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Baby Care Products Market size was valued at USD 18.95 billion in 2021 and is poised to grow from USD 19.76 billion in 2022 to USD 27.66 billion by 2030, growing at a CAGR of 4% in the forecast period (2023-2030).

baby care products market is highly competitive with the presence of local as well as companies. The major players are adopting several growth strategies such as product launches, acquisitions, and collaborations, which are contributing to the growth of baby care products market. 'Johnson & Johnson', 'Procter & Gamble', 'Unilever', 'Kimberly-Clark Corporation', 'Beiersdorf AG', 'Nestle S.A.', 'Abbott Laboratories', 'The Himalaya Drug Company', 'Babyganics', 'Sebapharma GmbH & Co. KG', 'Mothercare plc', 'Mustela', 'Earth Mama Organics', 'California Baby', 'Burt's Bees Baby', 'Gerber Products Company', 'Huggies (Kimberly-Clark)', 'Pampers (Procter & Gamble)', 'Aveeno Baby (Johnson & Johnson)', 'Chicco'

Busy schedules and an increase in disposable income

Innovation is the secret to success in the baby care products market as new and improved products attract more consumers. The growing demand for organic products is key trend in market that expected to increase the demand for innovative products in the future. Due to this, the demand for baby care products is expected to increase in the coming years. In the future, product innovation and focus on research and development is expected to benefit the baby care products market.

Asia Pacific accounts for the largest share at over 40% and is expected to grow at the fastest CAGR during the forecast period. Every year, according to the National Bureau of Statistics, approximately 17 million newborns are born in China. Similarly, according to the UN, India's population is 1.37 billion and is expected to increase to over 270 million by 2050. India and China have the largest population in the world. Both these countries have higher birth rates than other countries. This has resulted in increased consumption of baby care products in Asia. Also, government initiatives to promote girl child rearing in India, as well as the prevalence of diseases and disorders are increasing the demand for baby care products. Additionally, the growing infant population, along with the awareness about infant health, is positively boosting the sales of baby care products. Furthermore, urbanization is contributing to the increase in the number of nuclear families in cities in India and China. All these factors contribute to the consumption of baby care products in the region.

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Global Baby Care Products Market

Product ID: SQMIG30L2139