Transportation Analytics Market Size, Share, and Growth Analysis

Transportation Analytics Market By Type (Descriptive Analytics, Predictive Analytics), By Deployment (Cloud, On-Premises), By Mode (Roadways, Railways), By Region - Industry Forecast 2025-2032


Report ID: SQMIG45B2094 | Region: Global | Published Date: November, 2024
Pages: 265 |Tables: 64 |Figures: 75

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Transportation Analytics Market Insights

Transportation Analytics Market size was valued at USD 31.16 Billion in 2023 and is poised to grow from USD 37.92 Billion in 2024 to USD 182.45 Billion by 2032, growing at a CAGR of 21.7% during the forecast period (2025-2032).

Rapid urbanization and growing issue of traffic congestion around the world are projected to bolster the demand for transportation analytics over the coming years. Launch of new smart city initiatives are also expected to bolster the adoption of intelligent transportation systems wherein transportation analytics is a key component. Advancements in analytics technologies and growing availability of traffic data from multiple transportation systems are also expected to help bolster the global transportation analytics market growth in the long run. Rising efforts to improve sustainability in transportation are also expected to present new opportunities for transportation analytics companies over the coming years. Launch of new government initiatives to improve transportation and advancements in artificial intelligence technologies are also slated to bolster the demand for transportation analytics going forward. On the contrary, complexity in data integration, high implementation costs, data privacy concerns, and dearth of skilled workforce are estimated to hamper transportation analytics adoption across the forecast period and beyond. 

US Transportation Analytics Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2025-2032

Global Market Size

USD 31.16 Billion

Largest Segment

Cloud

Fastest Growth

On-premises

Growth Rate

21.7% CAGR

Global Transportation Analytics Market ($ Bn)
Country Share for North America Region (%)

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Transportation Analytics Market Segments Analysis

Global Transportation Analytics Market is segmented by Type, Deployemnt, Mode, and Region. Based on Type, the market is segmented into Descriptive Analytics, Predictive Analytics, and Prescriptive Analytics. Based on Deployment, the market is segmented into Cloud, On-Premises, and Hybrid. Based on Mode, the market is segmented into Roadways, Railways, Airways, Waterways. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa. 

Analysis by Deployment 

The demand for cloud-based transportation analytics solutions is forecasted to account for a significant chunk of the global transportation analytics market share going forward.  Low costs, easy deployment, high scalability and flexibility are the key benefits of cloud-based deployment that help this segment emerge as the most opportune one in the global industry. Advancements in cloud technologies and rising preference for cloud-based solutions are expected to further cement the dominance of this segment in the long run. Increasing number of transportation companies migrating towards cloud platforms to improve operations and save infrastructure costs are also helping the high share of this segment.  

On the other hand, on-premises deployment is projected to account for the second-largest share of the global transportation analytics industry going forward. Better security and high flexibility and control offered by on-premises transportation analytics solutions are helping them gain popularity. Rising incidence of cyberattacks and rapid evolution of cyber threat landscape are expected to help this segment generate more opportunities for transportation analytics companies in the long run. However, high costs and the requirement of substantial capital and human resources for proper management of on-premises transportation analytics solutions could hurt the share of this segment in the future.  

Analysis by Type 

Descriptive analytics is projected to account for the largest global transportation analytics market share in the future. The dominance of this segment can be attributed to the widespread implementation of smart city and smart transportation projects. Growing adoption of big data and increasing availability of large volume datasets are helping this segment bring in more revenue as compared to others. Descriptive analytics utilize data from present as well as past to help transportation companies make informed decisions and gain meaningful insights from raw data. Descriptive analytics can also help in improving the safety of transportation systems by mitigating risks.  

Meanwhile, the demand for predictive analytics is slated to increase at a rapid CAGR over the coming years. Predictive transportation analytics allows companies to analyze current data and create projections for the future to help make informed decisions. Predictive maintenance of roads, identification of accident-prone areas, demand forecasting, and predictive transportation scheduling are some key benefits offered by the use of predictive analytics in transportation. Advancements in artificial intelligence and machine learning technologies can help transportation analytics companies improve their predictive capabilities in the long run. Predictive analytics can also help transportation companies save substantial operational costs by promoting efficiency and optimal resource utilization. 

