USD 106.03 million
Nitro-Infused Beverages Market Size, Share, and Growth Analysis
Nitro-Infused Beverages Market By Product (Nitro Coffee, Nitro Tea), By Distribution Channel (Supermarket/Hypermarkets, Convenience Stores), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG30G2014 |
Region:
Global |
Published Date: March, 2025
Pages:
198
|Tables:
59
|Figures:
75
Format -
Nitro-Infused Beverages Market Insights
Nitro-Infused Beverages Market size was valued at USD 106.03 million in 2023 and is poised to grow from USD 127.87 million in 2024 to USD 572.21 million by 2032, growing at a CAGR of 20.6% during the forecast period (2025-2032).
Nitro-infused beverages are infused with nitrogen gas, giving them a unique texture and taste. This process involves adding nitrogen gas to the beverage under high pressure, which creates tiny bubbles that give the drink a creamy and smooth texture. Common examples of nitro-infused beverages include nitro coffee, nitro tea, and nitro beer. Nitro coffee has become especially popular in recent years, as the nitrogen gas enhances the coffee's natural sweetness and reduces its bitterness, resulting in a more balanced flavor profile.
North America is the largest market for nitro-infused beverages, followed by Europe and the Asia Pacific. The United States holds the largest market share in North America due to the high demand for coffee and other nitro-infused beverages. Countries like the United Kingdom, Germany, and France are leading the market in Europe due to the growing demand for nitro-infused alcoholic beverages. The Asia Pacific region is expected to grow fastest, with countries like China, India, and Japan driving market growth.
US Nitro-Infused Beverages Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Coffee
Fastest Growth
Coffee
Growth Rate
20.6% CAGR
Global Nitro-Infused Beverages Market 2021-2030 ($ Bn)
Country Share for North America Region- 2021 (%)
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Nitro-Infused Beverages Market Segments Analysis
Global Nitro-Infused Beverages Market is segmented by Product, Distribution Channel and region. Based on Product, the market is segmented into Nitro Coffee, Nitro Tea, Nitro Soft Drinks and Others. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarkets, Convenience Stores, Online and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Nitro-Infused Beverages Market Analysis by Product Type
By product type the nitro-infused beverages market can be segmented into coffee and tea. Coffee is expected to dominate the nitro-infused beverage market due to its high consumer demand and popularity. Nitro-infused coffee has a creamy and smooth texture that is achieved by infusing nitrogen gas into the coffee, making it a unique and premium offering that appeals to coffee lovers. Additionally, coffee shops and cafes offering nitro-infused coffee have gained popularity in recent years, increasing the demand for the product.
Conversely, tea is expected to be the fastest-growing segment in the nitro-infused beverage market. Nitro-infused tea is a relatively new offering in the market and is gaining popularity among health-conscious consumers who seek a refreshing, low-calorie, and unique beverage option. The nitro infusion process enhances the flavor and texture of tea, making it a premium offering in the market. Furthermore, tea has numerous health benefits, and with the increasing trend of healthy beverage consumption, nitro-infused tea is expected to witness significant growth in the coming years.
Nitro-Infused Beverages Market Analysis by Distribution Channel
By distribution channel, the nitro-infused beverages market can be segmented into offline retail and online retail. Offline retail dominated the nitro-infused beverage market owing to the established brick-and-mortar retail infrastructure and consumer preference for physically examining and purchasing products. Offline retail channels include supermarkets, convenience stores, and specialty stores, where consumers can browse and purchase nitro-infused beverages. Additionally, offline retail channels offer the opportunity for manufacturers to build relationships with retailers and increase the visibility of their products.
Online retail, however, is expected to be the fastest-growing segment in the nitro-infused beverage market. The increasing popularity of e-commerce and the convenience of purchasing products from home is driving the growth of online retail channels. Moreover, online retail channels give manufacturers a broader reach, allowing them to target consumers beyond their local areas. Additionally, online retail channels allow for the personalization of marketing and a wider range of product offerings, making them attractive to consumers.
Global Nitro-Infused Beverages Market Size By Product Type, 2021 (%)
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Nitro-Infused Beverages Market Regional Insights
In North America, the United States dominated the nitro-infused beverages market due to the high demand for coffee and other nitro-infused beverages. The market growth is driven by the increasing consumer preference for unique and innovative beverages and the growing popularity of nitro coffee among millennials. Additionally, the presence of major players such as Starbucks and Dunkin' Donuts in the region contributes to market growth.
Asia Pacific region is expected to be the fastest-growing market for nitro-infused beverages. The nitro-infused beverages market growth is driven by the growing popularity of coffee and other nitro-infused beverages among the younger population and the increasing number of cafes and coffee shops in the region. Japan and Australia are also significant markets for nitro-infused beverages in the Asia Pacific region, with a growing demand for nitro-infused alcoholic beverages.
