USD 215.1 billion
Global SAAS Market Size, Share, Growth Analysis, By Deployment(Public cloud, Private cloud), By Application Area(Customer Relationship Management (CRM), Enterprise Resource Planning (ERP)), By End User(Media & Entertainment, BFSI) - Industry Forecast 2024-2031
Report ID:
SQMIG45B2028 |
Region:
Global |
Published Date: February, 2024
Pages:
157
|
Tables:
96 |
Figures:
76
Global SAAS Market Insights
Global SAAS Market size was valued at USD 215.1 billion in 2019 and is poised to grow from USD 257.47 billion in 2023 to USD 1298.92 billion by 2031, growing at a CAGR of 19.7% in the forecast period (2024-2031).
SaaS products are compatible with smartphones as they aid in saving time and space, improve access to information from different devices, keep informed rapidly, and make team partnerships quick and efficient. The same applies to laptops as well as tablets that are used more and more for official reasons. Small business is the major attributing factor of mobile SaaS growth. The Software as a Service (SaaS) market comprises sales of cloud-based software services. SaaS is a software resolution that can be bought on a subscription basis to use an application for official purposes and users can access this app over the net, mainly through a web browser.
US SAAS Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2024-2031
Global Market Size
Largest Segment
Public cloud
Fastest Growth
Private cloud
Growth Rate
19.7% CAGR
Global SAAS Market, 2021-2027 ($ Mn)
Country Share for North America Region- 2021 (%)
Global SAAS Market Size By Deployment , 2021-2027 ($ Mn)
Global SAAS Market Size By Deployment , 2021-2027 (%)
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Global SAAS Market Segmental Analysis
The Global SAAS market is segmented based on Deployment, Application Area, End user, and Region. Based on Deployment it is categorized into: Public cloud, Private cloud, Hybrid cloud. Based on Application Area it is categorized into: Customer Relationship Management (CRM), Enterprise Resource Planning (ERP), Human Resource Management (HRM), Supply Chain Management (SCM), Others. Based on End user it is categorized into: Media & Entertainment, BFSI, Healthcare, Consumer Goods & Retail, Travel & Hospitality, Media & Entertainment, Others. Based on region it is categorized into: North America, Europe, Asia-Pacific, South America, and MEA.
SAAS Market Analysis by Application
During the forecast period, CRM is predicted to increase at a significant rate (2022-2028). CRM is one of the fastest-growing applications in India, according to Nasscom's 2020 research. Organizations use SaaS CRM to manage their contacts (leads, prospects, and customers), streamline procedures, track agreements, construct sales pipelines, and cultivate relationships with future and current customers, among other objectives.
SAAS Market Analysis by Deployment
During the forecast period, the public cloud is expected to take the lead among them. The increased usage of cloud services by SMEs is driving market growth in the public cloud. The demand for customized public cloud services will increase as the number of startups grows. According to the Card connect research, the SaaS market would have 15,529 enterprises operating globally in 2021. During the forecast period, the hybrid cloud is expected to grow at the highest compound annual growth rate (2022- 2028).
Global SAAS Market By Deployment, 2021(%), 2023 (%)
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Global SAAS Market Regional Insights
In 2021, North America dominated the market by a global revenue share of more than 40%. This can be attributed to the extensive adoption of additive manufacturing in North America. Several North American countries, including the US and Canada, have been early adopters of 3D printing technologies in various manufacturing processes. Meanwhile, Europe has the largest footprint geographically. It is home to a number of additive manufacturing industry players with strong technical expertise. Therefore, the European regional market is the second-largest.
Global SAAS Market By Geography, 2021 - 2027, 2024-2031
- Largest
- Fastest
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Global SAAS Market Dynamics
SAAS Market Driver
- The rising use of mobile devices and the growing use of artificial intelligence are major factors driving the market growth. Based on a statistic, 80% of industries use one or more SaaS products, and around 73% of all software are expected to be SaaS by 2021. Transporting to cloud software saves revenue and aids the companies to be more flexible.
