Outdoor Apparel Market Updates

Outdoor Apparel Market size was valued at USD 15.72 Billion in 2023 and is poised to grow from USD 16.58 Billion in 2024 to USD 24.04 Billion by 2032, growing at a CAGR of 5.45% during the forecast period (2025-2032).

To capture a sizable portion of the outdoor apparel market, the top firms in the sector concentrate on offering clients personalized solutions. The top players have also benefited from strategies like product launches and acquisitions to increase their market share in the world for outdoor gear. For instance, in February 2021, in order to cater to consumers in China, Hanesbrands Inc. and Belle International entered into a licensing deal to launch a line of shoes and accessories under the Champion brand. 'The North Face', 'Patagonia', 'Columbia Sportswear', 'Arc'teryx', 'Black Diamond Equipment', 'Marmot', 'Outdoor Research', 'Mountain Hardwear', 'Mammut Sports Group', 'Jack Wolfskin', 'Salomon', 'Helly Hansen', 'Fjällräven', 'Rab', 'Haglöfs', 'Vaude', 'Berghaus', 'Icebreaker', 'Smartwool', 'Montane'

A healthy feeling of excitement for the natural world and the opportunity to learn techniques for leading healthy and happy lives are motivating a variety of people to participate in outdoor activities. The market for outdoor wear is expanding as a result of the rising popularity of sports and physical activity. The inclination of the client for apparel in various settings is the most important decision factor since specialized clothing optimizes comfort and quality. Consumers who are more likely to favor branded, sustainable items are urban consumers, who make up a significant percentage of the outdoor wear market.

Customers now want value-added outdoor clothing that is loaded with technological advancements and functionality. More than just comfort, watertight assurance, and breathability are what they seek. Urban populations make up a sizable share of customers of outdoor clothing, and they tend to favor branded and sustainable products. Customers that care about the planet frequently choose novel products manufactured from recycled raw materials. One of the key elements boosting the market for outdoor apparel across various distribution channels is the entrance of fresh, cutting-edge designs paired with rising customer knowledge of chic, up-to-date lifestyles.

In 2021, the largest outdoor apparel market share belongs to North America. The growth of the US area is fueled by a stable economic environment and rising income levels. The widespread availability of new, performance-improving sports gear encourages consumers to purchase more upscale goods, and continuous initiatives will expand the market in this area.