Global Fresh Strawberry Market Size, Share, Growth Analysis, By Types(June bearing strawberry, ever bearing strawberry), By Category(Organic, Conventional), By Applications(Food, beverages (Dairy), By Distribution Channel(Supermarkets-Hypermarkets, Convenience stores) - Industry Forecast 2024-2031

Report ID: SQMIG30H2076 | Region: Global | Published Date: April, 2024
Pages: 157 | Tables: 124 | Figures: 78

Global Fresh Strawberry Market Regional Insights

Based on region, global fresh strawberry market is segmented into North America, Asia Pacific, Europe, Latin America and Middle East Africa. Due to its vast production in the United States, which is a significant producer of strawberries worldwide, North America holds the largest global fresh strawberry market share. The richness of raw materials and their widespread availability is a fundamental factor driving the regional market. The growing improvement of the supply chain facilitates the easy availability of raw materials to end-user application industries for the manufacture of diverse processed food items. This expands its regional market.

Fresh strawberries are the most popular summer soft fruit in Europe; thus, the market is expected to rise significantly in the next few years. Italy, Germany, and the United Kingdom are among the top strawberry-consuming countries in the region, which helps its sales performance. Strawberry growers are implementing innovative technology to increase production capacity, such as protected horticulture, plastic tunnels, glass greenhouses, and others. As a result, the regional market is expanding.

The Asia Pacific region is likely to see significant development in the next few years as per capita consumption of fresh strawberries rises. A macroeconomic aspect driving the regional market is the region's expanding population. Because of the existence of potential markets such as China, Japan, and India, several processed food producers are establishing production bases in the region. The simple availability of raw materials and labour has prompted manufacturers to set up shop, propelling regional market expansion.

Global Fresh Strawberry Market Report Snapshots

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Fresh Strawberry Market was valued at USD 18.19 billion in 2019 and it is expected to grow from USD 19.21 billion and reach USD 27.82 billion by 2031, at a CAGR of 4.7% over the forecast period (2024-2031).

The fresh strawberry market is characterised by the presence of well-established players as well as several small and medium-sized players. These manufacturers are pursuing a variety of strategies, including new product launches, product portfolio expansion, and mergers and acquisitions. Several large firms are forming multiple strategic alliances in order to increase their market share and get a competitive edge. 'Dole Food (US)', 'Chinwong food (Thailand)', 'Driscoll's (US)', 'Naturipe Farms (US)', 'California Giant Berry Farms (US)', 'Berry Gardens Ltd. (UK)', 'Wish Farms (US)', 'Fresh Del Monte Produce Inc. (US)', 'Well•Pict Berries, Inc. (US)', 'The Wonderful Company LLC (US)', 'Sun Belle Inc. (US)', 'Costa Group Holdings Limited (Australia)', 'Misionero Vegetables (US)', 'Hortifrut S.A. (Chile)', 'Camposol Holding PLC (Peru)', 'Rainier Fruit Company (US)', 'Red Sun Farms (Canada)', 'Greenyard NV (Belgium)', 'T&G Global Limited (New Zealand)', 'Camposol Holding PLC (Peru)', 'Driscoll's de Mexico (Mexico)'

Rising consumer desire for superfoods due to its high nutritional value to meet daily nutritional requirements is a major factor driving the worldwide fresh strawberry market. Strawberry's plentiful abundance of nutrients and delectable taste, combined with consumers' increased interest in leading a healthy lifestyle, has led to its widespread inclusion in many processed meals. Furthermore, the expanding food processing industry has contributed to the market's rise. Growing e-commerce supply channels and a strong food supply chain have made it more accessible to customers, fuelling market expansion.

Factor expected to fuel fresh strawberry market expansion in the global market in the future years is the increased use of strawberry in cosmetic industries due to its anti-oxidant qualities that work as anti-pigmentation and anti-aging components. Strawberry cultivation and production employing organic or natural pesticides, as well as an organic method to cultivating fruits, are expected to generate revenue potential for worldwide market participants.

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Global Fresh Strawberry Market Size, Share, Growth Analysis, By Types(June bearing strawberry, ever bearing strawberry), By Category(Organic, Conventional), By Applications(Food, beverages (Dairy), By Distribution Channel(Supermarkets-Hypermarkets, Convenience stores) - Industry Forecast 2024-2031

Global Fresh Strawberry Market Regional Insights

Global Fresh Strawberry Market Report Snapshots

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