USD 1.25 billion
Hand Dryer Market Size, Share, and Growth Analysis
Hand Dryer Market By Product (Warm Air Hand Dryers, Hot Air Hand Dryers), By Installation Type (Wall-Mounted Hand Dryers, Floor-Mounted Hand Dryers), By Operation Mode, By End-use Industries, By Region - Industry Forecast 2025-2032
Report ID:
SQMIG25E2072 |
Region:
Global |
Published Date: January, 2025
Pages:
242
|Tables:
96
|Figures:
76
Format -
Hand Dryer Market Insights
Hand Dryer Market size was valued at USD 1.25 billion in 2023 and is poised to grow from USD 1.41 billion in 2024 to USD 3.73 billion by 2032, growing at a CAGR of 12.9% during the forecast period (2025-2032).
Hand dryers help to maintain cleanliness and hygiene by eliminating the risk of cross-contamination and the spread of pathogens. The unit cost of hand dryers is higher than that of paper towels, and the lifespan of hand dryers is much longer than that of paper towels. High-speed hand dryers have become very popular these days. They are either manually operated by pressing a button or automatically operated by sensors.
Growing demand for eco-friendly devices promotes paper and energy conservation, which is expected to drive industry growth over the forecast period. The growing popularity of hand dryers can be attributed to an increase in hygiene awareness in the restroom. In the next few years, the industry is expected to be driven by the desire to reduce operational costs, especially in office buildings and retail malls.
US Hand Dryer Market is poised to grow at a sustainable CAGR for the next forcast year.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Hot Hand Dryer
Fastest Growth
Hot Hand Dryer
Growth Rate
12.9% CAGR
Global Hand Dryer Market 2021-2028 ($ Bn)
Country Share for Asia Pacific Region- 2021 (%)
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Hand Dryer Market Segments Analysis
Global Hand Dryer Market is segmented by Product, Installation Type, Operation Mode, End-use Industries and region. Based on Product, the market is segmented into Warm Air Hand Dryers, Hot Air Hand Dryers, Jet Air Hand Dryers and Blades Hand Dryers. Based on Installation Type, the market is segmented into Wall-Mounted Hand Dryers, Floor-Mounted Hand Dryers and Recessed Hand Dryers. Based on Operation Mode, the market is segmented into Automatic Hand Dryers, Push-Button Hand Dryers and Wave Sensor Hand Dryers. Based on End-use Industries, the market is segmented into Airports, Hotel & Restaurants, Hospitals, Offices, Shopping Malls and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Hand Dryer Market Analysis by Type
On the basis of type, the market is divided into hot hand dryers and jet hand dryers. Jet hand dryers have the maximum revenue share in 2020 and are dominated the market during the forecast period.
Jet hand dryers are eco-friendly, cost-efficient, easy to handle, and reduce energy consumption are some key factors that drive the growth of the market. Jet hand dryers take less time than hot hand dryers to give an efficient result.
Hand Dryer Market Analysis by End-user
On the basis of end users, market is divided into hotels, hospitals & clinics, the food processing industry, office buildings, and commercial complexes. In 2018, the hotel and restaurant sector contributed 26.9% to the total revenue, which is projected to grow over the forecast period. An increase in a number of restaurants, pubs, and hotels as well as increasing tourism worldwide are some common reasons for the growth of the hotels and restaurants segment. In form of revenue generation, hospital segment is estimated fastest growth in the upcoming year, due to rising concern toward people and the cost-effectiveness of hand dryers. Low maintenance costs and energy conservation are key factors for the growth of the market.
Global Hand Dryer Market By Type 2021 (%)
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Hand Dryer Market Regional Insights
On the basis of region North America, Europe, Asia Pacific, Middle East and Africa, and South America. Major countries including the US, Canada, Germany, France, the UK, Italy, Spain, China, India, Japan, Brazil, GCC countries, and South Africa were analyzed keeping in mind various micro and macro trends.
Asia Pacific held the largest hand dryer market share and is expected to have the fastest revenue generation during the forecast period. China is the leading market for hand dryers in the Asia Pacific followed by Japan and India. China is boosting the demand for hand dryers because of the increasing no. of hotels, educational institutes, and hospitals in the country. Jet air hand dryers manufactured by Mitsubishi Electric Corporation are fast becoming popular in Japan.
North America is expected to have substantial growth during the forecast period. The increasing no. of hotels, offices, restaurants, airports, railway stations, hospitals, malls, and educational institutions are key factors for boosting the growth of the hand dryer market in North America.
Global Hand Dryer Market By Geography, 2021-2028
- Largest
- Fastest
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Hand Dryer Market Dynamics
Hand Dryer Market Driver
Ongoing efforts to provide hygiene solutions with advanced technologies to end-user
- Electrical equipment companies such as Dan Dryer, TOTO, Dyson, Euronics, and more focus on providing a significant range of healthcare solutions with advanced technology that can be used in end-user industries. These companies are launching hygiene solutions as the demand for eco-friendly techniques. Using hygiene products that maintain hygiene becoming necessary for commercial areas such as hotels, malls, hospitals, schools, colleges, and office complexes, are the key factors that drive the growth of the market.
