EdTech Market Size

Global Edtech Market size was valued at USD 315.0 billion in 2023 and is poised to grow from USD 373.28 billion in 2024 to USD 1451.36 billion by 2032, growing at a CAGR of 18.5% during the forecast period (2025-2032).

The market is experiencing steady growth with rising demand for digital learning for enhanced user experience, use of new-age technologies to enable personalized learning experiences, adaptive tests, and intelligent tutoring systems, and rising focus on lifelong learning and skill development.

Moreover, the global edtech market growth is driven by the rising adoption of immersive learning experiences through augmented and virtual reality platforms. Furthermore, increasing private equity investment in digital learning start-ups is fueling innovation and growth. In addition, the need for multilingual platforms for serving different student segments is creating new growth opportunities, which is a future edtech market trend. For instance, in April 2024, edtech venture GUVI launched a portfolio of Large Language Models (LLMs) that can translate English-language learning material into several Indian regional languages. The initiative aims to make students more proficient in local languages more accessible, thereby expanding GUVI's footprint in the backdrop of India's multilingual scenario. The platform offers a place for uploading videos for English lessons and getting translated into the local colloquial language, enabling inclusive e-learning. Public-private efforts in the backlands are also enabling higher technology penetration, which continues to strengthen the market.

How Is AI Transforming the EdTech Landscape?

The EdTech industry is quickly transforming due to artificial intelligence (AI), which is bringing more intelligent and personalized learning experiences. Artificial intelligence is enhancing the effectiveness of teaching and student engagement through automated assessment, virtual mentorship, and adaptive learning software. The contribution of AI to defining inclusive and personalized education is increasingly important as education systems across the globe adopt digital transformation. This has generated enormous interest in market growth and development among online learning platforms, including schools and educational institutions.

• For instance, in a bid to enhance personalized learning experiences and reduce the workload of teachers, Khan Academy and Microsoft collaborated in May 2024 to offer additional AI-facilitated teaching tools. With a concentration on enhancing AI-facilitated math tutoring and enhancing educational materials, Microsoft gave back by contributing Azure infrastructure and creating small language models that were openly released to all K–12 teachers in the United States.

Why Are EdTech Startups Gaining Ground Globally?

Transformation is done in how education is consumed, tailored, and increased with an influx of EdTech companies. From live classrooms to artificial intelligence-powered learning platforms, these firms have leveraged technology to enhance access, engagement, and affordability across a spectrum of subjects and geographies, making education a more egalitarian and participative experience.

• Doubtnut (2016): Doubtnut employed image recognition technology to change the way problem-solving was done in school through immediate responses to math and science questions. Students simply must take a photo of a problem, and Doubtnut gives elaborate video explanations. The multi-language support program bridges the gaps in learning for children in remote and disadvantaged areas. Doubtnut's worth to spread tech-augmented studying across India's competitive exam environment is evidenced through Allen Career Institute's 2023 acquisition of the company.

• Outschool (2015): A live, online market offered by independent instructors is known as Outschool. The platform, which targets K–12 students, is focused on flexibility, creativity, and personalized learning through hundreds of specialized subjects, from basic academics to specialized interests such as writing and game design. Outschool, the go-to method for remote and non-traditional learning, was a lifesaver throughout the pandemic. Its student-centered philosophy continues to empower educators and families around the world.