USD 30.7 Billion
Report ID:
SQMIG15G2101 |
Region:
Global |
Published Date: January, 2025
Pages:
184
|Tables:
118
|Figures:
75
Global Stand-up Pouches Market size was valued at USD 30.7 Billion in 2023 and is poised to grow from USD 33.16 Billion in 2024 to USD 61.37 Billion by 2032, growing at a CAGR of 8.0% in the forecast period (2025-2032).
Stand-up pouches are ideal containers to store liquid, solid, powdered, and non-food items that help the food stay fresh for a long period. Rising demand for various types of stand-up pouches from the food, beverage, and pharmaceutical industries are key factors driving the global stand-up pouches market growth. In addition, the quality to extend shelf life, product safety, and implementation of the stand-up pouches by global industries of several sectors such as FMCG, retail, personal care and healthcare, making it the best option for storing a variety of frozen food items, spices, powdered detergents etc. As a result, the global stand-up pouches market is poised to have a positive outlook throughout the forecast period. Furthermore, the consumption of frozen food has raised the demand for efficient packaging, owing to millennials changing dietary habits. Stand-up pouches also benefit packers and businesses in creating e-commerce strategies and strong qualities of preventing items from externalities. Furthermore, with its ease of use for the customer, many advantages, and effective marketing and storage benefits for manufacturers and retailers, the stand-up pouch has taken industries by a massive increment. Therefore, considering the above factors, stand-up pouches are set to witness high demand for their properties and advantages from different sectors.
Market snapshot - (2025-2032)
Global Market Size
USD 30.7 Billion
Largest Segment
Plastic
Fastest Growth
Bioplastic
Growth Rate
8.0% CAGR
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The global stand-up pouches market is segmented into material, type, closure, application and region. Based on material, the market is segmented into plastic, paper, metal and bioplastic. Based on type, the market is segmented into standard, aseptic, retorta and hot-filled. Based on closure, the market is segmented into tear notch, zipper and spout. Based on application, the market is segmented into food & beverages, pet food, healthcare, personal care & cosmetics, homecare and others. Based on region, the market is segmented into North America, Europe, Asia-Pacific, Middle East and Africa, and Latin America.
As per global stand-up pouches market outlook, plastic segment dominated the market and accounted for the largest revenue share of 55.0% in 2024. This growth is attributed to the expanding packaged foods and beverages industry, with increasing packaged solutions. Plastic is broadly used in various sectors, including manufacturing laminates and stand-up pouches, owing to its versatility that allows for the creation of pouches with tailored properties, such as enhanced barrier protection against moisture and oxygen, which is crucial for preserving the freshness and quality of packaged goods. Furthermore, the durability of plastic pouches, with their resistance to tearing and puncturing, ensures that products remain intact during transport and use. In addition, advancements in recycling technologies and the development of more sustainable plastic options have helped mitigate environmental concerns, supporting the market growth for plastic material.
As per global stand-up pouches market forecast, bioplastic segment is expected to grow at a CAGR of 10.7% during the forecast period driven by rising environmental concerns, increasing consumer awareness, and technological advancements, which are the significant factors driving the market. According to the International Union for Conservation of Nature, more than 460 million tons of plastic are being produced worldwide. Out of this data, an estimated 20 million metric tons lit up into the environment, and it is poised to grow significantly by the end of 2040. Bioplastics emit less carbon and have fewer greenhouse gases, attracting producers seeking to reduce their carbon footprint and follow rising stringent government regulations. Furthermore, increasing consumer awareness about bioplastics is important owing to their biodegradability and improved food safety, among other benefits.
Standard segment dominated the market and accounted for the largest revenue share of 55.0% in 2024 attributed to consumers increasing demand and popularity for single-serve and portable packaging due to standard pouches' ease, convenience, and versatility. These pouches accommodate different sizes, shapes, and materials, contributing to the growing adoption of standard pouches. In addition, advancements and developments in packaging technology have improved the durability and functioning of standard pouches, making them a suitable choice for various industries, including food and beverages, healthcare, and personal care. Furthermore, the increasing implementation and innovation of eco-friendly and sustainable standard pouches that reduce packaging waste and offer recyclable options are some driving factors for market growth.
