products and packaging.

Global Green Packaging Market By Geography, 2021 - 2028, 2024-2031
  • Largest
  • Fastest

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Green Packaging Market Dynamics

Green Packaging Market Driver

  • The strict laws imposed on single-use plastics, along with the growing consumer awareness fostered by digital marketing, are driving the overall expansion of the green packaging sector.
  • Due to national rules and conscientious consumers who value environmentally friendly packaging and favor goods with it, the green packaging sector is expanding overall. The food sectors are implementing biodegradable packaging, such as lids, thick paper cups, paper straws, etc. Such elements have recently fueled the overall expansion of the green packaging sector.

Green Packaging Market Restraint

  • The development of the green packaging sector as a whole is impacted by shifting governmental legislation as well as customer attitudes. As packaging materials are recycled, their strength decreases, potentially lowering the quality of the goods within. For instance, it might mix with the food or medicine it contains, which would have an impact on the product's value.

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Green Packaging Market Competitive Landscape

Players in the industry are concentrating their R&D efforts on developing new plant-based polymers that mirror the characteristics of plastics currently in use. Companies are revamping packaging to use less material, which reduces costs and trash production. Some of the top businesses in the industry are Tetra Laval, Ball Corp., Nampak, and Sealed Air. To raise awareness and promote the use of sustainable packaging, Evergreen Packaging has been leading Corporate Social Responsibility (CSR) initiatives including "Carton 2 Garden." Companies in the market are spending more money on creative packaging ideas and novel materials with limitless recycling potential. For instance, ALU/PET non-recyclable constructions are being replaced with Amcor's ultra-recyclable high-barrier packaging with a reduced carbon footprint. Several significant companies in the global green packaging market are.

Green Packaging Market Top Player’s Company Profiles

  • Amcor
  • Amcor Limited
  • Ball Corporation
  • Bemis Company Inc.
  • Berry Global Inc.
  • DS Smith
  • Huhtamaki Oyj
  • International Paper Company
  • Mondi
  • Reynolds Group Holdings Limited
  • Sealed Air Corporation
  • Smurfit Kappa Group plc
  • Sonoco Products Company
  • Tetra Pak International S.A.
  • WestRock Company
  • Avery Dennison Corporation
  • Crown Holdings Inc.
  • Elopak AS
  • Graphic Packaging International, LLC
  • Klabin S.A.
  • Owens-Illinois Inc.

 Green Packaging Market Recent Development

  • In May 2021, one of the top food producers, Nestle, announced an investment in the packaging sector of roughly US$ 2.1 billion to turn waste plastics into food-grade recycled plastics. The business has also launched a sustainable packaging fund plan that invites investments from start-ups all around the world.
  • In October 2021, to eliminate trash from the environment, Coca-Cola, one of the top beverage companies, partnered with the world without waste organization. By supporting a roadmap for the nation in Western Europe and guaranteeing that the packages are collected and recycled, the corporation has also set the way for future objectives.

Green Packaging Key Market Trends

  • Premium clothing companies like H&M, which strives for 100% circularity in the value chain and employs organic chemicals for labeling and printing to promote safer product recycling, are following the trend. Many businesses will be forced to use green packaging as a result of the significant growth of these initiatives to remain competitive in the market. Companies that offer Fast Moving Consumer Goods (FMCG), which have smaller profit margins per unit and are resistant to cost mark-ups, practice green packaging. These businesses are putting light weighting strategies into place to cut expenses on transportation and raw materials. In food and beverage applications, packaging choices are directly influenced by consumer behavior.

Green Packaging Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.

According to our analysis, the Increasing the food and beverage application sector dominated the global Green Packaging Market in 2021 and is expected to maintain its dominance throughout the forecast period. In 2021, Europe dominated the global Green Packaging Market owing to the region's increase in customer awareness and government strict regulation on plastic.

Report Metric Details
Market size value in 2023 USD 229.46 billion
Market size value in 2031 USD 472.92 billion
Growth Rate 7.5%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Packaging type
    • Recycled, Reusable, Degradable
  • Application
    • Food & Beverages, Healthcare
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Amcor
  • Amcor Limited
  • Ball Corporation
  • Bemis Company Inc.
  • Berry Global Inc.
  • DS Smith
  • Huhtamaki Oyj
  • International Paper Company
  • Mondi
  • Reynolds Group Holdings Limited
  • Sealed Air Corporation
  • Smurfit Kappa Group plc
  • Sonoco Products Company
  • Tetra Pak International S.A.
  • WestRock Company
  • Avery Dennison Corporation
  • Crown Holdings Inc.
  • Elopak AS
  • Graphic Packaging International, LLC
  • Klabin S.A.
  • Owens-Illinois Inc.
Customization scope

Free report customization with purchase. Customization includes:-

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  • Company profile
  • Market dynamics & outlook
  • Region

Historical Year 2019

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Green Packaging Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Green Packaging Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Green Packaging Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Green Packaging Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Green Packaging Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Green Packaging Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Green Packaging Market size was valued at USD 229.46 billion in 2019 and is poised to grow from USD 246.67 billion in 2023 to USD 472.92 billion by 2031, growing at a CAGR of 7.5% in the forecast period (2024-2031).

Players in the industry are concentrating their R&D efforts on developing new plant-based polymers that mirror the characteristics of plastics currently in use. Companies are revamping packaging to use less material, which reduces costs and trash production. Some of the top businesses in the industry are Tetra Laval, Ball Corp., Nampak, and Sealed Air. To raise awareness and promote the use of sustainable packaging, Evergreen Packaging has been leading Corporate Social Responsibility (CSR) initiatives including "Carton 2 Garden." Companies in the market are spending more money on creative packaging ideas and novel materials with limitless recycling potential. For instance, ALU/PET non-recyclable constructions are being replaced with Amcor's ultra-recyclable high-barrier packaging with a reduced carbon footprint. Several significant companies in the green packaging market are. 'Amcor', 'Amcor Limited', 'Ball Corporation', 'Bemis Company Inc.', 'Berry Inc.', 'DS Smith', 'Huhtamaki Oyj', 'International Paper Company', 'Mondi', 'Reynolds Group Holdings Limited', 'Sealed Air Corporation', 'Smurfit Kappa Group plc', 'Sonoco Products Company', 'Tetra Pak International S.A.', 'WestRock Company', 'Avery Dennison Corporation', 'Crown Holdings Inc.', 'Elopak AS', 'Graphic Packaging International, LLC', 'Klabin S.A.', 'Owens-Illinois Inc.'

The strict laws imposed on single-use plastics, along with the growing consumer awareness fostered by digital marketing, are driving the overall expansion of the green packaging sector.

Premium clothing companies like H&M, which strives for 100% circularity in the value chain and employs organic chemicals for labeling and printing to promote safer product recycling, are following the trend. Many businesses will be forced to use green packaging as a result of the significant growth of these initiatives to remain competitive in the market. Companies that offer Fast Moving Consumer Goods (FMCG), which have smaller profit margins per unit and are resistant to cost mark-ups, practice green packaging. These businesses are putting light weighting strategies into place to cut expenses on transportation and raw materials. In food and beverage applications, packaging choices are directly influenced by consumer behavior.

Due to strict laws set by the European Union and other European countries regarding the use of single-use plastics, Europe dominated the market in 2021 with a revenue share of 36.7%. The circular economy concept was introduced by the European Directive, which also set sustainability objectives and criteria. By embracing recyclable, recycled, and biodegradable materials, European businesses have begun to follow the circular economy roadmap.

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Global Green Packaging Market

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