Spreads Market
Report ID: SQMIG30I2454
Report ID: SQMIG30I2454
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Report ID:
SQMIG30I2454 |
Region:
Global |
Published Date: March, 2025
Pages:
198
|Tables:
88
|Figures:
71
Spreads Market size was valued at USD 83.63 Billion in 2024 and is poised to grow from USD 88.98 Billion in 2025 to USD 146.16 Billion by 2033, growing at a CAGR of 6.4% during the forecast period (2026–2033).
Increasing demand for spreads because of busy lives and stressful working hours of people is one of the main drivers favoring the global spreads market growth.
In addition to this, the increasing popularity of western food items, and the booming fast-moving consumer goods (FMCG) sector, is providing a favorable market scenario globally. Moreover, there is an increase in the demand for ready-to-eat (RTE), affordable, processed, and convenient food products among the masses. This, along with the growing use of spreads because of improved shelf life and to enhance the taste of food, is driving the market growth. People are becoming inclined towards lip-smacking food products present in the global food and beverages market. Flavor inspiration is impacting the food and drinks industry because people are discovering the world by tasting more of it through the richness of their foods. Flavor inspiration is among the significant drivers of spreads market growth.
Spreads are created using a number of ingredients, which contribute to their flavor, texture, and smell. Due to the complete availability of another set of flavors, it is appearing in supermarket shelves and gradually turning into the most sought-after go-to convenience food item. Besides this, the growing demand for various flavors of spreads, including spicy avocado, honey mustard, chipotle, and chilly chutney, is providing profitable growth opportunities to the investors in the industry.
In addition, the high availability of spreads across different sales channels, including convenience and online stores, supermarkets, and hypermarkets, is having a beneficial impact on the market. Furthermore, the increasing need for natural and organic products with the increase in health awareness among the masses is having a positive impact on the market.
Key Market Attributes
Jif's newest creation, the Jif Peanut Butter & Chocolate Flavored Spread, debuted in May 2024. It aims to deliver a decadent, rich flavor with fewer sugars. It is perfect to spread on bread, drizzle on desserts, or blend in meals and snacks due to its smooth and heavy consistency. Jif aims to offer consumers searching for a healthier snack a flavorful but healthy alternative by combining original peanut butter flavor and chocolate. The launch aligns with the growing demand for lower-sugar nut spreads that will satisfy both chocolate lovers and those concerned about their health.
St. Dalfour's newest product, St. Dalfour SuperFruits, an upscale product range with distinctive fruit flavors collected from around the globe, was launched in May 2024. This company is quite popular for its completely natural and preservative-free fruit spreads. Recently, however, it has introduced a new range of healthy superfruits to enrich flavor as well as nutritional value to their products. It keeps the highest tradition of pure and natural ingredients to make new, different, and exciting flavor combinations in these spreads. St. Dalfour's all-natural gourmet spreads are targeting health-aware gourmets who relish indulgent antioxidant spreads on the new SuperFruits line.
One of the significant steps towards gourmet experience enrichment was made in January 2024, when St. Dalfour entered association with world-famous chef Pierre Gagnaire. It is expected that this collaboration would introduce distinctive, chef-designed flavors and foods that blend Gagnaire's culinary expertise with St. Dalfour's fruit spread expertise. By leveraging distinctive ingredient pairings and high-end flavor profiles, the collaboration aims to reimagine gourmet spreads. Through partnering with a Michelin-starred chef, St. Dalfour aims to enhance the image of its luxury brand while giving foodies a new level of sophistication and indulgence in fruit sauces and spreads.
Market snapshot - 2026-2033
Global Market Size
USD 78.6 billion
Largest Segment
Supermarkets/Hypermarkets
Fastest Growth
Online
Growth Rate
6.4% CAGR
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Global Spreads Market is segmented by Product, Distribution Channel and region. Based on Product, the market is segmented into Butter/Cheese, Fruit Spreads, Chocolates & Nuts and Others. Based on Distribution Channel, the market is segmented into Supermarkets And Hypermarkets, Convenience Store, Specialty Stores, Online and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Analysis By Product Type
As per the 2024 global spreads market analysis, the fruit spreads segment commanded a substantial revenue share of more than 32.6% in the year, establishing themselves as the most preferred segment in the market. The reason for this may be that most of these baked products are mainly consumed from bakeries, such as croissants and breads, muffins and pancakes. Along with that, varieties of spreads are available up to almost jam & jellies and fruit syrups & spreads. As an instance, Crofter's Organic fruit spreads are value-added commodities which can be enjoyed with more than 30 varieties of foods ranging from smoothies, pizzas to yogurt. Made with less sugar and overall nourishing ingredients, fruit spreads reach out to wellness-oriented players seeking tasty and wholesome foods.
The segment of chocolates & nuts will be the highest in CAGR growth of approximately 5.9% during 2025-2032. The reason for increasing demand is the rising popularity of chocolate and nut spreads and their sweet-savory flavor when combined together. This gives rich healthy fats and essential fatty acids along with lesser sugars; therefore, it is popular amongst all age groups equally. Further, chocolate is well-known for improving moods and encouraging better blood circulation. This is something consumers hunger for over-the-top but healthy snacking and therefore continues to witness consistent growth.
