USD 13.48 billion
Digital Process Automation Market Size, Share, and Growth Analysis
Digital Process Automation Market By Component (Solutions, Services), By Business Function (Sales Process Automation, Supply Chain Automation), By Deployment Type, By Organization Size, By Industry Vertical, By Region - Industry Forecast 2025-2032
Report ID:
SQMIG45F2130 |
Region:
Global |
Published Date: March, 2025
Pages:
197
|Tables:
119
|Figures:
72
Format -
Digital Process Automation Market Insights
Global Digital Process Automation Market size was valued at USD 13.48 billion in 2023 and is poised to grow from USD 15.15 billion in 2024 to USD 38.6 billion by 2032, growing at a CAGR of 12.4% during the forecast period (2025-2032).
There have been quite a few changes in the digital process automation domain, and they have immensely altered the existing environment and the way organizations view automation. The prominence of hyper automation, wherein businesses converged several technologies-such as robotic process automation, machine learning, and artificial intelligence-to create an entire ecosystem of automation, is one of the significant ones. This pattern shows a move away from discrete automation initiatives and towards a more comprehensive strategy that maximizes business processes from start to finish, improving productivity and decision-making skills. The increasing use of cloud-based digital process automation systems is another notable development. Companies are becoming more aware of the advantages of cloud deployment, including its cost-effectiveness, scalability, and flexibility.
Electronic digital process automation is useful in enabling employees to work from any location and designed to offer exceptional and more flexible architecture through accessing and managing automated processes from everywhere. This trend is like the broad trend among many industries toward cloud-centric business models. However, what is remarkable is that digital process automation solutions are primarily driven by customer experience. For example, companies will deploy automation to articulate their economy of flow, speed up communication channels with clients, and enable service personalization. The market's overall tendency towards emphasizing client engagement and happiness as primary company goals is consistent with the trend towards customer-centric digital process automation.
Market snapshot - 2025-2032
Global Market Size
Largest Segment
Services
Fastest Growth
Solution
Growth Rate
12.4% CAGR
Global Digital Process Automation Market ($ Bn)
Country Share by Asia Pacific (%)
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Digital Process Automation Market Segments Analysis
Global Digital Process Automation Market is segmented by Component, Business Function, Deployment Type, Organization Size, Industry Vertical and region. Based on Component, the market is segmented into Solutions and Services. Based on Business Function, the market is segmented into Sales Process Automation, Supply Chain Automation, Claims Automation and Marketing Automation. Based on Deployment Type, the market is segmented into On-Premises and Cloud-Based. Based on Organization Size, the market is segmented into Small and Medium-Sized Enterprises (SMEs) and Large Enterprises. Based on Industry Vertical, the market is segmented into BFSI (Banking, Financial Services, and Insurance), IT and Telecom, Healthcare, Retail, Manufacturing, Consumer Goods, Energy and Utilities, Media and Entertainment and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Digital Process Automation Market Analysis by Component
As per categorization by component, the market is classified as solution and services. Among these, services earned the largest share and continue to hold the dominant global digital process automation market share. The entire global digital process automation market is powered by service, as it is the major area in the implementation, integration, and maintenance of automation solutions. All ongoing innovations focus on providing cloud-based platforms, AI integration and personalized services to increase both operational efficiency and scaling activities. Demand for consulting and managed services escalated along with the digital transformation taking place in organizations. This also substantiates the fact that there is a high requirement for specialized knowledge about complex automation ecosystems as well across different industries through the adoption process.
The solution component is poised to be the fastest-growing segment in the global digital process automation market due to rising demand for advanced tools that streamline workflows, enhance efficiency, and reduce operational costs. Adoption of all solution forms is becoming the order of create solutions powered by innovative AI, machine learning and low-code platforms designed to meet different industry needs. Businesses are now driven towards making an application that is user-friendly, scalable, and customizable for the purposes of digital transformation. The presence of real-time analytics as well as smooth connectivity and integration with existing systems makes solutions even necessary for organizations to help keep them competitive in the global digital process automation market outlook, while they drive upward growth.