Global Transportation Analytics Market By Deployment

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Transportation Analytics Market Regional Insights

North America is anticipated to account for a dominant share of the global transportation analytics market. Presence of highly complex logistics chains, growing traffic congestion, and increasing adoption of intelligent transportation systems are helping this region bring in more revenue than others going forward. High emphasis on sustainability in transportation is bolstering the demand for better route optimization and traffic management thereby promoting transportation analytics adoption.  The United States is projected to be the most opportune market in this region followed by Canada. Increasing efforts to optimize logistics and supply chains are also expected to offer new opportunities for transportation analytics companies.  

On the other hand, the demand for transportation analytics in the Asia Pacific region is projected to increase at a rapid pace over the coming years. Growing urbanization, increasing traffic congestion due to improper traffic management, use of data-driven decision-making in transportation, and the launch of smart city initiatives are helping generate new opportunities for transportation analytics companies via this region in the long run. China, India, South Korea, and Japan are estimated to be the leading markets for transportation analytics companies looking to make a mark in the Asia Pacific region across the study period and beyond. 

Global Transportation Analytics Market By Region
  • Largest
  • Fastest

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Transportation Analytics Market Dynamics

Transportation Analytics Market Drivers 

Need for Better Traffic Management 

  • Rapid urbanization around the world has resulted in a robust increase in traffic congestion around the world and this has bolstered the importance of better traffic management solutions. Transportation analytics offers real-time insights into traffic patterns, helping cities and organizations optimize routes, reduce congestion, and improve transportation efficiency. 

Launch of Smart City Initiatives 

  • Smart cities are being developed around the world, and they are incomplete without transportation analytics. Transportation analytics solutions play a vital role in the development of smart transportation systems in smart cities to improve public transit efficiency and safety. Hence, launch of smart city initiative is expected to be crucial for the global transportation analytics market outlook in the long run. 

Transportation Analytics Market Restraints 

Challenges in Data Integration 

  • Data from transportation systems comes from a diverse set of sources and integrating this data with transportation analytics solutions is a complex and time-consuming task. Integrating and processing these varied datasets from multiple systems poses technical challenges thereby limiting the scalability of transportation analytics solutions across the study period.  

Infrastructure Constraints in Developing Countries 

  • Developing countries lack the adequate infrastructure required to successfully deploy and utilize transportation analytics solutions. Low technology adoption potential, lack of digital literacy, and poor internet infrastructure are some key factors that are expected to impede the global transportation analytics market forecast through developing countries in the long run

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Transportation Analytics Market Competitive Landscape

Transportation analytics companies should focus on utilization of advanced technologies to improve their business scope. Targeting developing countries such as India and Brazil with high traffic congestion is slated to be a key opportunity for transportation analytics providers in the long run. Developed countries are forecasted to witness a high demand for transportation analytics with predictive capabilities going forward.  

Top Players in the Transportation Analytics Market

  • IBM (US) 
  • Siemens (Germany) 
  • Cubic (US) 
  • Cellint (Israel) 
  • Alteryx (US) 
  • Kapsch Trafficcom (Austria) 
  • INRIX (US) 
  • Indra Sistemas (Spain) 
  • Trimble (US) 
  • TomTom (Netherlands) 
  • Iteris Inc. (US) 
  • Conduent (US) 
  • Hitachi (Japan) 
  • Thales Group (France) 
  • OmniTracs (US) 
  • Techvantagee (US) 
  • CARTO (Spain) 
  • Syntelic (US) 
  • SmartDrive Systems (US) 
  • Envista (US)

Transportation Analytics Market Recent Development

  • In September 2024, Hitachi Rail, a leading innovator in connected rail technology announced the launch of its new digital asset management suite to transform railway operations management. The new solution is powered by NVIDIA’s AI technology to help manage trains, signaling and infrastructure.  
  • In March 2021, Kaleris, a renowned name in transportation asset management business announced the launch of its new transportation analytics solution. The new solution was aimed at improving the operational efficiency and analytics capabilities across rail supply chains.  
  • In September 2021, Geotab, a connected transportation solutions provider, launched a new transportation analytics platform. The new offering was intended to help governments and transportation providers make informed decisions to improve their transportation networks.

