Vinyl Flooring Market Regional Analysis

Global Vinyl Flooring Market size was valued at USD 36.63 Billion in 2023 and is poised to grow from USD 39.12 Billion in 2024 to USD 66.22 Billion by 2032, growing at a CAGR of 6.8% in the forecast period (2025-2032).

The competitive landscape in the vinyl flooring market is highly fragmented, with key players focusing on product innovation, strategic, and geographical expansion. Key companies such as Mohawk Industries, Inc., Armstrong Flooring, Inc., Tarkett Group, Gerflor Group, Forbo Holding AG Vinyl, these players, dominate the market. Additionally, emerging players in Asia-Pacific offer cost-competitive products, intensifying market competition and driving innovation in design and functionality. 'Armstrong Flooring, Inc.', 'Forbo Flooring Systems', 'Mohawk Industries, Inc.', 'Tarkett S.A.', 'Mannington Mills, Inc.', 'Shaw Industries Group, Inc.', 'LG Hausys', 'Gerflor', 'Fatra A.S.', 'Beaulieu International Group', 'Polyflor Ltd.', 'James Halstead PLC', 'Roppe Corporation', 'Milliken & Company', 'CONGOLEUM Corporation'

According to the World Bank, by 2050, the United Nations predicts the number of people on the planet will grow to nearly 10 billion. The growing migration of the population to cities is creating requirements for more housing and infrastructure. This need presents both an opportunity and a challenge for the architecture, engineering, and construction (AEC) sector. Rapid urban development is expected to impact on a local, regional, and ultimately global level.

Surging Demand for Luxury Vinyl Tiles (LVTs) from Construction Industry: The flooring sector has evolved beyond recognition owing to emerging technologies and the increasing use of specialized machinery. This has led to the demand for long-lasting industrial and commercial LVTs. This vinyl flooring type can remain intact for up to 25 years or twice the duration of other quality floorings. LVTs reduce replacement cost and material wastage, thus meeting environmental and sustainability objectives.

North America accounted for a market share of 13.8% in 2024 in the global vinyl flooring industry and is predicted to remain the major market for vinyl flooring by 2031. North America dominates the global market in terms of consumption, owing to increased demand from residential applications, a well-established service industry, an extensively developed manufacturing industry, and government initiatives to develop social infrastructure across the region. Factors such as the rising number of single-family houses and strengthening residential replacement in the country have supported the market growth in the U.S. In addition, the well-established manufacturing industry in the country along with the presence of MNCs operating across all manufacturing industries, has played a major role in driving the demand for vinyl flooring in non-residential applications.