Digital Printing Packaging Market Size, Share, Growth Analysis, By Type of packaging(Flexible Packaging and Inkjet technology.) - Industry Forecast 2024-2031

Digital Printing Packaging Market size was valued at USD 27 billion in 2021 and is poised to grow from USD 29.4 billion in 2022 to USD 58.16 billion by 2030, growing at a CAGR of 8.9% in the forecast period (2023-2030).

The digital printing packaging market has become increasingly competitive in recent years. companies have invested heavily in research and development to produce the latest digital printing technologies, enabling them to offer advanced printing services to their clients. Aside from these larger players, a number of new entrants and mid-sized companies have also entered the market, offering a range of digital printing packaging solutions. There is also growing interest in the market from niche players, such as those specializing in eco-friendly or sustainable packaging solutions. With the increasing focus on sustainable practices among consumers and businesses globally, these companies are carving out a niche for themselves as providers of digital printing packaging solutions that have a minimal impact on the environment. Overall, the digital printing packaging market is highly competitive, with numerous players offering a broad range of solutions to meet the diverse needs of their clients. 'HP Inc - The United States', 'Xerox Corporation - The United States', 'E. I. du Pont de Nemours and Company - The United States', 'Eastman Kodak Company - The United States', 'Quad/Graphics Inc. - The United States', 'packaging 2.0 ltd. - United Kingdom', 'Refine Packaging - The United States', 'Xeikon nv - Belgium', 'Smurfit Kappa Group plc - Ireland', 'Landa Corporation - Israel', 'Heidelberger Druckmaschinen AG - Germany', 'WS Packaging Group, Inc. - The United States', 'Durst – Italy', 'Mondi Group - Austria', 'Amcor Limited - Australia', 'Stora Enso Oyj - Finland', 'RPimaging - Canada', 'The Alexir Partnership - The United Kingdom', 'StrataGraph - The United States', 'International Paper Company - The United States'

The increasing need for environmentally conscious and sustainable packaging solutions plays a significant role in propelling the digital printing packaging sector. Unlike conventional printing methods, digital printing employs less ink and generates lower waste levels, rendering it a more ecologically sound choice. Furthermore, digital printing facilitates on-the-spot printing, minimizing the necessity for excessive stockpiles and lowering the volume of discarded packaging materials.

The Digital Printing Packaging market has witnessed significant growth over the years owing to the continuous rise in e-commerce, the increasing demand for sustainable packaging solutions, and shifting consumer preferences towards personalized packaging. The key market trend is the adoption of advanced packaging technologies by various industries such as food and beverage, healthcare, and cosmetics, among others. Digital printing packaging enables manufacturers to produce small quantities of customized packaging at a faster rate and lower cost, thereby reducing inventory and minimizing waste.

Asia Pacific accounted for the largest portion of the digital printing packaging market as a result of rising demand from numerous application fields. China, India, and Japan are the top three consumers as a result of the escalating demand from the food and beverage sector. This can be attributed to the high demand for food packaging as well as the growing emphasis on packaged foods disseminating information about the shelf life, makeup, and nutritional value of the food. Due to the substantial demand from the label industry, North America has the second-largest share. Take Coca-Cola's largest Cola series marketing campaign, where the message was conveyed through the packaging. The Coca-Cola marketing campaign showed how important labels and packaging could be in interacting with customers. In order to win over customers, the company's promotional strategy makes effective use of packaging. The market in North America has increased exponentially as a result.