Exercise Band Market Trends

Exercise Band Market Driver

Launch of Innovative Products to Drive the market Growth

• The demand for exercise bands grows, market players are investing in R&D to introduce new technologies and improve band material. New and innovative products are gaining traction with consumers, which is driving market growth globally. Sensor-based devices, for example, are being introduced by market participants to track body mass index (BMI) and related indexes.

Increase In Physical Inactivity Will Drive Market Growth

• Increased physical inactivity on a global scale, as well as initiatives by various health organizations to reduce it, has resulted in an increase in demand for exercise bands. According to World Health Organization (WHO) statistics, approximately 20% of adults aged 18 and up have not engaged in any form of physical activity in the last decade. As a result, WHO launched the Global Action Plan on Physical Inactivity, with the goal of reducing inactivity by 10% by 2025 and 15% by 2030. As a result, these factors are expected to boost demand for exercise bands and fuel market expansion in the near future.

Exercise Band Market Restraints

Availability Of Counterfeit Products Limit the Market Growth

• The availability of counterfeit products, the potential for injury, the inability to control when stretched, and insufficient resistance are just a few of the constraints that will limit market growth.