Product ID: SQMIG30L2215
Report ID: SQMIG30L2215 | Region: Global | Published Date: August, 2023 | Pages: 157 | Tables: 72 | Figures: 65
Personal Care Appliances Market size was valued at USD 29.23 billion in 2021 and is poised to grow from USD 33 billion in 2022 to USD 87.2 billion by 2030, growing at a CAGR of 12.91% in the forecast period (2023-2030).
A constellation of pivotal factors propels the trajectory of the personal care electrical appliances market. The escalating presence of working women, particularly in developing economies, serves as a robust driving force. Concurrently, there is an increasing demand for grooming tools, especially among men, reflecting evolving beauty norms and heightened awareness. Furthermore, the market's propulsion is amplified by technological breakthroughs, notably within hair care tools, enhancing their efficacy and user experience.
As disposable incomes witness an ascent, individuals are expected to allocate a greater proportion of their personal expenditure to self-care. This shift is poised to further catalyze market growth, resulting in personal care vendors proactively embarking on strategic maneuvers. These encompass a spectrum of initiatives, including novel product development, strategic mergers and acquisitions, and geographical expansion. Collectively, these efforts coalesce to fortify market development and sustain growth in the dynamic landscape of personal care electrical appliances.
US Personal Care Appliances Market is poised to grow at a sustainable CAGR for the next forecast year.
To get more reports on the above market click here to Buy The Report
The global personal care appliances market is segmented on the basis of product, power supply, sales channel, region. By product, the market is segmented into hair care, hair dryer, hair straightener, hair styler, hair removal, trimmer, power shaver, epilator, others, oral care, powered toothbrush, oral irrigator, others. By power supply, the market is segmented into battery operated, electric. By sales channel, the market is segmented into online and retail. By Region, the market is segmented into North America, Europe, Latin America, Asia- Pacific, Middle East and Africa.
Personal Care Appliances Market Analysis By Product
The hair care segment has emerged as a dominant force, asserting its prominence with an impressive 60% market share in 2022. This commanding position can be attributed to the remarkable surge in technological advancements within hair care appliances, driving their widespread adoption.
The dynamics of this market are further influenced by the concurrent trends of escalating urbanization and the improvement of rural areas. These factors have collectively sparked a substantial uptick in the demand for personal care electrical appliances, particularly those tailored for hair grooming and styling. In this context, hair tools have garnered substantial attention, finding special favor among the younger demographic, including millennials and Generation Z. This heightened preference among the youth underscores the considerable demand for such tools within the young adult population.
The ever-evolving landscape is marked by the expansion of product portfolios by key players in the beauty industry, particularly within the realm of personal care electrical appliances. A prime illustration of this trend is exemplified by VEGA, a renowned name celebrated for its expertise in crafting a diverse spectrum of personal care appliances, beauty care accessories, and even men's grooming solutions. This strategic diversification underscores the industry's responsiveness to evolving consumer preferences and the continuous drive for innovation.
Personal Care Appliances Market Analysis By Power Supply
The electric-powered category has established a larger share within the personal care electrical appliances market. This segment predominantly encompasses a range of products, including men’s grooming tools, hair devices, facial gadgets, and select oral care appliances, all harnessed by electric power.
The ascendancy of the electric-powered segment finds its roots in the burgeoning tide of technological innovations sweeping through the personal care product landscape. This innovation surge is intricately linked to the escalating demand for personal care electrical appliances, a trend that is particularly pronounced among the male demographic.
Significantly, several prominent market players have astutely responded to these evolving dynamics by diversifying their product offerings. This expansion has been underscored by the introduction of novel iterations of electric-powered personal care devices. Noteworthy among these initiatives is HTC, a distinguished name in electronic manufacturing. HTC has ventured into the personal care realm, unveiling its brand HTC Personal Care in collaboration with Yongkang Xinji Hairdressing Appliance Factory. This collaboration has birthed a range of electric-powered personal care products, spanning HTC Men Electric Shaver, HTC Hair Dryer, HTC Hair Straightener, and HTC Lady Shaver, all poised to enrich the personal care electrical appliances market. This strategic maneuver resonates with the evolving consumer preferences and highlights the industry's proactive stance towards catering to the diverse and evolving needs of consumers.
