U.S. Air Purifier Market

U.S. Air Purifier Market Size, Share, Growth Analysis, By Technology(HEPA, activated carbon), By Application(Residential, industrial and commercial) - Industry Forecast 2024-2031


Report ID: SQMIC25H2042 | Region: Country | Published Date: March, 2024
Pages: 223 | Tables: 62 | Figures: 75

U.S. Air Purifier Market Insights

U.S. Air Purifier Market size was valued at USD 2.62 billion in 2021 and is poised to grow from USD 2.8 billion in 2022 to USD 4.78 billion by 2030, growing at a CAGR of 6.9% during the forecast period (2023-2030).

The market has been driven by the rise in pollution levels in United States. The rise in pollution levels and the increase in respiratory illnesses have led to a higher demand for various household products in the country. This includes cleaning appliances, air purifiers, water filtration devices, and kitchen appliances. Additionally, the growing awareness about health has also contributed to an increase in product sales. According to the U.S. Environmental Protection Agency (U.S. EPA), the average American spends about 90% of their time indoors. Over the years, indoor concentrations of certain pollutants have risen due to factors like energy-efficient building construction and synthetic materials. Indoor pollution sources include asbestos, formaldehyde, radon, and biological pollutants from coatings, paints, carpets, and damp environments. To combat this, using an air purifier, especially one with a high-efficiency particulate air filter, can eliminate over 99.97% of particulate matter from the air, as stated by the EPA. Air quality legislation, such as the establishment of national ambient air quality standards and emission reduction programs, are expected to create new opportunities for air purifier manufacturers in the U.S. Regulatory measures, air quality management programs, and the installation of air quality monitoring systems will drive the demand for air purifiers in the coming years. States like California and New Jersey have regulations in place to ensure indoor air quality standards. The air purifier market in the U.S. is growing due to high disposable income, widespread adoption of air purifiers, and the presence of key players in the industry such as IQAir, Honeywell International Inc., and LG Electronics. Industrial growth and increasing air pollution also contribute to the need for air purifiers, and the expansion of product portfolios by key players will further drive market growth. Air purifiers in the U.S. are sold through various e-commerce platforms like Amazon.com and eBay. Major retailers such as Walmart, Best Buy, The Home Depot, Inc., and Target Corporation also have their own e-commerce websites for customers to purchase air purifiers. Additionally, independent internet sales companies also offer air purifiers for sale in the country.

US Air Purifier Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2023-2030

Global Market Size

USD 2.62 billion

Largest Segment

HEPA

Fastest Growth

HEPA

Growth Rate

6.9% CAGR

U.S. Air Purifier Market ($ Bn)
Country Share for U.S. Region (%)
U.S. Air Purifier Market By Technology ($ Bn)
U.S. Air Purifier Market By Technology (%)

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U.S. Air Purifier Market Segmental Analysis

The U.S. Air Purifier Market is segmented by technology, application, and region. Based on technology, the market can be segmented into HEPA, activated carbon, ionic filters and others. Based on application, the market is segmented into residential, industrial and commercial.

U.S. Air Purifier Market Analysis by Technology

The dominant segment in the market is HEPA filters, which are a type of extended surface mechanical filter made primarily from submicron glass fibers. These filters have a texture similar to blotter paper and their large surface areas enable them to remove 99.7% of particles that are 0.3 microns or larger in size. HEPA filters are highly effective in filtering both small and large particles.

During the forecast period, the fastest-growing segment is expected to be activated carbon filters. These filters consist of small pieces of carbon in granular form or powdered blocks that have been specially treated with oxygen to create pores in the carbon atoms. This increases the surface area of the carbon and makes it porous, thereby enhancing its ability to absorb airborne particles. Activated carbon filters are commonly used to eliminate odors from cooking and to absorb gases, smoke, mold, pet-related odors, and chemicals.

U.S. Air Purifier Market Analysis by Application

The commercial sector holds a dominant position in the market due to several factors. Commercial spaces such as offices, hospitals, hotels, and educational institutions require clean and healthy indoor air to provide a comfortable and productive environment for employees, visitors, and customers. The awareness of the detrimental effects of poor indoor air quality on health and well-being has led to an increased demand for air purifiers in commercial settings. Additionally, regulations and guidelines regarding indoor air quality standards in public spaces have further fueled the adoption of air purifiers in the commercial sector. The need for air purification solutions to address specific concerns such as odors, allergens, and airborne contaminants has contributed to the prominence of the commercial segment in the U.S. air purifier market.

As for the fastest-growing segment, it is the residential sector. Rising pollution levels, increased awareness about health and indoor air quality, and the desire to create a safe and clean-living environment have driven the demand for air purifiers in residential settings. Consumers are increasingly investing in air purifiers to remove pollutants, allergens, and other airborne particles from their homes. Factors such as technological advancements, affordability, and convenience have also contributed to the rapid growth of the residential segment in the U.S. air purifier market.