Digital Process Automation Market Analysis by Business Function
Supply chain automation is dominating the global digital process automation market due to its transformative impact on efficiency, cost reduction, and real-time decision-making. These developments like AI-based demand prediction, RPA, and blockchain to achieve transparency in logistics have transformed supply chains. Efficient operations with visibility and resilience against disruptions are possible through these solutions. This automation meets customer expectations in an environment of increasing complexities in global trade and optimizing resource allocations. This automation system is gaining prominence as the efficiency of a supply chain decides the competitive edge a business maintains over others, driving adoption of such technologies across sectors such as retail, manufacturing, logistics, and others even at present.
Sales process automation is set to be the fastest-growing segment in the global digital process automation market as organizations increasingly seek to enhance customer engagement, reduce sales cycles, and improve conversion rates. Automating tools optimized with AI and allied with CRMs can simplify the management of leads, personalize outreach, and build insights about actions taken, plus improving overall efficiency. The rising trend is careered by the further acceptance of omnichannel sales methods and predictive analytics towards attaining good sales performance. As industries confront heavier competition, organizations concern themselves with developing automation in repetitious tasks and data-oriented decision-making, thus intensifying investments in sales process automation to grow in operations and offer superior customer experiences.
Global Digital Process Automation Market By Component (%)
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Digital Process Automation Market Regional Insights
Asia-Pacific dominates the global digital process automation market due to rapid digital transformation, increasing adoption of automation technologies, and substantial investments in AI and IoT. Dominating industrialized scenarios and highly efficient IT sectors, China, India, and Japan are beginning to roll out government initiatives to spur development in smart manufacturing and digitalization. So, with a huge tech-savvy population demanding so much streamlined service and knowledge creation, e.g. through innovations, the region would be among the influential countries in the world. The push by rapidly growing e-commerce, logistics, and finance-driven automation increased the market for these tools. Favorable policies, high availability of a skilled workforce, and joint ventures between global companies and local players serve as backbone support for Asia-Pacific growth into this market.
North America is the fastest-growing region in the global digital process automation market due to its advanced technological infrastructure, early adoption of automation solutions, and strong focus on digital transformation across industries. This serves as the leading automation innovator impetus by having the world's leading technology providers and a highly competitive business environment. Core industries like retail, healthcare, manufacturing, etc. are also increasingly automating their operations with the help of AI, RPA, and cloud-based platforms. Government support for digital initiatives and other major investments in the latest advanced technologies helps boost such growth. With such emphasis on improving the customer experience and improving operational efficiencies, the region is developing into a central region for rapid digital process automation adoption.
Global Digital Process Automation Market By Geography
- Largest
- Fastest
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Digital Process Automation Market Dynamics
Digital Process Automation Market Drivers
Rising Demand for Operational Efficiency
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The major reason why the global digital process automation market is developing at a higher growth rate is the increasing demand from organizations to streamline processes and reduce operational costs. Automation solutions enhance the efficiency of work processes, eliminate manual errors, and speed up all processes while improving productivity and economic viability across myriad industry sectors such as manufacturing and healthcare.
Advancements in AI and ML
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Digital process automation is primarily growing in this modern era due to technological advancements in AI and machine learning. The enhanced tools would involve intelligent decision, predictive analytics, and real-time insights because of innovation in automation. Consequently, companies have started assuming smarter and more efficient, data-driven processes under AI-driven automation to remain competitive and innovative.
Digital Process Automation Market Restraints
Data Security Concerns
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Digital process automation solutions will have to deal with a huge mass of sensitive data, and this poses a big concern with regard to safety and privacy. Organizations then become afraid of what can happen in the event of a data breach or a cyber-attack or having security lapses. Fears like these inhibit the approach of automating technology to any firm, especially in regulated industries like finance and healthcare.
Complexity in Scalability
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Having different systems and workflows complicates scaling digital process automation solutions to larger enterprises. As an organization grows, it becomes difficult for internal automation tools to adapt to the new changes needed by the organization-a major contributor to failing to realize the full scales and a slowdown in the progressive adoption processes.
