Global Network Traffic Analytics Market

Global Network Traffic Analytics Market Size, Share, Growth Analysis, By Component(Software, Services), By Deployment(On-premise, Cloud) - Industry Forecast 2024-2031

Report ID: SQMIG20A2181 | Region: Global | Published Date: March, 2024
Pages: 202 | Tables: 61 | Figures: 65

Global Network Traffic Analytics Market Competitive Landscape

The competitive landscape of the global network traffic analytics market is characterized by the presence of several established players and emerging entrants aiming to capitalize on the growing demand for advanced network monitoring and security solutions. Leading companies in the market include Broadcom Corporation, Cisco Systems, Inc., Nokia Corporation, NETSCOUT Systems, Inc., and IBM Corporation. These key players have consistently focused on research and development to enhance their network traffic analytics offerings, addressing the evolving cybersecurity challenges and complexities of modern networks. They also engage in strategic partnerships, collaborations, and acquisitions to expand their product portfolios and market reach.

The market is witnessing increased competition due to the emergence of innovative startups and smaller players specializing in niche areas of network traffic analytics. These newcomers often introduce agile and specialized solutions that cater to specific industry needs. As the demand for real-time insights, proactive threat detection, and optimized network performance intensifies, players in the network traffic analytics sector are expected to invest in artificial intelligence, machine learning, and automation technologies to provide more accurate and efficient solutions. The competitive landscape is anticipated to evolve further as companies compete not only in terms of technology and features but also in providing comprehensive cybersecurity solutions to safeguard digital assets and maintain network integrity.

Network Traffic Analytics Market Top Player’s Company Profile

  • Cisco Systems, Inc.
  • Broadcom Inc.
  • SolarWinds Corporation
  • IBM Corporation
  • NETSCOUT Systems, Inc.
  • Nokia Corporation
  • Huawei Technologies Co., Ltd.
  • Palo Alto Networks, Inc.
  • FireEye, Inc.
  • Viavi Solutions Inc.

Network Traffic Analytics Market

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Global Network Traffic Analytics Market size was valued at USD 2.99 billion in 2022 and is poised to grow from USD 3.28 billion in 2023 to USD 6.88 billion by 2031, growing at a CAGR of 9.7% in the forecast period (2024-2031).

The competitive landscape of the global network traffic analytics market is characterized by the presence of several established players and emerging entrants aiming to capitalize on the growing demand for advanced network monitoring and security solutions. Leading companies in the market include Broadcom Corporation, Cisco Systems, Inc., Nokia Corporation, NETSCOUT Systems, Inc., and IBM Corporation. These key players have consistently focused on research and development to enhance their network traffic analytics offerings, addressing the evolving cybersecurity challenges and complexities of modern networks. They also engage in strategic partnerships, collaborations, and acquisitions to expand their product portfolios and market reach. 'Cisco Systems, Inc.', 'Broadcom Inc.', 'SolarWinds Corporation', 'IBM Corporation', 'NETSCOUT Systems, Inc.', 'Nokia Corporation', 'Huawei Technologies Co., Ltd.', 'Palo Alto Networks, Inc.', 'FireEye, Inc.', 'Viavi Solutions Inc.'

The escalating frequency and sophistication of cyberattacks are compelling organizations to enhance their network security measures, driving the adoption of network traffic analytics solutions to detect and prevent potential breaches.

Rising Demand for Cybersecurity Solutions: With the escalating frequency and sophistication of cyberattacks, organizations are increasingly focusing on enhancing their cybersecurity measures. Network traffic analytics solutions play a crucial role in identifying and mitigating potential threats by monitoring network activities, detecting anomalies, and providing real-time insights into potential breaches.

North America held the largest revenue share of 28.8% in 2022. The technologically advanced economies in this region, including the U.S. and Canada, have a history of early and vigorous adoption of cutting-edge technologies such as IoT and cloud computing. Notably, North America is also a hub for prominent market players like Broadcom Corporation, SolarWinds, Cloudflare, Inc., and NETSCOUT Systems, Inc. The increased utilization of network traffic analysis for defense and military applications further contributes to the region's market growth. The stringent networking regulations enforced across North American countries are poised to play a role in bolstering the regional market.

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