Mental Health Apps Market

Mental Health Apps Market Size, Share, Growth Analysis, By Platform Type(Android, iOS), By Application Type(Depression and Anxiety Management, Stress Management), By Region - Industry Forecast 2024-2031


Report ID: SQMIG35G2122 | Region: Global | Published Date: February, 2024
Pages: 242 |Tables: 61 |Figures: 75

Mental Health Apps Market Insights

Mental Health Apps Market size was valued at USD 4.49 billion in 2019 and is poised to grow from USD 5.2 billion in 2023 to USD 17.5 billion by 2031, growing at a CAGR of 15.9% in the forecast period (2024-2031).

With increased demand and newly developed technologies for health identification, the market for mental health apps is growing, which has increased digitalization throughout the regions. With rising customer benefits, greater quality output, better outcomes, and self-accessing the health state. People are now more knowledgeable about mental health apps accompanied by a large market expansion and more market developments.

The market share of mental health apps has increased as a result of better lifestyles, rapid urbanization, and developing countries with better connectivity. High connectedness has a stronger connection to the app that many sociologists, psychologists, anthropologists, and other medical professionals have launched. Increasing internet connectivity and widespread use of mental health app applications primarily increase market value size. Digital addiction is on the rise across a number of industries, and the market is growing thanks to better technology and more effective therapies.

US Mental Health Apps Market is poised to grow at a sustainable CAGR for the next forecast year.

Market Snapshot - 2024-2031

Global Market Size

USD 4.49 billion

Largest Segment

iOS

Fastest Growth

iOS

Growth Rate

15.9% CAGR

Global Mental Health Apps Market ($ Bn)
Country Share for North America Region (%)

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Mental Health Apps Market Segmental Analysis

Global Mental health apps market is segmented on the basis of platform type, application type, and region. By platform type, the market is segmented into iOS, Android, others. By application type, the market is segmented into depression and anxiety management, meditation management, stress management, wellness management, and others. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Mental Health Apps Market Analysis by Application

In 2021, the iOS segment accounted for the highest revenue. The growing consumer acceptance of iOS is responsible for the iOS segment growth. The market share of iOS in the U.K. went from 47% in the third quarter of 2020 to 51.6% in the third quarter of 2021, according to data released by Business of Apps in 2021. As a result, these cases show how the market will expand over the forecast period.

Over the forecast period, it is anticipated that the Android sector would expand at the fastest rate. The increasing usage of smartphones with Android operating systems and their affordability are significant drivers of the market growth. It is projected that the increasing number of Android users would accelerate market growth, resulting in a greater growth rate. For instance, the number of active Android users climbed from 2.3 billion in 2018 to 2.8 billion in 2020, according to statistics from Business of Apps for 2022.

Global Mental Health Apps Market By Application, 2023 (%)

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Mental Health Apps Market Regional Insights

In 2021, the North America region dominated the mental health apps market accounting for the highest revenue. Significant factors driving the market growth include the increasing use of smartphones, improvements in coverage networks, and the increasing use of the internet and social media. Smartphone usage in the North American region was over 80% in 2020 and is predicted to reach 85% by 2025, according to the GSMA's The Mobile Economy Report 2021.

Due to the increasing demand for connected devices and the increasing adoption of smartphones in the region, the Asia Pacific region is anticipated to grow at a significant rate over the forecast period. Additionally, a number of nations in the region are implementing mobile and digital health technologies to manage healthcare delivery and guarantee better results. Therefore, over the forecast period, such initiatives are expected to increase the adoption of mental health apps.

Global Mental Health Apps Market By Region, 2024-2031
  • Largest
  • Fastest

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Mental Health Apps Market Dynamics

Mental Health Apps Market Drivers

Adoption of Virtual Therapy for Mental Health

  • Over the past several decades, professionals and business leaders have emphasized the importance of mental health and wellbeing for employees in a variety of industries. Software makers and educational institutions work together to help students manage their stress while studying. The market's increasing demand for virtual treatment has been impacted by contemporary lifestyles and fast-paced lives. In addition to increasing productivity, mobile phones have transformed numerous professions into tools.
  • As the prevalence of mental health concerns among generations has increased, so have online treatment programs. Also, rising smartphone and internet usage are promoting industry expansion. For instance, according to 2021 research by Ericsson, there were more than 6 billion mobile subscriptions, and that number is anticipated to continue rising.

Mental Health Apps Market Restraints

Connectivity Issues

  • Utilizing the developed software and technologies on smartphones with high-speed connectivity to run the mental health app. Lack of access or problems with internet connectivity making it impossible for mental health applications to function could hinder the market growth for these apps.