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Digital Process Automation Market Competitive Landscape
The global digital process automation market appears to be very competitive, with major vendors being able to provide an extensive range of innovative solutions directed towards improving various aspects of business operations. Some of the prominent companies in this market include UiPath, Automation Anytime, Blue Prism, IBM, Pegasystems, and other well-known institutions. These are organizations that have developed extensive AI, RPA, and Cloud-Based Automation Platform solutions. The companies invested in research and development systems to improve their product offerings. Such investments fuel growth and innovation in the industry. These companies generally adopt some fundamental tactics such as strategic partnerships, acquisitions, and new product innovations as their methods of continuing their leadership position in the market.
Top Players in Digital Process Automation Market
- IBM Corporation (USA)
- Pegasystems Inc. (USA)
- Appian Corporation (USA)
- Oracle Corporation (USA)
- Microsoft Corporation (USA)
- Automation Anywhere, Inc. (USA)
- UiPath Inc. (USA)
- SAP SE (Germany)
- WorkFusion, Inc. (USA)
- NICE Systems Ltd. (Israel)
- Kofax Inc. (USA)
- Bizagi Group Limited (UK)
- Software AG (Germany)
- OpenText Corporation (Canada)
- Newgen Software Technologies Ltd. (India)
- TIBCO Software Inc. (USA)
Digital Process Automation Market Recent Developments
- In October 2024, UiPath introduced advancements to its AI-powered automation platform by integrating enhanced machine learning capabilities. This development focuses on improving the platform’s ability to automate complex decision-making processes and provide real-time data insights, strengthening its position as a leader in digital process automation across industries.
- In September 2024, Automation anywhere recently launched a new cloud-native RPA solution for automating enterprise transactions in areas such as finance and healthcare. According to the promise of the solution, it will use artificial intelligence and analytics in its workflow optimization, while helping organizations automate their business processes end to end in a cloud-scalable and secure manner.
- In July 2024, Blue Prism expanded its partnership with Microsoft to further leverage the integration of Microsoft's Azure within Blue Prism's RPA platform. Therefore, this partnership offers businesses automation solutions that are scalable to improve operational efficiency and agility and enable them to accelerate their digital transformation using AI and cloud technology.
Digital Process Automation Key Market Trends
- AI-Powered Automation Advancements: Human communication has been reduced to the mere repetition of the machine output; AI-powered invention creates innovations within the global digital process automation market trends with smarter, efficient automation. Applicability of machine learning and natural language processing contributes decision making and automating complex processes, intelligent processes for further application as diverse possible across various industries, example given is finance and healthcare.
- Cloud-Based Digital Automation Solutions: Cloud based digital process automation is creating a new furor as organizations are looking at very valid investment return and make strong points towards scalability, flexibility and cost effectiveness. Such solutions adjoin the outflow of various systems, while enabling real time data process, making automation available to every organization and focusing on growth in areas like retail, finance or manufacturing.
Digital Process Automation Market SkyQuest Analysis
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, in conclusion, the global digital process automation industry is undergoing significant transformation, driven by innovations such as hyper automation, AI, and cloud-based solutions. The growing emphasis on customer-centric automation and the integration of advanced technologies is reshaping business functions across sectors. Regional insights indicate that Asia-Pacific leads in adoption, while North America experiences rapid growth.
The demand for automation solutions is going to increase in tandem with the growing focus on operational efficiency and digitization within companies. While hurdles like data security and scalability persist, the market is set for ongoing expansion with innovative growth initiatives taking precedence among some of the top names in the industry.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 13.48 billion |
| Market size value in 2032 | USD 38.6 billion |
| Growth Rate | 12.4% |
| Base year | 2024 |
| Forecast period | 2025-2032 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Digital Process Automation Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Digital Process Automation Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Digital Process Automation Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Digital Process Automation Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Digital Process Automation Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Digital Process Automation Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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