Transportation Analytics Key Market Trends

Transportation Analytics Market SkyQuest Analysis

SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.  

As per SkyQuest analysis, growing emphasis on reducing traffic congestion and adoption of intelligent transportation are slated to drive transportation analytics market growth. However, complexity in data integration and infrastructure constraints in developing countries are slated to impede market development potential in the future. Presence of key transportation analytics companies and emphasis on improving traffic management in the North American region allows it to emerge as the dominant regional market in the world. Providing predictive capabilities is slated to be a key trend for transportation analytics companies in the long run.  

Report Metric Details
Market size value in 2023 USD 31.16 Billion
Market size value in 2032 USD 182.45 Billion
Growth Rate 21.7%
Base year 2024
Forecast period 2025-2032
Forecast Unit (Value) USD Billion
Segments covered
  • Type
    • Descriptive Analytics, Predictive Analytics, Prescriptive Analytics
  • Mode
    • Roadways (Road Safety Management, Road Traffic Management, Other Applications in Roadways), Railways (Performance Management, Rail Traffic Management, Other Applications in Railways), Airways (Air Traffic Management, Route Optimization, Other Applications in Airways), Waterways (Ship Monitoring, Route Optimization, Other Applications in Waterways)
  • Deployment
    • Cloud, On-Premises, Hybrid
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • IBM (US) 
  • Siemens (Germany) 
  • Cubic (US) 
  • Cellint (Israel) 
  • Alteryx (US) 
  • Kapsch Trafficcom (Austria) 
  • INRIX (US) 
  • Indra Sistemas (Spain) 
  • Trimble (US) 
  • TomTom (Netherlands) 
  • Iteris Inc. (US) 
  • Conduent (US) 
  • Hitachi (Japan) 
  • Thales Group (France) 
  • OmniTracs (US) 
  • Techvantagee (US) 
  • CARTO (Spain) 
  • Syntelic (US) 
  • SmartDrive Systems (US) 
  • Envista (US)
Customization scope

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  • Region

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Transportation Analytics Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Transportation Analytics Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Transportation Analytics Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Transportation Analytics Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Transportation Analytics Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Transportation Analytics Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Transportation Analytics Market size was valued at USD 31.16 Billion in 2023 and is poised to grow from USD 37.92 Billion in 2024 to USD 182.45 Billion by 2032, growing at a CAGR of 21.7% during the forecast period (2025-2032).

Transportation analytics companies should focus on utilization of advanced technologies to improve their business scope. Targeting developing countries such as India and Brazil with high traffic congestion is slated to be a key opportunity for transportation analytics providers in the long run. Developed countries are forecasted to witness a high demand for transportation analytics with predictive capabilities going forward.   'IBM (US) ', 'Siemens (Germany) ', 'Cubic (US) ', 'Cellint (Israel) ', 'Alteryx (US) ', 'Kapsch Trafficcom (Austria) ', 'INRIX (US) ', 'Indra Sistemas (Spain) ', 'Trimble (US) ', 'TomTom (Netherlands) ', 'Iteris Inc. (US) ', 'Conduent (US) ', 'Hitachi (Japan) ', 'Thales Group (France) ', 'OmniTracs (US) ', 'Techvantagee (US) ', 'CARTO (Spain) ', 'Syntelic (US) ', 'SmartDrive Systems (US) ', 'Envista (US)'

Emphasis on Predictive Analytics: Transportation analytics companies should focus on providing predictive analytics to stand out from the competition in the long run. Predictive analytics is transforming transportation by forecasting traffic patterns, vehicle maintenance needs, and passenger demand. Focusing on this transportation analytics market trend can help transportation providers optimize their business and improve resource utilization as well.  

North America is anticipated to account for a dominant share of the global transportation analytics market. Presence of highly complex logistics chains, growing traffic congestion, and increasing adoption of intelligent transportation systems are helping this region bring in more revenue than others going forward. High emphasis on sustainability in transportation is bolstering the demand for better route optimization and traffic management thereby promoting transportation analytics adoption.  The United States is projected to be the most opportune market in this region followed by Canada. Increasing efforts to optimize logistics and supply chains are also expected to offer new opportunities for transportation analytics companies.  

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Transportation Analytics Market

Report ID: SQMIG45B2094

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