Global Back to School Market

Global Back to School Market Size, Share, Growth Analysis, By Type(Clothing & Accessories, Stationery Supplies), By Distribution Channels(Online and Offline) - Industry Forecast 2024-2031

Report ID: SQMIG25R2017 | Region: Global | Published Date: April, 2024
Pages: 223 | Tables: 61 | Figures: 77

Global Back to School Market News

  • In March 2024, DOMS Industries ventured into the manufacturing and retailing of bags, including school bags, pouches, and related items, to fortify its presence in the back-to-school market. The Board of Directors of DOMS approved the acquisition of a 51% stake in SKIDO Industries (SKIDO) with an initial investment of Rs 51 lakh, leaving the remaining ownership with the Sehgals.   
  • In February 2024, UK private equity fund Elaghmore acquired a further 42% stake in Lancashire based school uniform manufacturer and distributor Trutex. 
  • In April 2023, the Fresh Market introduced easy meal solutions including its brand new Party Meal, which includes a Chicken Salad Slider Tray or Ham & Cheese Slider Tray; Pepperoni Pinwheel Appetizer Tray or Caprese Appetizer Tray; and The Fresh Market Original Guacamole, Zack's Mighty Organic Tortilla Chips, and The Fresh Market Chocolate Chip Mini Cookies for back-to-school and the fall season.
$5,300
BUY NOW GET FREE SAMPLE
Want to customize this report?

Our industry expert will work with you to provide you with customized data in a short amount of time.

REQUEST FREE CUSTOMIZATION

FAQs

Global Back to School Market size was valued at USD 181.79 billion in 2022 and is poised to grow from USD 191.24 billion in 2023 to USD 286.89 billion by 2031, at a CAGR of 5.2% during the forecast period (2024-2031).

A number of major worldwide businesses as well as little local players make up the fragmented global market. The expansion into new areas is a priority for important players. Also, businesses provide student discounts on stationery and school supplies to draw in additional customers. Many significant tactics used by different market participants to grow their businesses include joint ventures, mergers, and agreements. 'Amazon.com, Inc. (United States)', 'Walmart Inc. (United States)', 'Target Corporation (United States)', 'Alibaba Group Holding Limited (China)', 'JD.com, Inc. (China)', 'Tesco PLC (United Kingdom)', 'Costco Wholesale Corporation (United States)', 'Office Depot, Inc. (United States)', 'Staples, Inc. (United States)', 'Best Buy Co., Inc. (United States)', 'Carrefour SA (France)', 'Kmart Corporation (United States)', 'Macy's, Inc. (United States)', 'IKEA (Sweden)', 'ASOS plc (United Kingdom)', 'Flipkart Private Limited (India)', 'Woolworths Group Limited (Australia)', 'Zara (Spain)', 'H&M Hennes & Mauritz AB (Sweden)', 'The Children's Place, Inc. (United States)', 'Big W (Australia)', 'The Gap, Inc. (United States)'

Marketing and promotions campaigns create awareness among consumers about the upcoming back-to-school season, encouraging them to start preparing for their educational needs. This increased awareness drives demand for various products such as school supplies, textbooks, apparel, footwear, electronics, and more.Marketing and promotional activities, including advertisements, sales, discounts, and loyalty programs, influence consumer purchasing decisions during the back-to-school season. Retailers and brands use attractive marketing campaigns to entice consumers and create a sense of urgency to purchase, driving sales and revenue.

Influencer marketing and social media have become prominent trends in the back-to-school market. Brands are leveraging social media platforms and partnering with influencers to promote their back-to-school products and create buzz among students and parents. Social media platforms are also used for product recommendations, reviews, and price comparisons, influencing purchase decisions in the back-to-school market.

More than 35% of global revenue was generated in the Asia Pacific region, which dominated the market in 2021. The region's high market share was influenced by a strong presence of significant players/manufacturers in the area and a strong distribution network. The regional industry is also fueled by higher expenditure on stationery and school supplies as a result of the expanding populations of nations like China and India. China had almost 240 million pupils enrolled in school, according to the Ministry of Education.

Request Free Customization

Want to customize this report? This report can be personalized according to your needs. Our analysts and industry experts will work directly with you to understand your requirements and provide you with customized data in a short amount of time. We offer $1000 worth of FREE customization at the time of purchase.

Click here right-arrow
logo-images

Related Reports

Global Back to School Market

Report ID: SQMIG25R2018 | Region: Global | Published Date: April, 2024 | Pages: 223 | Tables: 92 | Figures: 76

Global Interactive Whiteboard Market
Buy Now GET FREE SAMPLE
Global Back to School Market

Report ID: SQMIG25R2020 | Region: Global | Published Date: April, 2024 | Pages: 223 | Tables: 128 | Figures: 77

Global Assessment Services Market
Buy Now GET FREE SAMPLE
Global Back to School Market

Report ID: SQMIG25R2015 | Region: Global | Published Date: April, 2024 | Pages: 223 | Tables: 61 | Figures: 77

Global Online Education Market
Buy Now GET FREE SAMPLE
Global Back to School Market

Report ID: SQMIG25R2002 | Region: Global | Published Date: April, 2024 | Pages: 165 | Tables: 116 | Figures: 77

Global Companion Animal Health Market
Buy Now GET FREE SAMPLE

Feedback From Our Clients

Global Back to School Market

Product ID: SQMIG25R2017

$5,300
BUY NOW GET FREE SAMPLE