USD 20.74 Billion
Report ID:
SQMIG30G2058 |
Region:
Global |
Published Date: January, 2025
Pages:
186
|Tables:
65
|Figures:
68
Global Premium Bottled Water Market size was valued at USD 20.74 Billion in 2023 and is poised to grow from USD 22.17 Billion in 2024 to USD 37.81 Billion by 2032, at a CAGR of 6.9% during the forecast period (2025-2032).
Growing awareness regarding the importance of proper hydration and increasing health consciousness among people are slated to bolster the demand for premium bottled water going forward. Rapid urbanization and a rise in disposable income of people are also estimated to favor the sales of premium bottled water products in the future. A boom in tourism activities around the world and a subsequent rise in demand for better hospitality are also forecasted to favor the global premium bottled water market growth over the coming years. The use of aggressive branding and marketing strategies coupled with celebrity endorsements are also expected to drive up the popularity of premium bottled water products on a global level in the future. Assurance of authenticity and perceived superior quality of premium bottled water are also expected to have a positive impact on demand outlook in the long run. However, high price point, competition from regular bottled water, reduced luxury spending due to economic uncertainty, and environmental concerns over plastic waste are slated to impede the sales of premium bottled water across the study period and beyond.
Market snapshot - (2025-2032)
Global Market Size
USD 20.74 Billion
Largest Segment
Supermarkets & Hypermarkets
Fastest Growth
Online
Growth Rate
6.9% CAGR
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The global premium bottled water market is segmented based on product, distribution channel, and region. Based on product, the market is segmented into spring water, sparkling water, mineral water, and others. Based on distribution channel, the market is segmented into supermarkets & hypermarkets, specialty stores, online, and others. By region, the market is segmented into North America, Europe, Asia-Pacific, the Middle East and Africa, and Latin America.
The mineral water segment is forecasted to account for the largest global premium bottled water market share in the future. Increasing awareness regarding the importance of minerals in water for proper hydration is projected to bolster the dominance of this segment going forward. Mineral water is enriched with minerals such as calcium, magnesium, sodium, and zinc, which provide added benefits to the health of consumers. Better bone health, blood circulation, skin health, and balancing of electrolytes are some key benefits of premium mineral water consumption helping this segment bring in the most revenue through 2032 and beyond.
Meanwhile, the demand for sparkling water is slated to rise at a phenomenal CAGR across the study period. Improved digestion and weight management offered by the consumption of sparkling water are helping this segment generate new opportunities. An increasing number of people looking for alternatives to replace sugary carbonated beverages are opting for sparkling water products and helping generate new business scope for companies focusing on this segment. The highly versatile and refreshing nature of premium sparkling water is driving its popularity and preference among multiple consumers on a global level.
Supermarkets and hypermarkets are forecasted to spearhead the sales of premium bottled water products over the coming years. Growing preference of consumers to have a one-stop solution for all their shopping needs is driving up the popularity of hypermarkets and supermarkets on a global level. Increasing investments in the development of new supermarkets and expansion of multiple hypermarket chains are also cementing the dominance of this segment. The extensive availability of a wide variety of premium bottled water brands to choose from in supermarkets along with high discounts are pushing the sales of premium bottled water products via this distribution channel around the world.
On the other hand, the demand for premium bottled waters via online distribution channels is slated to rise at a notable CAGR over the coming years. Efforts of premium bottled water brands to strengthen their online presence and booming e-commerce industry are helping this segment generate new business scope for market players. High preference of people to shop from convenience of their homes and availability of same-day and one-day delivery options via online channels are also driving premium bottled water sales in this segment. Developed countries are expected to spearhead sales of premium bottled water products via this segment in the long run.
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Europe is forecasted to account for a dominant share of the global premium bottled water industry over the coming years. High health consciousness among consumers, high consumer spending potential, and increasing willingness to spend on premium products are key factors cementing the dominance of this region. Booming demand for premium bottled water products in fine dining, hotels, and other hospitality establishments to enhance customer experience are also slated to boost revenue generation for companies in this region. France, Spain, the United Kingdom, and Germany are emerging as the most rewarding countries for premium bottled water suppliers operating in the European region through 2032.
The demand for premium bottled water in the Asia Pacific region is slated to rise at the fastest CAGR of all regions in the long run. Evolving consumer preferences, rising disposable income, changes in living standards, and growing availability of premium bottled water are key factors helping generate new opportunities in this region. The launch of innovative marketing campaigns and growing celebrity endorsements are also increasing consumer awareness regarding premium bottled water in Asia Pacific. India, China, and Japan are slated to spearhead the sales of premium bottled water products in this region over the coming years.
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Growing Health Consciousness and Awareness
High Demand in Hospitality and Tourism
High Costs of Premium Bottled Water
Competition from Regular Bottled Water
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Premium bottled water companies should focus on crafting attractive marketing campaigns to raise awareness and boost sales. Targeting countries with high disposable income is slated to be a key opportunity for all premium bottled water suppliers. Educating people about the importance of proper hydration and how premium bottled water can help in achieving the same are also key strategies for companies as this global premium bottled water market analysis.
SkyQuest's ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
As per SkyQuest analysis, growing health consciousness and rising use of premium bottled water in the hospitality industry are key factors supporting the global premium bottled water market development. However, high price point and competition from regular bottled water are estimated to hamper sales of premium bottled waters in the future. Europe is estimated to spearhead the global premium bottled water demand outlook owing to high willingness of consumers to spend on premium products and growing health consciousness among people in countries such as Germany and France. Companies can focus on the use of sustainable packaging and provide infused and functional water to stand out from the competition in the future.
Report Metric | Details |
---|---|
Market size value in 2023 | USD 20.74 Billion |
Market size value in 2032 | USD 37.81 Billion |
Growth Rate | 6.9% |
Base year | 2024 |
Forecast period | (2025-2032) |
Forecast Unit (Value) | USD Billion |
Segments covered |
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Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
Companies covered |
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Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
Parent Market Analysis
Market overview
Market size
KEY MARKET INSIGHTS
COVID IMPACT
MARKET DYNAMICS & OUTLOOK
Market Size by Region
KEY COMPANY PROFILES
Methodology
For the Premium Bottled Water Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Premium Bottled Water Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Premium Bottled Water Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Premium Bottled Water Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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