Automotive NVH Materials Market Size, Share, Growth Analysis, By Application(Absorption and damping), By Product Type(Molded rubber, foam laminates, film laminates and others), By End-use(Cars, LCVs and HCVs), By Region - Industry Forecast 2024-2031

Global Automotive NVH Materials Market size was valued at USD 9.6 billion in 2022 and is poised to grow from USD 10.12 billion in 2023 to USD 15.41 billion by 2031, growing at a CAGR of 5.4% during the forecast period (2024-2031).

The global growth of automotive noise, vibration, and harshness (NVH) materials is expected to be driven by the increasing production and use of heavy commercial vehicles in various industries. NVH in vehicles, caused by both structure-borne and air-borne noises, can lead to passenger discomfort and affect vehicle durability. To address this, automotive manufacturers utilize NVH reduction materials, which help minimize noise, vibration, and harshness, thereby improving the overall ride quality. Consequently, there is a growing demand for these materials in the automotive industry. Automotive manufacturers are increasingly focusing on acoustic management, vibration control, and noise reduction in passenger and commercial vehicles to enhance fuel economy, reduce cabin noise, and improve durability. Additionally, changes in consumer preferences are expected to further drive market growth.

The U.S. automotive industry, with its robust automobile manufacturers and substantial contribution to the GDP, is a key driver for increased automobile production. The rapid growth of NVH reduction materials can be attributed to the expanding automotive sector, driven by increasing production and technological advancements. The rising demand for vehicles in emerging economies, fueled by rapid urbanization, growing disposable incomes, and changing lifestyles, directly impacts the demand for NVH materials in vehicles. The aftermarket services, including replacement parts, repairs and maintenance, accessorization, and customization, have also witnessed significant growth. The growing market for replacement auto parts and soundproofing accessories is expected to drive the demand for automotive NVH materials in the foreseeable future. Factors such as the introduction of active noise control systems in cars to cater to changing consumer preferences for comfort and safety, as well as evolving regulatory frameworks, contribute to the growth of NVH materials in the automotive industry. The value chain of the automotive NVH materials market includes raw material suppliers, manufacturers, converters, distributors, and end users. Converters, responsible for producing final products such as foam laminates and molded rubber components, play a significant role in the industry. Participants in the industry either sell NVH materials directly to consumers under their brands or supply them to third-party dealers.

US Automotive NVH Materials Market is poised to grow at a sustainable CAGR for the next forecast year.