Global Small Business Market

Small Business Market Size, Share, Growth Analysis, By Type(On-Cloud, On Premise), By Employee Size(No employee, 1-19 employee), By Industry(Education and health services, Professional and business services) - Industry Forecast 2024-2031


Report ID: SQMIG20Q2011 | Region: Global | Published Date: April, 2024
Pages: 202 | Tables: 92 | Figures: 66

Small Business Market Dynamics

Drivers

Increased Government Initiative for Startup

  • The increase in government initiative for various startups is one of the major factors for the growth of the market. In September 2023, National Grid, in partnership with Amplify LatinX, announced the launch of a three-year, $500,000 small business impact initiative. The initiative aims to partner with leading organizations and offer 50 $10,000 capacity building grants for three years. It will help the small business to grow.
  • Further, the availability of funding for various new ideas and startups, is also a major factor for the growth of the market. The State Small Business Credit, will offer funding to the district of Columbia, tribal government, a territory, who invest in small business.

Restraints

High Competition in Market

  • The increase in competition in all the industries in the market, might be a restrain for the growth of the market. The competition is dominated by large players with established brands. The loyalty of consumers to the longstanding brand, further hinder the growth of the small business market. Consumers might not be interested in trying new products in the market. This poses a challenge for market expansion, as consumers are not ready to take risk on new services and products, which hinder the overall market growth.
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FAQs

Small Business Market size was valued at USD 119.35 billion in 2022 and is poised to grow from USD 129.49 billion in 2023 to USD 248.71 billion by 2031, growing at a CAGR of 8.5% in the forecast period (2024-2031).

The small business market exhibits high competition characterized by the presence of major entrepreneurs trying to dominate the market. Well-known brands use their many products and innovative solutions, playing an important role. These companies continue to invest in funding to help small businesses. Emerging players including HubSpot Marketing Hub and SendX are developing which stand out in providing specialized automation solutions. With Industry 4.0 and the growing capabilities of the Industrial Internet of Things (IIoT), competitive edge is increasing, forcing market participants to stand out through cutting-edge technologies and moving service offerings later on. 'SendinBlue', 'SendX', 'GetResponse', 'SharpSpring', 'Emercury', 'HubSpot Marketing Hub', 'Drip', 'Avochato', 'Salesfusion', 'Delivra'

The increase in government initiative for various startups is one of the major factors for the growth of the market. In September 2023, National Grid, in partnership with Amplify LatinX, announced the launch of a three-year, $500,000 small business impact initiative. The initiative aims to partner with leading organizations and offer 50 $10,000 capacity building grants for three years. It will help the small business to grow.

The rise in adoption of digital transformation is one of the major trends for small businesses. Business is adopting advanced technology in order to enhance efficiency. This surge in demand for digital marketing further surge the growth of small business and propel the market. Further the use of cloud-based tools for data management and collaboration and the surge in e-commerce industry, trends the market. These factors allow the startup to understand the consumer behavior and compete with the larger players. Moreover, increase in development in artificial intelligence and surge in use of these software helps the small business to thrive in this rapidly evolving market.

Asia-Pacific has become a dominant force in the small business market. Countries such as China, Japan, South Korea, and India have been significant contributors to the region’s strong market position. India tends to be the fastest growing country in the small business sector. In the Asia-Pacific region, small business is growing rapidly due to the increase in government initiative for small business, and rapid urbanization. The Government of India has initiated the “Startup India” which aims to support entrepreneurs and new startup ideas. In addition, the availability of funding for small business, further drive the growth of the market

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Global Small Business Market

Product ID: SQMIG20Q2011

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