U.S. Air Purifier Market By Technology, 2021 (%)

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U.S. Air Purifier Market Regional Insights

The country's large population, urbanization, and growing concerns about air pollution and indoor air quality contribute to its dominance. The U.S. has a well-established market for air purifiers, with a wide range of products available and high consumer awareness. The demand for air purifiers is driven by factors such as increasing respiratory ailments, pollution levels, and the emphasis on maintaining a healthy living environment. The presence of key players, technological advancements, and robust distribution channels also contribute to the dominance of the U.S. in the market.

On the other hand, the fastest-growing region in the market is Mexico. Mexico is experiencing rapid industrialization and urbanization, leading to increased pollution levels and a greater emphasis on air quality. Rising consumer awareness about the health risks associated with poor air quality is driving the demand for air purifiers in the residential, commercial, and industrial sectors. Additionally, government initiatives and regulations aimed at improving air quality further boost the adoption of air purifiers in Mexico. The combination of these factors positions Mexico as the fastest-growing region in the market.

U.S. Air Purifier Market By Geography, 2023-2030
  • Largest
  • Fastest

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U.S. Air Purifier Market Dynamics

U.S. Air Purifier Market Drivers

Increasing awareness and concern about the impact of indoor air pollution on health

  • One key driver of the U.S. air purifier market is the increasing awareness and concern about the impact of indoor air pollution on health. As people spend a significant amount of time indoors, there is a growing recognition of the need for clean and healthy indoor environments. This heightened awareness drives the demand for air purifiers as an effective solution to remove pollutants and improve indoor air quality.

U.S. Air Purifier Market Restraints

Availability of alternative solutions for improving indoor air quality

  • One key restraint of the U.S. air purifier market is the availability of alternative solutions for improving indoor air quality. While air purifiers are effective in removing airborne contaminants, there are other methods and technologies available for addressing indoor air pollution, such as proper ventilation systems, air filters, and green building practices. The presence of these alternatives may limit the adoption of air purifiers among certain consumer segments who opt for different approaches to address indoor air quality concerns.

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U.S. Air Purifier Market Competitive Landscape

The competitive landscape of the U.S. air purifier market is characterized by intense competition among various players vying for market share. Companies in this market strive to differentiate themselves through product innovation, advanced technologies, and effective marketing strategies. Key factors influencing competition include product quality, performance, energy efficiency, design aesthetics, and customer satisfaction. Distribution channels play a crucial role, with companies leveraging both online and offline platforms to reach consumers. Additionally, regulatory compliance, certifications, and adherence to industry standards are important factors that contribute to a company's competitiveness. Market players also focus on sustainability and environmental consciousness, with eco-friendly practices and materials gaining prominence. Overall, the U.S. air purifier market is highly competitive, driving companies to continuously enhance their offerings and meet the evolving needs of consumers.

U.S. Air Purifier Market Top Player’s Company Profiles

  • Arovast Corporation (Levoit)
  • Rabbit Air
  • Oransi
  • Pure Enrichment
  • Amaircare
  • Airpura Industries
  • IQAir
  • Honeywell International Inc.
  • LG Electronics
  • TruSens
  • Alen Corporation
  • Holmes Products Corp.
  • Blueair
  • GermGuardian
  • Molekule
  • Austin Air Systems
  • Envion

U.S. Air Purifier Market Recent Developments

  • In March 2023, Blueair introduced a brand-new line of air purifiers. This latest series is designed to operate quietly, generating minimal noise, and incorporates advanced smart features accessible through the company's dedicated mobile application. These innovative air purifiers have the capability to efficiently clean the air in rooms measuring up to 1,524 square feet within just 30 minutes.
  • In March 2021, Honeywell International Inc. announced the release of their Honeywell AirGenius 6 Air Purifier. This new air purifier model was designed to efficiently clean the air in large rooms up to 250 square feet. It featured an advanced filtration system, capturing up to 99.9% of airborne particles, and included smart controls for customizable settings and ease of use.
  • In October 2021, IQAir launched their IQAir Atem Desk Personal Air Purifier. This compact and portable air purifier was specifically designed for personal use, ideal for placement on desks or other small spaces. It boasted advanced HyperHEPA filtration technology, effectively removing ultrafine particles and pollutants from the air. The IQAir Atem Desk Personal Air Purifier offered users the ability to create a clean and healthy breathing zone within their immediate vicinity.

