Global E-Commerce Fashion Accessories Market

Global E-Commerce Fashion Accessories Market Size, Share, Growth Analysis, By Product Type(Watches & Jewelry, Luggage & Bags), By Distribution Channels(Online Retailers, Brand Websites) - Industry Forecast 2024-2031

Report ID: SQMIG25Z2012 | Region: Global | Published Date: April, 2024
Pages: 223 | Tables: 63 | Figures: 77

Global E-Commerce Fashion Accessories Market Dynamics

E-Commerce Fashion Accessories Market Drivers

Increasing E-Commerce Penetration to Bolster Market Growth

  • The global e-commerce fashion accessories market is driven by the growing adoption of e-commerce platforms worldwide. The convenience of online shopping, easy access to a wide range of products, and the ability to compare prices and reviews online have fueled the demand for fashion accessories through e-commerce channels.
  • Increasing fashion consciousness among consumers, particularly among the millennial and Gen Z demographics, is driving the demand for fashion accessories. Consumers are increasingly seeking unique and trendy fashion accessories to complement their outfits and express their personal style.

E-Commerce Fashion Accessories Market Restraints

Security and Privacy Concerns to Hinder Market Growth

  • Security and privacy concerns related to online transactions, data breaches, and online frauds can impact consumer confidence in purchasing fashion accessories online. This can hinder the growth of the e-commerce fashion accessories market, particularly among consumers who are cautious about sharing their personal information online.
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Global E-Commerce Fashion Accessories Market size was valued at USD 209.76 billion in 2022 and is poised to grow from USD 240.18 billion in 2023 to USD 709.53 billion by 2031, at a CAGR of 14.5% during the forecast period (2024-2031).

The existence of both new and existing firms defines the global market. To capture the largest share of the market, the majority of the major companies in the eCommerce fashion accessory space are utilising a variety of strategies, including mergers, alliances, partnerships, and the creation and introduction of new systems. 'Amazon Inc. (United States)', 'ASOS plc (United Kingdom)', 'Zalando SE (Germany)', 'Farfetch Limited (United Kingdom)', 'Alibaba Group Holding Limited (China)', 'Nordstrom Inc. (United States)', 'Boohoo Group plc (United Kingdom)', 'Net-a-Porter Group Ltd. (United Kingdom)', 'YOOX NET-A-PORTER GROUP (Italy)', 'JD.com, Inc. (China)', 'H&M Hennes & Mauritz AB (Sweden)', 'SSENSE (Canada)', 'Revolve Group, Inc. (United States)', 'Shopbop (United States)', 'Moda Operandi (United States)', 'Mytheresa (Germany)', 'LuisaViaRoma (Italy)', 'The RealReal, Inc. (United States)', 'Gilt Groupe (United States)', 'MATCHESFASHION (United Kingdom)', 'Saks Fifth Avenue (United States)', 'Shopbop (United States)'

The global e-commerce fashion accessories market is driven by the growing adoption of e-commerce platforms worldwide. The convenience of online shopping, easy access to a wide range of products, and the ability to compare prices and reviews online have fueled the demand for fashion accessories through e-commerce channels.

AR and VR technologies are being used to enhance the online shopping experience for fashion accessories. Virtual try-on tools, 3D product visualization, and interactive virtual shopping experiences are becoming popular, allowing consumers to virtually try on fashion accessories and make more informed purchasing decisions.

With a projected CAGR of 16.2%, the Asia Pacific region is expected to grow its revenue share of the global market to over 50% in 2021. The region's most powerful and rapidly expanding nation was China. The market's rise is being aided by rising mobile usage and rising internet penetration. New emerging business channels and models are the other factors influencing market growth. A further significant aspect boosting market expansion is the population's rising disposable income. As a result of the aforementioned variables, the Asia Pacific market is in high demand and generates a greater amount of money.

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