Global Razor Market

Global Razor Market Size, Share, Growth Analysis, By Product Type(Cartridge Razors, Electric Razors), By Distribution Channel(Hypermarkets & Supermarkets, Online Stores), By Segment(Mass, standard), By Blade type(stainless steel and carbon steel), By consumer(Men and Women) - Industry Forecast 2024-2031


Report ID: SQSG30L2022 | Region: Global | Published Date: February, 2024
Pages: 157 | Tables: 142 | Figures: 78

Global Razor Market Regional Insights

Asia Pacific is dominating the global razor market and this trend is expected to continue in the coming years. China, India, and Indonesia are some of the most populous nations in APAC, and due to their rapidly increasing populations, rapid urbanization, and rising purchasing power of consumers for personal care products, the region is anticipated to experience the highest growth rate over the coming years.

Additionally, companies in the global razor market in the area are concentrating on the value-conscious client base, lowering product prices and catering to them with new yet affordable razors. For instance, The Procter & Gamble Company unveiled Gillette Guard, a cheap razor that makes shaving possible at a reasonable price, in an effort to draw in the Indian mass market.

Due to the existence of well-known companies like P&G, the North American market, which now has the greater share, is predicted to rise steadily over the coming years. The market's accessibility to high-tech goods and rising consumer awareness of the importance of personal grooming have enhanced product demand in this area. One of the major elements influencing the dominance of the local sector is the rise in the use of electric trimmers in American households and salons for quick and efficient results. Increasing demand for hair removal products and the accessibility of qualified dermatologists are two factors that are anticipated to support product demand in Europe. Another element boosting the regional razor market is the existence of major companies. For instance, the German business Braun AG makes electric razors and epilators for ladies in a variety of pricing ranges.

 

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Global Razor Market size was valued at USD 17405.4 million in 2019 and is poised to grow from USD 17753.51 million in 2023 to USD 21217.09 million by 2031, growing at a CAGR of 2% in the forecast period (2024-2031).

Global razor market is relatively fragmented, with a high level of competition. Companies are working on new product launches and other initiatives to provide better equipment to their customers and expand their company globally. These industry leaders are expanding their client base in a variety of ways, and many organizations are forming strategic and creative partnerships with other start-up businesses in order to increase market share and profitability. 'Gillette (a subsidiary of Procter & Gamble)', 'Schick (a subsidiary of Edgewell Personal Care)', 'BIC Group', 'Super-Max', 'Harry's Inc.', 'Dorco Co. Ltd.', 'Feather Safety Razor Co., Ltd.', 'Kai Corporation', 'Beiersdorf AG', 'The Body Shop International Limited', 'Laser Razor Blades Industries', 'Lion Corporation', 'Energizer Holdings, Inc.', 'The Himalaya Drug Company', 'Remington Products Company', 'Wilkinson Sword (a subsidiary of Edgewell Personal Care)', 'King of Shaves Company Ltd.', 'Mandom Corporation', 'Personna American Safety Razor Company', 'Zhejiang Ningbo Jiali Plastics Co. Ltd.'

An excessive number of men seek expert advice on shaving and haircutting at male-focused spas and salons, which are quickly becoming fashionable. The public convenience grooming industry has been redefined as a result of rising consumer spending on attention and the expanding significance of male grooming in numerous industries, including fashion, aviation, and the business, creating enormous opportunities for many businesses dealing in such goods across global razor market. To ensure proper bodily cleanliness and general hygiene, personal grooming is completed. Men are more aware of their appearance, with a specific haircut and beard, as culture's impact grows. Men, especially those in the comparatively younger age groups, are driving demand for products that specialize in improving physical appearance.

Disposable razor market is expanding as a result of rising aesthetic awareness and rising personal grooming product consumption, particularly among millennial and Gen-Z consumers. This is because disposable razor blades are simple to use, which is helping the market to grow through recreational use.

Asia Pacific is dominating the global razor market and this trend is expected to continue in the coming years. China, India, and Indonesia are some of the most populous nations in APAC, and due to their rapidly increasing populations, rapid urbanization, and rising purchasing power of consumers for personal care products, the region is anticipated to experience the highest growth rate over the coming years.

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Global Razor Market

Product ID: SQSG30L2022

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