Aseptic segment is expected to grow at a CAGR of 8.3% during the forecast period, owing to the increasing demand for convenient, long-lasting packaging solutions in the food, beverage, and pharmaceutical sectors. In addition, the rise in health awareness and consumer preference for packaged goods enhance this demand. Furthermore, innovations in sustainable materials and features such as zippers and spouts contribute to their appeal, offering functionality and reducing environmental impact. The shift towards healthier lifestyles and the increasing preference for packaged goods with clean-label ingredients have further fueled the adoption of aseptic stand-up pouches.
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As per stand-up pouches market analysis, Asia Pacific region dominated the market and accounted for the largest revenue share of 34.9% in 2024 attributed to increasing demand for packaged food and beverages, particularly in developing countries such as China and India. In addition, advanced manufacturing capabilities allow to produce high-quality pouches at competitive prices, leading to their increasing demand. Furthermore, expanding modern retail formats, such as supermarkets and hypermarkets, favors stand-up pouches for their aesthetic appeal and functionality, thereby contributing to the market's growth. Additionally, sustainability initiatives are gaining momentum in Asia Pacific, with manufacturers focusing on developing eco-friendly and recyclable packaging solutions to meet evolving regulatory standards and consumer expectations.
The stand-up pouches market in North America is expected to grow substantially during the forecast period, owing to the growing demand from the packaged food industry and shifting customer behaviour. Furthermore, the demand for stand-up pouches is fueled by customer preferences for environmentally friendly solutions and bio-based packaging materials, thereby driving the market's growth. The U.S. stand-up pouches market is significant, led by technological developments, increased customer demand, and regulatory obligations. Furthermore, changes in lifestyle and dietary patterns and easy access to information on health and nutrition are growing the market for healthy foods and beverages, convenience packaged foods, and ready-to-eat options. These changes in the food and beverage landscape provide demand for convenient packaging alternatives such as stand-up pouches.
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Increasing Demand for Durable and Lightweight Stand-up Pouches
Increase in the Demand for Packaged Food & Beverages
Stringent Government Regulations on the Usage of Plastic
Recycling and Waste Management of Stand-up Pouches
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The global stand-up pouches industry is highly competitive, with numerous global and regional players competing to capture market share. Key players in the industry focus on innovation, sustainability, and customization to meet consumer demands and regulatory requirements. Companies like Amcor Plc, Berry Global Inc., Mondi Group, Smurfit Kappa, and Sealed Air Corporation dominate the landscape, leveraging advanced manufacturing technologies and eco-friendly materials. These firms are increasingly investing in biodegradable and recyclable pouches to align with the global push for sustainability.
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.
According to SkyQuest analysis, the rising concerns toward reducing the carbon footprint and shifts toward sustainability are creating a demand for packaging solutions, which can reduce the burden on the environment. The increased usage of plastics needs to be addressed owing to their mounting environmental impacts. Organizations are joining forces to develop forms, such as pouches, zippers, and certain films, to act as barriers from light and moisture, which can be reused for various purposes instead of using plastics bottles. In addition, there is a rising demand for convenient and sustainable packaging solutions in the food, beverage, and pharmaceutical industries is fueling the market growth. Furthermore, increasing consumer preference for packaged goods and the focus on recyclable materials further propel market expansion.
Report Metric | Details |
---|---|
Market size value in 2023 | USD 30.7 Billion |
Market size value in 2032 | USD 61.37 Billion |
Growth Rate | 8.0% |
Base year | 2024 |
Forecast period | (2025-2032) |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Stand-up Pouches Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Stand-up Pouches Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
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Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Stand-up Pouches Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Stand-up Pouches Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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