To get detailed analysis on other segments, Request For Sample Report
The Asia Pacific market for personal care appliances achieved a size surpassing USD 7 billion in 2022, propelled by factors including a burgeoning youth demographic, rising disposable incomes, and swift urbanization. The region's dynamic growth is further fueled by heightened brand awareness and the rapid expansion of social media usage, particularly in India.
The landscape is evolving with the entrance of numerous new manufacturers in China, India, and Japan, imparting a notable contribution to industry dynamics. Within the APAC region, key players such as Panasonic Corporation, Colgate Palmolive, and Philips are adopting astute competitive pricing strategies to capture a robust consumer base. Furthermore, these industry leaders are dedicating efforts to engineer personalized personal care appliances tailored to meet specific customer needs.
In the foreseeable future, Asia-Pacific is anticipated to showcase the most remarkable Compound Annual Growth Rate (CAGR) of 8.4% during the forecast period. This surge can be attributed to the region's expanding youth populace, augmented disposable incomes, swift urbanization, and the pervasive influence of social media platforms, all coalescing to drive market expansion.
To know more about the market opportunities by region and country, click here to
Buy The Complete Report
Personal Care Appliances Market Drivers
Innovative Marketing and Advertising
Customization and Personalization
Personal Care Appliances Market Restraints
Safety and Reliability Concerns
High Initial Costs
Speak to one of our ABIRAW analyst for your custom requirements before the purchase of this report
The global personal care appliances market is a battleground where both global giants and regional contenders vie for supremacy. While regional players contribute their influence, the likes of Procter & Gamble, Dyson Limited, Koninklijke Philips N.V., Panasonic Corporation, and Conair Corporation command a distinct advantage. These prominent global players stand tall in the market landscape. Their strategies for growth encompass an array of approaches, including mergers, acquisitions, strategic partnerships, expansions, and, notably, innovative product development. Among these strategies, it's evident that product innovation holds the most impactful sway.
In this competitive arena, the behemoths like Koninklijke Philips N.V. and Panasonic, who are at the forefront of the market, strategically wield product innovation as a cornerstone of their business strategy. This tact allows them to effectively counter the burgeoning competition posed by emerging players. By continuously advancing their product offerings and incorporating cutting-edge technologies, they secure their foothold in the dynamic market landscape.
Personal Care Appliances Market Top Player’s Company Profiles
Personal Care Appliances Market Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Product types team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to our global personal care appliances market analysis, The global personal care appliances market draws conclusions that reflect a robust trajectory driven by evolving consumer preferences and technological innovations. In recent years, heightened emphasis on personal grooming and wellness has spurred substantial demand for a diverse range of appliances, including hair care, skincare, oral care, and grooming devices. The market has witnessed a notable shift towards eco-friendly and sustainable products, aligning with growing environmental consciousness. Increasing urbanization, rising disposable incomes, and changing lifestyles contribute significantly to market growth, especially in emerging economies.
|Market size value in 2021||USD 29.23 billion|
|Market size value in 2030||USD 87.2 billion|
|Forecast Unit (Value)||USD Billion|
|Regions covered||North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)|
Free report customization with purchase. Customization includes:-
To get a free trial access to our platform which is a one stop solution for all your data requirements for quicker decision making. This platform allows you to compare markets, competitors who are prominent in the market, and mega trends that are influencing the dynamics in the market. Also, get access to detailed SkyQuest exclusive matrix.
Buy The Complete Report to read the analyzed strategies adopted by the top vendors either to retain or gain market share
Parent Market Analysis
KEY MARKET INSIGHTS
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
For the Global Personal Care Appliances Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global Personal Care Appliances Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global Personal Care Appliances Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Global Personal Care Appliances Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
Want to customize this report? This report can be personalized according to your needs. Our analysts and industry experts will work directly with you to understand your requirements and provide you with customized data in a short amount of time. We offer $1000 worth of FREE customization at the time of purchase.
"We have purchased recently a report from SkyQuest Technology, and we are happy to inform you that this report was so useful and practical for our team. Skyquest Team was very active and our queries were followed up completely.It was amazing. "
- Mr. Ali Zali, Commercial Director, ICIIC Iran.