Global Nitro-Infused Beverages Market By Geography, 2021-2030
- Largest
- Fastest
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Nitro-Infused Beverages Market Dynamics
Nitro-Infused Beverages Market Drivers
Increasing demand for unique and innovative beverages
- One of the key drivers of the global nitro-infused beverages market is the increasing demand for unique and innovative beverages. Nitro-infused beverages offer a distinct texture, taste, and mouthfeel, which cannot be found in traditional beverages. The trend is driven by the growing popularity of nitro coffee, particularly among millennials, as well as the rising number of coffee shops and cafes offering nitro-infused beverages. This demand for new and unique beverage experiences is expected to continue to drive the growth of the nitro-infused beverages market.
Nitro-Infused Beverages Market Restraints
High cost associated with producing and distributing products
- One of the key restraints of the global nitro-infused beverages market is the high cost associated with producing and distributing these products. The process of infusing beverages with nitrogen gas requires specialized equipment and expertise, which can be expensive to acquire and maintain. Additionally, the packaging and distribution of nitro-infused beverages can also be costly due to the need for specialized cans or bottles that can withstand high pressure. These factors can limit the availability of nitro-infused beverages and hinder market growth, particularly in emerging economies with limited infrastructure and resources.
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Nitro-Infused Beverages Market Competitive Landscape
The nitro-infused beverages market is highly fragmented and competitive, with a large number of regional and global players operating in the market. The market players are increasingly focused on expanding their product portfolio and geographical presence through product launches, collaborations, and partnerships. They also invest in marketing and promotional activities to create awareness and increase their customer base. The intense competition in the market is driving innovation and product differentiation among players, with a focus on offering unique and premium nitro-infused beverage products to gain a competitive edge.
Top Players in Nitro-Infused Beverages Market
- PepsiCo, Inc. (United States)
- Nestle S.A. (Switzerland)
- Keurig Dr Pepper Inc. (United States)
- Monster Beverage Corporation (United States)
- Starbucks Corporation (United States)
- JAB Holding Company (Luxembourg)
- Coca-Cola Company (United States)
- Danone S.A. (France)
- Unilever PLC (United Kingdom)
- Anheuser-Busch InBev (Belgium)
- Constellation Brands, Inc. (United States)
- Molson Coors Beverage Company (United States)
- Heineken N.V. (Netherlands)
- Diageo plc (United Kingdom)
- Asahi Group Holdings, Ltd. (Japan)
- Kirin Holdings Company, Limited (Japan)
- Carlsberg Group (Denmark)
- Suntory Beverage & Food Limited (Japan)
- Fomento Económico Mexicano, S.A.B. de C.V. (FEMSA) (Mexico)
Nitro-Infused Beverages Market Recent Developments
- In February 2023, US-based beverage company Wandering Bear Coffee Co. launched a new range of nitro-infused coffee pods.
- In January 2023, Starbucks announced the launch of a new range of nitro-infused teas in select markets.
- In July 2022, PepsiCo launched a new range of nitro-infused sparkling water drinks under its Bubly brand.
- In February 2022, Coca-Cola announced the launch of its new nitro-infused cold brew coffee in select markets.
- In January 2022, Australian beverage brand Nexba launched a new range of nitro-infused iced teas.
Nitro-Infused Beverages Key Market Trends
- One of the key market trends in the nitro-infused beverages market is the growing demand for nitro-infused alcoholic beverages. Nitro beer, in particular, is gaining popularity due to its smooth, creamy texture and enhanced flavor profile. Major beer brands are introducing nitro beer variants, while craft breweries are experimenting with nitro-infused stouts, IPAs, and other beer styles. The trend is driven by the growing demand for premium and artisanal alcoholic beverages and the rising popularity of nitro-infused coffee among millennials, spurring interest in nitro-infused alcoholic beverages.
Nitro-Infused Beverages Market SkyQuest Analysis
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
Accroding to our global nitro-infused beverages market analysis, the market is witnessing significant growth due to the increasing demand for unique and innovative beverages, particularly nitro coffee, among millennials. The market is highly fragmented and competitive, with players investing in product differentiation and expanding their geographical presence through partnerships and collaborations. The high cost associated with producing and distributing nitro-infused beverages is a key restraint in the market. One of the key trends is the growing demand for nitro-infused alcoholic beverages, driven by the popularity of nitro beer and the demand for premium and artisanal alcoholic beverages.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 106.03 million |
| Market size value in 2032 | USD 572.21 million |
| Growth Rate | 20.6% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Million |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Nitro-Infused Beverages Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Nitro-Infused Beverages Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Nitro-Infused Beverages Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Nitro-Infused Beverages Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Nitro-Infused Beverages Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Nitro-Infused Beverages Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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