- Enterprises are concerned about the investment and ongoing costs of hosting data on-premises. Furthermore, electricity costs, employee fees, and downtime issues are a few other concerns for companies. The current competitive environment and global economic conditions have hastened the adoption of cost-effective ways to reorganize business models. The rising shift of organizations toward digital transformation and the acceleration of customer experience are a few more factors driving the adoption of SAAS, ultimately reducing enterprise costs.
SAAS Market Restraint
- Due to changing company needs, increasing data breaches and cyber-attacks, and expanding data security concerns, the necessity for meeting regulatory and compliance requirements have steadily increased in recent years. Furthermore, businesses must strive to stay afloat in the market by complying with regulatory requirements, avoiding financial penalties, avoiding customer and revenue losses, and avoiding legal action. These factors could affect the demand of SAAS in the market during the forecasted year
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Global SAAS Market Competitive Landscape
To safeguard employee well-being and maintain operational efficiency, many companies across verticals have adopted the work-from-home paradigm, resulting in a surge in demand for Software-as-a-Service (SaaS)-based collaboration solutions. Because of the strong demand for collaboration solutions, Microsoft Team platform users have climbed to 44 million worldwide. While the standalone 8x8 Video Meetings cloud service saw a 300 % rise in registered users across 150 countries in early 2020.
SAAS Market Top Players Company Profiles
- Salesforce.com, Inc.
- Oracle Corporation
- IBM Corporation
- Microsoft Corporation
- SAP SE
- Google LLC
- Adobe Inc.
- ServiceNow, Inc.
- Dropbox, Inc.
- Slack Technologies, Inc.
- Zoom Video Communications, Inc.
- Box, Inc.
- DocuSign, Inc.
- Dropbox, Inc.
- Workday, Inc.
- Atlassian Corporation Plc
- Shopify Inc.
- Zoho Corporation Pvt. Ltd.
- HubSpot, Inc.
- Smartsheet Inc.
SAAS Market Recent Developments
- In May 2022, In India, Amazon has launched Smart Commerce to assist retailers in creating their own online storefronts and providing in-store shopping experiences to walk-in customers.
- In May 2022, IBM and Amazon Web Services signed a strategic collaboration agreement to deliver IBM Software as a Service on AWS. This first-of-its-kind collaboration between IBM and AWS will give clients rapid and easy access to IBM Software, which includes automation, data and AI, security, and sustainability capabilities. IBM Software is based on Red Hat OpenShift Service on AWS (ROSA) and operates cloud-native on AWS.
Global SAAS Key Market Trends
- Adoption of 5G has shown an exponential rise in the use of SAAS. The creation of wireless 5G networks could permit businesses and people to onboard prevalent SaaS products at a quick rate.
- Specialists predict that asset and value in analytics-centric SaaS models will increase by 23.3% by 2022. In 2021, analytics has become a major component of various service-based software offers, making business intelligence and data-driven choices easier.
- White label SaaS is set to become one of the most state-of-the-art and intriguing topics of SaaS over the coming years.
Global SAAS Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.
According to our analysis, Containerization, virtualization, edge computing, and other emerging technologies are increasingly being adopted across end-use industries. The increasing adoption of these technologies will drive demand for SaaS services and open up new market opportunities for players. Furthermore, the increasing advancement of technologies such as AI, cloud, big data, and others are expected to boost demand and support the growth of the software as a service market.
| Report Metric | Details |
|---|---|
| Market size value in 2023 | USD 215.1 billion |
| Market size value in 2031 | USD 1298.92 billion |
| Growth Rate | 19.7% |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
| Historical Year | 2019 |
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Global SAAS Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Global SAAS Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Global SAAS Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Global SAAS Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Global SAAS Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Global SAAS Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
Global SAAS Market Report Snapshots
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