Global Functional Foods Market

Functional Foods Market Size, Share, Growth Analysis, By Ingredient(Carotenoids, Dietary Fibers), By Product(Bakery & Cereals, Dairy Products), By Application(Sports Nutrition, Weight Management) - Industry Forecast 2024-2031


Report ID: SQMIG30I2226 | Region: Global | Published Date: March, 2024
Pages: 198 | Tables: 99 | Figures: 76

Functional Foods Market Regional Insights

North America accounts for more than 24.7% of the global market for nutritional foods. Immunity, losing weight, digestive health, and heart health are the most important application areas in the North American market. This might be due to consumers' increased interest in health in the United States, Canada, and Mexico, which is expected to drive demand for functional food and drinks. Furthermore, the increased popularity with protein bars, shakes, & cookies amongst millennials as healthy snacking options is expected to drive demand for nutritious foods in North America over the next several years.

Asia Pacific is one of the most significant markets for multifunctional food items, with 35.8% of total sales, owing to its expanding population and increasing disposable income. The market in the region is being driven by growing consumption of processed foods as well as rising health and fitness consciousness in developing countries. Consumer awareness and concern about food safety are increasing in the region, notably in the months following the outbreak of the COVID-19 epidemic, which impacted buying habits and, as a result, fueled market growth.

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Functional Foods Market size was valued at USD 304.2 Billion in 2022 and is poised to grow from USD 330.06 Billion in 2023 to USD 633.91 Billion by 2031, by rising at a CAGR of 8.5% during the forecast period (2024-2031).

The market for functional foods is very competitive, with many public and private companies working on product research and innovation. Public corporations have been active in launching tactics to achieve market competitive advantages. Privately held market players are anticipated in the near future. Amway Corp., for example, invested USD 15 million in its Michigan manufacturing facility in 2021 to redesign a 90,000-square-foot production plant to exclusively create sugar-free XS Energy Drinks that are sold globally. This new mill produces XS energy drinks for the United States, Latin America, and Canada. 'Nestlé S.A.', 'Danone S.A.', 'General Mills, Inc.', 'Kellogg Company', 'The Coca-Cola Company', 'PepsiCo, Inc.', 'Abbott Laboratories', 'Yakult Honsha Co., Ltd.', 'GlaxoSmithKline plc', 'Archer Daniels Midland Company', 'DuPont de Nemours, Inc.', 'Amway Corporation', 'The Hain Celestial Group, Inc.', 'Meiji Holdings Co., Ltd.', 'BASF SE', 'Royal FrieslandCampina N.V.', 'Dean Foods Company', 'Unilever N.V.', 'Kraft Heinz Company', 'Campbell Soup Company'

There is a growing awareness among consumers about the importance of maintaining a healthy lifestyle and making dietary choices that promote well-being. This increased health consciousness has fueled the demand for functional foods, as consumers seek products that offer additional health benefits beyond basic nutrition.

Increasing Demand for Personalized Nutrition: There is a growing trend towards personalized nutrition, where consumers seek functional foods tailored to their individual health needs, dietary preferences, and genetic profiles. Advances in technology, such as genetic testing and data analytics, are enabling companies to develop personalized functional food products and services to meet the specific requirements of consumers.

North America accounts for more than 24.7% of the market for nutritional foods. Immunity, losing weight, digestive health, and heart health are the most important application areas in the North American market. This might be due to consumers' increased interest in health in the United States, Canada, and Mexico, which is expected to drive demand for functional food and drinks. Furthermore, the increased popularity with protein bars, shakes, & cookies amongst millennials as healthy snacking options is expected to drive demand for nutritious foods in North America over the next several years.

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Global Functional Foods Market

Product ID: SQMIG30I2226

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