USD 376 billion
Report ID: SQMIG50J2004 | Region: Global | Published Date: November, 2022 | Pages: 157 | Tables: 121 | Figures: 84
Video Streaming Market was valued at USD 376 billion in 2021 and is expected to reach USD 932 billion by 2028. The Video Streaming market is expected to grow at a CAGR of 25% during the forecast period (2022-2028).
Rising internet penetration and demand for online and on-demand videos as a result of widespread usage of smartphones and tablets are two key drivers for Video Streaming market growth. Employment of AI helps improve quality of videos. Recently, various channels have become much more popular than mainstream media outlets, including YouTube and Netflix. In order to provide its subscribers with a greater, tailored experience, Netflix introduced AI in May 2016. Additionally, rapid adoption of mobile phones as a result of rising popularity of social media platforms and other digital mediums for branding and marketing is boosting video streaming market growth.Videos can be used efficiently in webinars and courses in the academic and educational industry to improve teaching and learning procedures. Students' capacity to remember knowledge is significantly impacted by visual records.As a result, colleges, universities, and other educational institutions are now producing multimedia information and disseminating it via video presentations. The widespread use of live video streaming services for educational purposes is being favorably influenced by factors like the ease with which educational video content may be accessed, rising demand for mobile devices, and expansion of internet accessibility.
More than one-fourth of the world's population was under lockdown due to the COVID-19 pandemic. The number of people using online video streaming and entertainment services increased by about 10% as most people were confined to their homes. As a result, global viewership on video streaming services like Netflix, Amazon Prime Video, YouTube, and Disney+ increased.
US Video Streaming Market is poised to grow at a sustainable CAGR for the next forcast year.
Global Market Size
USD 376 billion
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The global video streaming market is segmented based on component, streaming type, deployment mode, industry vertical, and region. Based on component, the Video Streaming market is categorized into solutions, transcoding and processing, video management software, video distribution, video analytics, video security, and others. Based on streaming type, the Video Streaming market is categorized into live streaming, video-on-demand streaming. Based on deployment mode, the Video Streaming market is categorized into on-premises and cloud. Based on industry vertical, it is categorized into media and entertainment, BFSI, academia and education, healthcare, government, and other. Based on region, it is categorized into North America, Europe, Asia-Pacific, South America, and MEA.
Video Streaming Market Analysis by Streaming Type
In 2021, the live streaming segment dominated the global Video Streaming market with a sweeping share of around 61%. This is due to increased demand for digital media devices, as well as improved internet speeds, which allow users to access media material remotely. Furthermore, ad-free content, mobile viewing, analytics tracking, a plethora of content use, a massive audience potential, and high-quality streams all contribute to the live streaming of videos.
Video Streaming Market Analysis by Deployment Mode
In 2021, with more than 58% of the Video Streaming market, the cloud segment had the highest revenue share. The development of platforms like YouTube and Netflix for streaming videos has been made possible by advances in cloud computing, which have transformed video streaming. In Asia Pacific, the cloud segment is anticipated to grow at the greatest CAGR. The category held the greatest Video Streaming market share in North America in 2021, which can be ascribed to the expansion of cloud-based services in nations like the United States and Canada
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In 2021, North America had 38.7% revenue share of the global video streaming market. This growth is attributed to notable expansion of streaming services that operate on the cloud. As so many people in Europe view online content, the region is anticipated to grow steadily. Due to the rising use of mobile devices and tablets, quick technical improvements, and the popularity of online streaming, Asia Pacific is also anticipated to show considerable growth at the highest CAGR over the projection period.
Over-the-Top (OTT) solution has transformed the way content is consumed by viewers in Asia Pacific. The region's established telecommunications companies and multichannel operators have actively sought business innovation and advancement employing cutting-edge marketing strategies like video streaming. With the fastest expanding broadband internet population, operators in Southeast Asia have increased revenue options by delivering video streaming multichannel services together with fixed-mobile packages. These programs are assisting in the expansion of the Asia Pacific Video Streaming market.
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Video Streaming Market Driver
Video Streaming Market Restraint
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Presence of the key players and various growth strategies adopted by them are among the prime factors that catalyze the Video Streaming market growth during the forecast period. Some of the prominent players operating in the Video Streaming market include Netflix, Hulu, Livestream, YouTube, Amazon Prime, and HBO among others. The companies are aiming at new product launches, innovations, expansions, mergers, and acquisitions, and finding a new market or innovating their core competency in order to expand individual market share.
Top Players in the Global Video Streaming Market
Video Streaming Market Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.
According to our analysis, by streaming type, the live streaming segment dominated the global video streaming market owing to increased demand for digital media devices, as well as improved internet speeds, which allow users to access media material remotely. By region, Asia Pacific is expected to dominate the global video streaming market by 2028. With the fastest expanding broadband internet population, operators in Southeast Asia have increased revenue options by delivering video streaming multichannel services together with fixed-mobile packages
|Market size value in 2021||USD 376 billion|
|Market size value in 2028||USD 932 billion|
|Forecast Unit (Value)||USD Billion|
|Regions covered||North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)|
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Parent Market Analysis
KEY MARKET INSIGHTS
MARKET DYNAMICS & OUTLOOK
Market Size by Region
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For the Global Video Streaming Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Video Streaming Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Video Streaming Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
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