Global Buy Now Pay Later Market

Global Buy Now Pay Later Market Size, Share, Growth Analysis, By Enterprise Size(Large, SME), By End Use(Consumer Electronics, Fashion & Garment), By Channel(Online, POS) - Industry Forecast 2024-2031


Report ID: SQMIG45F2113 | Region: Global | Published Date: February, 2024
Pages: 165 | Tables: 91 | Figures: 76

Global Buy Now Pay Later Market Dynamics

Buy Now Pay Later Market Driver

  • Increase in adoption of online payment methods among people

According to the United Nations Conference on Trade and Development (UNCTAD), over 80% of customers worldwide use digital payments to conduct online shopping. The three most popular digital payment methods are mobile payments, debit cards, and credit cards. These methods have many advantages over traditional payment methods, including lower transaction costs, more efficient fund transfers, and higher payment security, all of which contribute to the growth of the buy now pay later market. High-speed internet accessibility, a spike in smartphone adoption, and increased public knowledge of digital payment services are some of the key reasons driving the uptake of online payment technologies. Additionally, the rise in smartphone usage and speedier connectivity have made it possible for merchants and customers to accept and make payments through digital platforms, which fueled the expansion of the buy now pay later market.

  • Affordable and Convenient Service Payment

The buy now pay later payment method provides individuals with a number of advantages, including affordable and practical payment services; fast credit card fund transfers at the point-of-sale platform; and increased personal information security, all of which contribute to the buy now pay later market's expansion. Additionally, the buy now pay later platform supports a QR-code option that enables users to pay with a scannable code and to complete transactions via UPI, both of which contribute to the market's expansion. Additionally, the buy now pay later platform helps customers make secure payments without using a debit card, which promotes market expansion globally. Other advantages provided by the buy now pay later platform that stimulate global market expansion include notifying customers about payback, enhancing their credit scores, and tracking transaction details online.

Buy Now Pay Later Market Challenge

  • Lack of awareness of service and high availability of multiple payment options

Alternative payment methods, including post-dated checks, credit and debit card financing, and many others, are available. Consumers and retailers in a number of emerging nations, including India, Brazil, Asia, and others, are not aware of the BNPL service. Before offering customers BNPL services, credit scores must also be checked. The service offers users simple monthly instalment payment plans through BNPL. The availability of numerous payment choices and the lack of understanding among consumers, retailers, and merchants impede overall growth of the buy now pay later industry.

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FAQs

Buy Now Pay Later Market size was valued at USD 4.86 billion in 2019 and is poised to grow from USD 6.13 billion in 2023 to USD 49.41 billion by 2031, growing at a CAGR of 26.1% in the forecast period (2024-2031).

The buy now pay later market is moderately fragmented. Customers and retailers both benefit from BNPL. Leading suppliers are moving into the e-commerce ecosystem by increasing their footprints and attracting new clients. By 2025, the market for these BNPL payment apps is predicted to increase 10-15 times, according to Bank of America Corp. Customers are increasingly using BNPL to make purchases both in-person and online. A large number of merchants are emphasising the acceptance of these online instalment loans and point-of-sale loans as payment options, opening up new business potential for BNPL solution providers. Over the forecast period, the market is also predicted to be driven by the expanding e-commerce sector. 'Afterpay Limited', 'Affirm Holdings Inc.', 'Klarna Bank AB ', 'Paypal ', 'Sezzle Inc.', 'Zip Co Limited', 'Splitit Payments Ltd.', 'Laybuy Holdings Limited', 'QuadPay, Inc.', 'FuturePay Inc.', 'Openpay Group Ltd.', 'PayRight Limited', 'SplitPay, Inc.', 'ViaBill A/S', 'Sunbit Inc.', 'Humm Group Limited', 'QuickFee Limited', 'Partial.ly Inc.', 'ZestMoney (PaySense Services India Pvt. Ltd.)', 'Bread Finance, Inc.'

Increase in adoption of online payment methods among people

Integration of BNPL services:One notable trend in the Buy Now Pay Later (BNPL) market is the integration of BNPL services with brick-and-mortar retailers. While BNPL initially gained popularity in the e-commerce space, it is now expanding into physical stores. Retailers are partnering with BNPL providers to offer customers the option to split their in-store purchases into installments, creating a seamless and flexible payment experience. This trend aims to bridge the gap between online and offline shopping and cater to consumer preferences for convenient payment options. The integration of BNPL services in physical retail environments is expected to further accelerate the growth and adoption of this payment method.

North America has emerged as a prominent player in the BNPL market. With the presence of major players like PayPal, which offers its own BNPL service, the region has experienced a significant adoption of this payment option. The convenience and flexibility of BNPL have resonated well with consumers in North America, driving its dominance in the region.

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Global Buy Now Pay Later Market

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