EdTech Market Updates

Skyquest Technology's expert advisors continuously track and analyze the latest developments and updates related to edtech market. Our team of analysts stay abreast of all the recent news stories shaping the industry including new product launches by major companies, strategic partnerships, M&As, Patent filings and industry and regulatory developments.

EdTech Market News

in EdTech Market
  • CleverTap, a one-stop engagement platform, in March 2025, partnered with upGrad to introduce a specialized deep-learning module within upGrad's Digital Marketing and Product Management courses. These courses are offered in partnership with Duke CE and MICA, respectively. This integration will equip learners with the latest skills in customer retention, AI-driven marketing, and engagement strategies through a mix of academic rigor and real-world application.
  • The Delhi government in March 2025 signed an MoU with BIG Institute, a partnership between the National Skill Development Corporation International and Physics Wallah, an ed-tech company. It is for providing free online coaching to over 1.63 lakh students from government schools for appearing in the National Eligibility cum Entrance Test (NEET) and the Central University Entrance Test (CUET). The program includes a 30-day intensive online course, six hours of class daily, to enhance students' prospects of securing admissions at top medical colleges and central universities.
  • Banco Santander partnered with Coursera, a leading online learning platform, in January 2025, to provide 10,000 scholarships for one year of access to Coursera's extensive library of courses in 13 countries. This initiative grants learners' access to over 13,000 courses and professional qualifications offered by major companies like IBM, Microsoft, Google, and AWS. These scholarships are available on the website of Santander Open Academy and serve the function of enhancing employability through skills provision in areas such as marketing, data science, and cybersecurity.

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Global EdTech Market size was valued at USD 123.4 Billion in 2023 and is poised to grow from USD 140.18 Billion in 2024 to USD 441.69 Billion by 2032, growing at a CAGR of 13.6% in the forecast period (2025-2032).

Both new technology startups and established companies are competing for market share and creating change in the highly competitive global EdTech market. Individualized learning, skill acquisition, and corporate learning are some of the necessary educational needs that players are keen on creating solutions to address. To boost product penetration and portfolios, companies are employing growth strategies that include expanding across emerging markets, leveraging AI and data analytics, and establishing strategic collaborations with schools. 'Banco Santander', 'CleverTap', 'Byju's', 'Coursera', 'Khan Academy', 'Duolingo', 'Udemy', 'D2L (Desire2Learn)', 'Chegg', 'Pluralsight', 'LinkedIn Learning', 'Teachable', 'Unacademy', 'Edmodo', 'Skillshare'

The EdTech industry continues to be propelled by the increasing uptake of online education. Moreover, demand for EdTech solutions is being propelled by the rapid uptake of e-learning options by corporate training programs, institutions, and schools. Flexibility and convenience are provided through digital learning. This is particularly evident in areas with increasingly growing digital infrastructure and technological penetration, like North America and Asia-Pacific.

Game-Based Learning and Gamification: Accelerated growth is coming to K-12 education through game-based learning. Gamification increases motivation and participation among students, enabling them to learn challenging material through fun, interactive means. Increasingly, EdTech companies are integrating gamified features into their platforms through 2024 and beyond, with challenges, rewards, and collaborative activities designed to encourage deeper learning.

How North America Is Leading the Charge in EdTech Innovation?

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Global EdTech Market
EdTech Market

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