Meal Kit Delivery Service Market Updates

Global Meal Kit Delivery Service Market size was valued at USD 18.2 billion in 2023 and is poised to grow from USD 21.0 billion in 2024 to USD 66.06 billion by 2032, growing at a CAGR of 15.4% during the forecast period (2025-2032).

The market is fragmented into distinct segments due to the existence of numerous international and local competitors. The top players in the industry, who have a sizable consumer base, significant brand awareness, and extensive distribution networks, pose the greatest competition for key businesses. A handful of the players also give customers the option to customise and tweak their meal offerings in order to acquire a competitive advantage. In addition, the players are very interested in increasing their market share through an active acquisition strategy. 'HelloFresh (Germany) ', 'Marley Spoon Inc. (Australia) ', 'Fresh n' Lean (US) ', 'Hungryroot (US) ', 'Relish Labs LLC (US) ', 'Daily Harvest (US) ', 'Pruvit Ventures (US) ', 'The Kroger Co (US) ', 'Gousto (UK) ', 'Yumble (US) ', 'Oisix ra daichi Inc. (Japan) ', 'Snap Kitchen, LLC (US) ', 'Global Belly (US)'

Shifting preferences towards homemade foods rather than restaurant foods is driving the market growth. The meal kit deliveries have cuisine according to one's taste and preference while maintain the complete ingredients of the foods.

Plant-based meal kits are gaining more preference from consumer across the globe. The meal kit delivery services market has a lot of room to grow given the rising popularity of plant-based diets among people worldwide. Diet-specific meal kits are poised for exponential expansion. Trifecta Nutrition, for instance, sells meal kits designed especially for ketogenic diets. It provides servings for breakfast, lunch, and supper. A meal kit delivery service called BistroMD also provides women with menopause-friendly menus. Such changes encourage remarkable development.

North America had the highest share of the global meal kit delivery service market in 2021 and thereby dominated the market. The delivery meal kits are bought by a lot of customers in this region because they save them time and effort. The product has evolved into a more cost-effective and healthy substitute for pre-cooked meal items offered in restaurants, delivery services, and retail establishments.