U.S. Air Purifier Key Market Trends

  • One key market trend in the U.S. air purifier market is the increasing integration of smart and connected features in air purifier models. With the rise of Internet of Things (IoT) technology, air purifier manufacturers are incorporating smart capabilities into their products. These features may include Wi-Fi connectivity, smartphone app controls, voice command compatibility, and real-time air quality monitoring. The integration of smart features allows users to conveniently monitor and control their air purifiers remotely, receive air quality alerts, and adjust settings for optimal performance. This trend aligns with the growing demand for smart home devices and the desire for seamless connectivity and convenience in managing indoor air quality.

U.S. Air Purifier Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

According to our U.S. air purifier market analysis, the market is experiencing steady growth driven by factors such as increasing awareness of indoor air pollution and its impact on health, rising concerns about respiratory ailments, and a growing emphasis on maintaining clean and healthy indoor environments. The market is characterized by the presence of key players offering a wide range of air purifier products with varying features and technologies. HEPA filters are the dominant segment in the market, known for their efficiency in removing particles from the air. The market also sees a trend towards the integration of smart and connected features in air purifiers, allowing users to monitor and control their devices remotely. While cost remains a restraint for some consumers, advancements in technology and economies of scale are gradually reducing the barrier. The U.S. air purifier market continues to evolve, driven by the increasing demand for improved indoor air quality and the pursuit of healthier living spaces.

Report Metric Details
Market size value in 2021 USD 2.62 billion
Market size value in 2030 USD 4.78 billion
Growth Rate 6.9%
Base year 2023
Forecast period 2023-2030
Forecast Unit (Value) USD Billion
Segments covered
  • Technology
    • HEPA, activated carbon, ionic filters and others
  • Application
    • Residential, industrial and commercial
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Arovast Corporation (Levoit)
  • Rabbit Air
  • Oransi
  • Pure Enrichment
  • Amaircare
  • Airpura Industries
  • IQAir
  • Honeywell International Inc.
  • LG Electronics
  • TruSens
  • Alen Corporation
  • Holmes Products Corp.
  • Blueair
  • GermGuardian
  • Molekule
  • Austin Air Systems
  • Envion
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on U.S. Air Purifier Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on U.S. Air Purifier Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the U.S. Air Purifier Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the U.S. Air Purifier Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the U.S. Air Purifier Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the U.S. Air Purifier Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

U.S. Air Purifier Market size was valued at USD 2.62 billion in 2021 and is poised to grow from USD 2.8 billion in 2022 to USD 4.78 billion by 2030, growing at a CAGR of 6.9% during the forecast period (2023-2030).

The competitive landscape of the U.S. air purifier market is characterized by intense competition among various players vying for market share. Companies in this market strive to differentiate themselves through product innovation, advanced technologies, and effective marketing strategies. Key factors influencing competition include product quality, performance, energy efficiency, design aesthetics, and customer satisfaction. Distribution channels play a crucial role, with companies leveraging both online and offline platforms to reach consumers. Additionally, regulatory compliance, certifications, and adherence to industry standards are important factors that contribute to a company's competitiveness. Market players also focus on sustainability and environmental consciousness, with eco-friendly practices and materials gaining prominence. Overall, the U.S. air purifier market is highly competitive, driving companies to continuously enhance their offerings and meet the evolving needs of consumers. 'Beyond by Aerus', 'Arovast Corporation (Levoit)', 'KOIOS', 'Rabbit Air', 'WYND TECHNOLOGIES, INC', 'Oransi', 'Pure Enrichment', 'Amaircare', 'Airpura Industries', 'IQAir', 'Honeywell International Inc.', 'LG Electronics', 'TruSens', 'Alen Corporation', 'Holmes Products Corp.', 'Blueair', 'GermGuardian', 'Molekule', 'Austin Air Systems', 'Envion'

One key driver of the U.S. air purifier market is the increasing awareness and concern about the impact of indoor air pollution on health. As people spend a significant amount of time indoors, there is a growing recognition of the need for clean and healthy indoor environments. This heightened awareness drives the demand for air purifiers as an effective solution to remove pollutants and improve indoor air quality.

One key market trend in the U.S. air purifier market is the increasing integration of smart and connected features in air purifier models. With the rise of Internet of Things (IoT) technology, air purifier manufacturers are incorporating smart capabilities into their products. These features may include Wi-Fi connectivity, smartphone app controls, voice command compatibility, and real-time air quality monitoring. The integration of smart features allows users to conveniently monitor and control their air purifiers remotely, receive air quality alerts, and adjust settings for optimal performance. This trend aligns with the growing demand for smart home devices and the desire for seamless connectivity and convenience in managing indoor air quality.

The country's large population, urbanization, and growing concerns about air pollution and indoor air quality contribute to its dominance. The U.S. has a well-established market for air purifiers, with a wide range of products available and high consumer awareness. The demand for air purifiers is driven by factors such as increasing respiratory ailments, pollution levels, and the emphasis on maintaining a healthy living environment. The presence of key players, technological advancements, and robust distribution channels also contribute to the dominance of the U.S. in the market.

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