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Mental Health Apps Market Competitive Landscape

Due to the growing demand for mental health applications and developments in technology, there is huge competition among the current players. It is anticipated that as knowledge and acceptance of digital and mobile health technology rise, the demand for mental health apps will encourage the arrival of fresh businesses. Additionally, it is projected that strategic advancements and initiatives by businesses in the form of product launches, mergers, acquisitions, and partnerships will increase competitiveness and support market expansion. For instance, Headspace announced its relationship with Whole Foods in 2021, further solidifying its place in the expanding market for mental health apps. Some of the major players in the market include:

Mental Health Apps Market Top Player’s Company Profiles

  • Calm
  • Headspace
  • BetterHelp
  • Talkspace
  • 7 Cups
  • Moodfit
  • Happify
  • MyFitnessPal
  • Pacifica
  • Sanvello
  • Shine
  • Youper
  • Ginger
  • Wysa
  • Woebot
  • Simple Habit
  • Meditopia
  • Happier
  • Breethe
  • Daylio

Mental Health Apps Market Recent Developments

  • In November 2022, for nearly 5,000 medical students across 469 campuses, the Maharashtra University of Health Sciences in India introduced the Center's mental wellness software, "Mental Health and Normalcy Augmentation System" (MANAS).
  • In November 2022, The Wysa for Return to Work mobile app was introduced by Travelers for wounded workers. The new app from Travelers will be a tool for wounded workers who are having trouble returning to work due to psychosocial barriers thanks to its relationship with Wysa, an AI-driven supplier of digital solutions for mental health.

Mental Health Apps Key Market Trends

  • Simple access to mental health apps rather than scheduling appointments with doctors. Using the apps on smart phones allows for quick access to information about mental health and the traditional therapies that are available, increasing the number of available options for treating the problem.
  • Applications for mental health are available for a low price with premium features that increase guidance and solutions. Increased accessibility for consumers to buy mental health products is anticipated to drive the growth of the mental health app market.

Mental Health Apps Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.

According to the global mental health apps market analysis, the shift in healthcare trends away from conventional treatment models and towards patient-centered and personalised care is driving to accelerate the adoption of mental health applications. A person's overall health is preserved, a healthy lifestyle is encouraged, and stress is reduced by using apps for managing one's mental health, such as meditation, anxiety, depression, and well-being.

Report Metric Details
Market size value in 2023 USD 4.49 billion
Market size value in 2031 USD 17.5 billion
Growth Rate 15.9%
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Platform Type
    • Android, iOS
  • Application Type
    • Depression and Anxiety Management, Stress Management
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Calm
  • Headspace
  • BetterHelp
  • Talkspace
  • 7 Cups
  • Moodfit
  • Happify
  • MyFitnessPal
  • Pacifica
  • Sanvello
  • Shine
  • Youper
  • Ginger
  • Wysa
  • Woebot
  • Simple Habit
  • Meditopia
  • Happier
  • Breethe
  • Daylio
Customization scope

Free report customization with purchase. Customization includes:-

  • Segments by type, application, etc
  • Company profile
  • Market dynamics & outlook
  • Region

Historical Year 2019

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Mental Health Apps Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Mental Health Apps Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Mental Health Apps Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Mental Health Apps Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Mental Health Apps Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Mental Health Apps Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Mental Health Apps Market size was valued at USD 4.49 billion in 2019 and is poised to grow from USD 5.2 billion in 2023 to USD 17.5 billion by 2031, growing at a CAGR of 15.9% in the forecast period (2024-2031).

Due to the growing demand for mental health applications and developments in technology, there is huge competition among the current players. It is anticipated that as knowledge and acceptance of digital and mobile health technology rise, the demand for mental health apps will encourage the arrival of fresh businesses. Additionally, it is projected that strategic advancements and initiatives by businesses in the form of product launches, mergers, acquisitions, and partnerships will increase competitiveness and support market expansion. For instance, Headspace announced its relationship with Whole Foods in 2021, further solidifying its place in the expanding market for mental health apps. Some of the major players in the market include: 'Calm', 'Headspace', 'BetterHelp', 'Talkspace', '7 Cups', 'Moodfit', 'Happify', 'MyFitnessPal', 'Pacifica', 'Sanvello', 'Shine', 'Youper', 'Ginger', 'Wysa', 'Woebot', 'Simple Habit', 'Meditopia', 'Happier', 'Breethe', 'Daylio'

Over the past several decades, professionals and business leaders have emphasized the importance of mental health and wellbeing for employees in a variety of industries. Software makers and educational institutions work together to help students manage their stress while studying. The market's increasing demand for virtual treatment has been impacted by contemporary lifestyles and fast-paced lives. In addition to increasing productivity, mobile phones have transformed numerous professions into tools.

Simple access to mental health apps rather than scheduling appointments with doctors. Using the apps on smart phones allows for quick access to information about mental health and the traditional therapies that are available, increasing the number of available options for treating the problem.

In 2021, the North America region dominated the mental health apps market accounting for the highest revenue. Significant factors driving the market growth include the increasing use of smartphones, improvements in coverage networks, and the increasing use of the internet and social media. Smartphone usage in the North American region was over 80% in 2020 and is predicted to reach 85% by 2025, according to the GSMA's The Mobile Economy Report 2021.

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