Analysis By Distribution Channel
Based on the 2024 global spreads market forecast, the supermarkets/hypermarkets continued to be the leading segment with a working revenue share of 31.6%, making it the largest distribution channel for spreads. Consumers prefer a physical store setting in which they can touch products, check packaging and quality, and compare them with others. As a new product launch platform, supermarkets enable company representatives to directly taste products with consumers, tell consumers the advantages, and ultimately assist them in making a purchasing decision. Another cause for the popularity of food products in supermarkets/hypermarkets is the wide-ranging choices available to customers, who can compare various flavors and brands during their visits.
The fastest growth of 5.9% CAGR is anticipated for the online market over the forecast period, driven by rising digitalization and convenience sought by customers. Online platforms offer a convenient shopping experience, with advantages such as special discounts, cashback, easy return, and home delivery in a short span of time. Growth has additionally been accelerated by the boom in online food delivery services and direct-to-consumer websites. As reported by GIE Media, Inc., the global appetite for food delivery services in 2023 was anticipated to witness direct participation from over 2.85 billion users, marking an extremely rapid shift of purchasing behavior towards digitalization in the food sector.
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North America dominated the spreads market in 2024. The success of food spreads is the fact that they are common in North American breakfasts. Food spreads have been growing in terms of market expansion with the release of new exciting flavors, e.g., nuts and tropical fruits. The present trend indicates that North American customers are interested in high-quality foods that are not made with artificial ingredients and which carry nutritional labeling. They are calling for better-for-you foods that are convenient to prepare and delicious at the same time. Traders are planning by this demand and launching healthier and indulgent products in the region. The government policies also result in the establishment of healthy food spreads in the region. Food spread consumption is influenced by higher consumer knowledge resulting from high levels of promotion and consumer involvement strategies embraced by the majority of manufacturers.
The United States led the spreads market in 2024. The American market was at the top of the North American dips and spreads industry and is expected to continue leading through 2031, with an estimated market size of $25.5 billion by then. This leadership can be credited to the popular consumption of fast foods such as burgers and sandwiches, which often include different spreads. Further, the presence of low-fat and low-sugar spreads has also contributed towards increasing the market growth in the U.S.
Asia Pacific is expected to grow at the highest CAGR of 6.0 % during the forecast period. The growth in demand for chocolate based spread due to its flavor is a key driver enhancing the growth of the market in the region. In developing and densely populated countries such as China, India and Japan, there is a trend of adopting western food culture that further drives the regional growth of this market. Chains such as McDonalds are trendy in these nations that contribute to the market growth. Major brands in the market are actively concentrating on expanding the number of outlets in such nations. Moreover, the food delivery apps online in this region have played a major role in the growth of the market.
In comparison to other European countries, spread consumption is much higher in Germany, the UK, and France. Fruit preserves, nut butters, and chocolate spreads are extensively used in cakes, pastries, and breakfast foods, and hence it is the reason behind their wide usage in bakery products and sweets. The industry is also growing with the rising tourism sector, as the continuously rising demand for premium spreads is driven by the growth in hotels, restaurants, food shops, and cafes. The sector here is boosted by the demand for organic and artisanal spreads by customers in Europe.
Evolving consumer demand, shifting diet patterns, and increasing disposable incomes are predicted to drive the Latin American spreads sector in the next few years. Spreads containing chocolate, nuts, and fruit have become the rage as urbanization and Westernization in the region, coupled with expansion by supermarkets, shopping chains, and online markets, has now made them common fare at breakfast and as an anytime snack. Latin America is a significant player in the spread industry because of the increasing focus on natural and healthy spreads, including organic fruit preserves and protein-rich nut butters.
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Spreads Market Drivers
Rise in Health Awareness
Expanding Bakery and Food service Sectors
Spreads Market Restraints
Volatile Raw Material Prices
Increased Competition from Alternatives
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Major players and prominent manufacturers of the global spreads market are constantly refreshing their portfolios with new products and introducing novel spread products to address the evolving consumer food consumption habits and requirements. Ongoing new product offerings are expected to drive the proliferation of the spreads market during the forecast period.
Top Player’s Company Profile
Recent Developments
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, the global spreads market outlook is changing gradually owing to a few factors such as changing customer tastes, health-conscious options, and new product innovations. The industry dynamics are changing with greater demand for organic, natural, and plant-based spreads complemented by the trend in premium and artisanal spreads addressing changing consumer tastes. Growth in the industry is also supported by greater availability through retail and e-commerce. Conversely, the industry continues to be challenged with respect to adjusting raw material costs and competition with substitutes. Leading brands are also concentrating on new product development and sustainability initiatives in order to stay in the race. The market is predicted to witness long-term growth and transformation over the next couple of years based on continuous innovation and diversification.
| Report Metric | Details |
|---|---|
| Market size value in 2024 | USD 83.63 Billion |
| Market size value in 2033 | USD 146.16 Billion |
| Growth Rate | 6.4% |
| Base year | 2024 |
| Forecast period | 2026-2033 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Spreads Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Spreads Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Spreads Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Spreads Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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