Hand Dryer Market Restraint
Spread of bacterial infections due to the use of dryers and high noise levels
- Germs are not directly on the hand dryer but during the actual drying process. Some studies found that using air hand dryers, a jet of air blow micro-organisms from the hand and into the air. This was found in standard warm hand dryers as well which didn’t blow as powerfully as jet air hand dryers. This factor hampers the growth of the market. Hand dryers have high noise which may affect the growth of the market.
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Hand Dryer Market Competitive Landscape
With rapid technological advancements and hygiene requirements, government agencies of various nations have undertaken several initiatives to install hand dryers in commercial areas to ensure consumer safety and strengthen infrastructure and strategic collaboration between top players and manufacturers. The launch of more effective product variants at cost-effective prices is creating a positive impact on the market.
Manufacturers are providing technology solutions that increase efficiency, reduce energy consumption and reduce maintenance costs. Prominent players in the industry are investing heavily in R&D to develop innovative products to gain a competitive edge.
Top Players in Hand Dryer Market
- World Dryer (United States)
- Dyson Ltd (United Kingdom)
- Mitsubishi Electric Corporation (Japan)
- Panasonic Corporation (Japan)
- Excel Dryer Inc. (United States)
- Toto Ltd. (Japan)
- American Dryer, LLC (United States)
- Saniflow Corporation (Spain)
- Bobrick Washroom Equipment, Inc. (United States)
- Bradley Corporation (United States)
- JVD SAS (France)
- Euronics Industries Pvt. Ltd. (India)
- Taishan Jieda Electrical Co., Ltd. (China)
- Palmer Fixture (United States)
- ASI Group (United States)
- Mediclinics SA (Spain)
- Veltia UK (United Kingdom)
- Stiebel Eltron (Germany)
- Kumahira Co., Ltd. (Japan)
- SPL Ltd. (United Kingdom)
Hand Dryer Market Recent Developments
- In April 2022, Euronics, a Netherlands-based retail company, launched the NERO series of premium bathroom accessories, which included hand dryers, soap dispensers, and sensor taps. The company's hand dryers are suitable for hotels, offices, airports, shopping malls, stores, and other public places as they save 80% more than traditional hand dryers. Additionally, it reduces the carbon footprint of paper dispensers by 70% and saves up to USD 517.32 (INR 40,000) per year compared to paper dispensers.
- In December 2021, Denmark-based commercial and public toilet equipment supplier Dan Dryer, in collaboration with VE2, a Danish design agency, launched the LOKI Hand Dryer and the LOKI Disinfection Stand. Such products are designed with clean graphics that complement the surrounding structural features, such as windows, doors, and wall surfaces.
Hand Dryer Key Market Trends
- Automation in Hand Dryer Industry to Boost Market Growth: The adoption of automatic hand dryers across the world is the key factor driving the growth of the market. Increasing demand for eco-friendly devices over towels and tissues for saving paper increases market growth. Technological advancement and hygiene concerns are key factors for boosting the market growth. According to the American Institute of Architects, a government organization, Excel Dryer's HEPA filtration system, which is equipped with its hand dryer, was verified and tested in 2021 to remove 99.9% of viruses from the airstream. According to the Environmental Protection Agency (EPA), the US-based government agency responsible for environmental protection matters, HEPA filters remove at least 99.97% of dust, mold, bacteria, and any airborne particles which is harmful to human health.
Hand Dryer Market SkyQuest Analysis
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected utilizing Primary Exploratory Research backed by robust Secondary Desk research.
According to the global hand dryer market analysis, Asia Pacific is the largest hand dryer market and is expected to fastest revenue generation during the forecast period. The increasing no. of hotels, offices, restaurants, airports, railway stations, hospitals, malls, and educational institutions are key factors for boosting the growth of the hand dryer market. In 2018, the hotel and restaurant sector contributed 26.9% to the total revenue, which is projected to grow over the forecast period. Manufacturers are providing technology solutions that increase efficiency, reduce energy consumption, and reduce maintenance costs are key trends that boost market growth.
In April 2022, Euronics, a Netherlands-based retail company, launched the NERO series of premium bathroom accessories, which included hand dryers, soap dispensers, and sensor taps. The company's hand dryers are suitable for hotels, offices, airports, shopping malls, stores, and other public places as they save 80% more than traditional hand dryers. Additionally, it reduces the carbon footprint of paper dispensers by 70% and saves up to USD 517.32 (INR 40,000) per year compared to paper dispensers.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 1.25 billion |
| Market size value in 2032 | USD 3.73 billion |
| Growth Rate | 12.9% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Hand Dryer Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Hand Dryer Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Hand Dryer Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Hand Dryer Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Hand Dryer Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Hand Dryer Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
Hand Dryer Market Report Snapshots
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