Global Popcorn Market

Popcorn Market Size, Share, Growth Analysis, By Product(Ready-To-Eat Popcorn and Microwave Popcorn), By Distribution Channel(B2B and B2C (Supermarkets/Hypermarkets, Convenience Stores) - Industry Forecast 2024-2031

Report ID: SQMIG30H2123 | Region: Global | Published Date: April, 2024
Pages: 198 | Tables: 61 | Figures: 75

Popcorn Market Dynamics

Popcorn MarketDrivers

Increasing Demand for Healthy Snacking Options

  • Popcorn is considered a healthy snack option as it is low in calories and fat compared to other snacks like chips and cookies. With the growing health consciousness among consumers, the demand for popcorn is increasing.

Popcorn Market Restraints

Price Volatility of Raw Materials

  • The price of raw materials like corn kernels used to make popcorn can be volatile, which can impact the profitability of manufacturers and restrain market growth.
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Popcorn Market size was valued at USD 5.78 billion in 2022 and is poised to grow from USD 6.43 billion in 2023 to USD 15.03 billion by 2031, growing at a CAGR of 11.20% during the forecast period (2024-2031).

To strengthen their positions in the market and increase their share, industry players often employ new product launches, innovations, geographic expansions, and mergers and acquisitions. For instance, Opopop debuted new Dill Pickle-flavored popcorn kernels in June 2022 in preparation for summer 2022. The limited-edition Opopop Pickle Monster flavor is distinct and powerful, with the right amount of dill, spice and saltiness. Popcorn Indiana unveiled four improved and new popcorn flavors in July 2020. Kettle corn, black and white drizzle corn, movie theater butter and aged white cheddar are a few of the modified variants. 'Conagra Brands', 'Weaver Popcorn Company', 'Diamond Foods LLC', 'American Popcorn Company', 'Snyder's-Lance, Inc.', 'The Hershey Company', 'PepsiCo, Inc.', 'Aramidth International Group', 'Amplify Snack Brands', 'Angie's Artisan Treats', 'B&G Foods, Inc.', 'Frito-Lay, Inc.', 'GH Cretors Popped Corn', 'Hain Celestial Group', 'Jolly Time Pop Corn', 'Kernel Encore Gourmet Popcorn', 'Metcalfe's Food Company', 'Pop Weaver', 'Popcorn Indiana', 'The Popcorn Factory.'

Popcorn is considered a healthy snack option as it is low in calories and fat compared to other snacks like chips and cookies. With the growing health consciousness among consumers, the demand for popcorn is increasing.

Increasing demand for flavored popcorn: Flavored popcorn, such as caramel, cheese, and chocolate-covered popcorn, is gaining popularity among consumers. Popcorn manufacturers are introducing new and innovative flavors to cater to this demand.

North America accounted for the second-largest share of more than 24.55% of the overall sales in 2022 as a result of a rising demand for salty snacks in the region. The demand for popcorn in the area has increased as healthy eating gains popularity. Popcorn add-ons like candy or dried cranberries are becoming increasingly popular, as are new flavors and healthier snack options.

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Global Popcorn Market

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